ZipRecruiter

Log In

1

Conversion Rate Optimisation Jobs in California (NOW HIRING)

Frank and Eileen

Head of Ecommerce

Los Angeles, CA · On-site

$160K - $185K/yr

Own conversion rate optimization across the full funnel, identifying friction points and prioritizing high-impact improvements * Optimize landing pages for campaigns, product launches, and evergreen ...

Block LLP

Marketing Manager

Burbank, CA · On-site

$75K - $85K/yr

Oversee A/B testing, conversion rate optimization (CRO), and website performance improvements. * Optimize the customer journey from initial awareness through conversion. * Implement data-driven ...

Block LLP

Marketing Manager

Burbank, CA

$75K - $85K/yr

Oversee A/B testing, conversion rate optimization (CRO), and website performance improvements. * Optimize the customer journey from initial awareness through conversion. * Implement data-driven ...

Block LLP

Marketing Manager

Burbank, CA · On-site

$75K - $85K/yr

Oversee A/B testing, conversion rate optimization (CRO), and website performance improvements. * Optimize the customer journey from initial awareness through conversion. * Implement data-driven ...

Kitsch LLC

Director of eCommerce

Los Angeles, CA · On-site +1

Conversion Rate Optimization & Growth * Lead the CRO roadmap with a focus on improving conversion rate, AOV, and checkout funnel efficiency. * Design, execute, and analyze A/B tests across key site ...

Block LLP

Growth Hacker

Burbank, CA · On-site

$75K - $85K/yr

Oversee website optimization, conversion rate optimization (CRO), and A/B testing initiatives. AI & Marketing Automation * Leverage AI tools such as Claude, OpenAI, ChatGPT, and similar platforms to ...

Block LLP

Growth Hacker

Burbank, CA · On-site

$75K - $85K/yr

Oversee website optimization, conversion rate optimization (CRO), and A/B testing initiatives. AI & Marketing Automation * Leverage AI tools such as Claude, OpenAI, ChatGPT, and similar platforms to ...

Block LLP

Growth Hacker

Burbank, CA

$75K - $85K/yr

Oversee website optimization, conversion rate optimization (CRO), and A/B testing initiatives. AI & Marketing Automation * Leverage AI tools such as Claude, OpenAI, ChatGPT, and similar platforms to ...

Ideal Living Management, LLC

Be Seen First

Senior Manager, DTC Growth

Los Angeles, CA · On-site

$110K - $120K/yr

Key Responsibilities D2C Channel Ownership Own day-to-day performance & execution of the AirDoctor D2C storefront including: · Conversion rate optimization · Revenue per visitor · Average order ...

Avrek Law

CRO Specialist - On-Site

Newport Beach, CA · On-site

$70K - $140K/yr

California Compensation: $70,000 - $140,000 / year Description We are a prominent and growing Personal Injury Law Firm based in Newport Beach seeking a data-driven Conversion Rate Optimization (CRO ...

Sourcis Inc

Inbound Digital Marketing

Folsom, CA

$29 - $33/hr

Editing, Optimization, YouTube/TikTok, Reels Lead Generation & Sales Enablement Conversion Rate Optimization CRM tools (especially Zoho CRM, Salesforce, or similar) Marketing Funnel Strategy ...

next page

Showing results 1-20

All JobsConversion Rate Optimisation JobsConversion Rate Optimisation Jobs in California

Conversion Rate Optimisation information

What are some common challenges faced by professionals in Conversion Rate Optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is Conversion Rate Optimisation (CRO)?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

Which is the highest paying job in marketing?

In marketing, senior roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paying, often earning six-figure salaries. These positions require extensive experience, strategic skills, and leadership abilities, and may involve overseeing large teams and budgets.

How is CRO different from SEO?

Conversion Rate Optimization (CRO) and Search Engine Optimization (SEO) are both digital marketing strategies but focus on different goals. CRO aims to improve the percentage of website visitors who complete a desired action, such as making a purchase, by testing and optimizing website elements. SEO focuses on increasing organic traffic by improving website visibility in search engine results through keyword research, content creation, and technical improvements.

How much does a CRO agency cost?

Conversion Rate Optimisation (CRO) agencies typically charge between $3,000 and $10,000 per month, depending on the scope, client size, and complexity of projects. Some agencies offer project-based pricing or retainers, and costs can vary based on the level of expertise, tools used, and the number of tests or optimizations performed.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What are popular job titles related to Conversion Rate Optimisation jobs in California? For Conversion Rate Optimisation jobs in California, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimisation jobs in California look for? The top searched job categories for Conversion Rate Optimisation jobs in California are:
What cities in California are hiring for Conversion Rate Optimisation jobs? Cities in California with the most Conversion Rate Optimisation job openings:
Conversion Rate Optimisation jobs near you

Director Of E Commerce

Kalon Executive Search

Los Angeles, CA

$125K - $140K/yr

Full-time

Posted yesterday

Job description

Director of E-Commerce

Our client is seeking a highly experienced Director of E-Commerce to lead and scale performance across their Shopify DTC business. This role will own the full end-to-end digital customer experience, with a strong focus on UX/UI, merchandising, and conversion rate optimization (CRO).

The ideal candidate is both strategic and hands-on — someone who has deep expertise operating within Shopify environments and a proven ability to drive measurable growth through site optimization, customer journey improvements, and data-driven merchandising strategies. This person will serve as the internal subject matter expert for UX, UI, and CRO, leading initiatives that improve conversion, average order value (AOV), and customer lifetime value (LTV).

This is a highly visible leadership role responsible for overseeing the e-commerce function while remaining deeply involved in execution and site performance.

Key Responsibilities:

  • Own and optimize the complete Shopify site experience, including UX/UI, merchandising, navigation, and CRO strategy
  • Serve as the internal expert on customer journey optimization, conversion-focused design, and Shopify best practices
  • Lead the strategy, development, and ongoing optimization of landing pages, PDPs, PLPs, and digital merchandising experiences
  • Drive improvements in conversion rate, AOV, and LTV through testing, personalization, bundling, upsell strategies, and site enhancements
  • Develop merchandising strategies that improve product discovery, customer engagement, and on-site conversion
  • Analyze site behavior and performance data using Google Analytics and other reporting tools to identify opportunities and inform decision-making
  • Partner cross-functionally with CRM, retention, growth, and creative teams to ensure alignment between marketing campaigns and on-site experiences
  • Build and optimize landing pages for paid media, affiliate, and partner traffic sources
  • Manage and mentor the e-commerce team while maintaining hands-on ownership of execution and site updates
  • Establish project priorities, timelines, workflows, and quality standards for all site-related initiatives
  • Take full ownership of site performance, proactively identifying issues and driving solutions through completion
  • Maintain a high standard of brand presentation, functionality, and user experience across all digital touchpoints
  • Continuously test and refine layouts, messaging, navigation, and product presentation to improve overall site performance

Required Qualifications:

  • 5+ years of e-commerce experience, with a strong emphasis on Shopify DTC businesses
  • Proven success managing Shopify for a high-growth DTC or CPG brand
  • Strong proficiency in Shopify, Klaviyo, Google Analytics, and related e-commerce tools
  • Deep expertise in UX/UI and conversion rate optimization, with a demonstrated track record of improving site performance metrics
  • Hands-on experience creating or optimizing landing pages, PDPs, PLPs, and merchandising experiences
  • Strong understanding of customer behavior, conversion strategy, and digital merchandising best practices
  • Experience within the CPG industry required; experience in supplements, wellness, or natural/organic products strongly preferred
  • Prior experience managing and developing teams while remaining execution-oriented and detail-focused
  • Strong analytical and problem-solving skills with the ability to turn data into actionable insights
  • Highly organized with the ability to thrive in a fast-paced, high-growth environment
  • Strong ownership mentality with a proactive, results-driven approach

Compensation: $125,000–$140,000, depending on experience.

If this sounds like the position you have been waiting for, please apply using the online application or the link below - all inquiries are strictly confidential. Our focus is to assist you to make your best next career move, and we will not use your information for any other purpose.

Kalon Executive Search is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

www.KalonSearch.com