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Business Development Representative Jobs in Michigan

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Business Development Representative information

See Michigan salary details

$23.1K

$51.9K

$83.2K

How much do business development representative jobs pay per year?

As of Aug 12, 2026, the average yearly pay for business development representative in Michigan is $51,911.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,200.00 and $61,000.00 per year, depending on experience, location, and employer.

What is a business development representative?

Business Development Representatives (BDRs) are sales professionals who focus on prospecting, qualifying leads, and setting up meetings for the sales team. They initiate contact with potential clients—primarily through cold calls, emails, and networking—to generate interest in a company's products or services. BDRs play a crucial role in the early stages of the sales cycle by identifying business opportunities and helping to grow the customer base. Their work allows account executives and senior sales staff to focus on closing deals with well-qualified leads. The position often serves as an entry point to a career in sales or business development.

What does a business development representative do?

A business development representative (BDR) is responsible for identifying and qualifying potential sales leads, reaching out to prospects through calls, emails, or social media, and setting up meetings for the sales team. They often use customer relationship management (CRM) tools and require strong communication skills to build relationships and generate new business opportunities.

What type of job is a business development representative?

A business development representative (BDR) is a sales-focused role responsible for identifying and qualifying potential clients, generating leads, and setting up meetings for the sales team. The position often requires strong communication skills, prospecting tools like CRM software, and a good understanding of the company's products or services.

Is a Business Development Representative an entry level role?

A Business Development Representative (BDR) is often considered an entry-level position in sales and business growth roles. It typically requires strong communication skills, a basic understanding of sales processes, and may serve as a stepping stone to more advanced roles like Account Executive or Sales Manager.

What is the difference between Business Development Representative vs Sales Development Representative?

AspectBusiness Development RepresentativeSales Development Representative
Primary FocusIdentifying new business opportunities and building strategic partnershipsGenerating and qualifying leads to support sales
Work EnvironmentOften involves outreach, networking, and strategic planningPrimarily cold calling, emailing, and lead qualification
Required SkillsCommunication, negotiation, market researchProspecting, communication, CRM proficiency
Industry UsageCommon in B2B, tech, and SaaS sectorsWidely used in sales-driven industries

While both roles focus on growth, Business Development Representatives focus on strategic partnerships and new markets, whereas Sales Development Representatives concentrate on lead generation and qualification to support the sales team.

What are some common challenges faced by business development representatives, and how can they be overcome?

Business Development Representatives (BDRs) often encounter challenges such as reaching decision-makers, handling rejection, and balancing prospecting with follow-up tasks. Overcoming these hurdles requires resilience, strong communication skills, and strategic time management. Successful BDRs leverage CRM tools, research prospects thoroughly, and continuously refine their outreach techniques to improve response rates. Collaborating closely with sales and marketing teams also helps in sharing insights and refining messaging for better results.

What are the key skills and qualifications needed to thrive as a business development representative?

To thrive as a Business Development Representative, you need strong communication, sales acumen, and a solid understanding of market research, typically supported by a bachelor's degree in business or a related field. Familiarity with CRM software like Salesforce, lead generation tools, and sales automation platforms is commonly required. Outstanding interpersonal skills, resilience, and the ability to build rapport help set top performers apart. These capabilities are crucial for identifying new business opportunities, building client relationships, and driving company growth.
More about Business Development Representative jobs
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What cities in Michigan are hiring for Business Development Representative jobs? Cities in Michigan with the most Business Development Representative job openings:
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Business Development Representative jobs near you
Infographic showing various Business Development Representative job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 14% Part Time, 1% Temporary, and 4% Contract. Highlights an 90% Physical, 4% Hybrid, and 6% Remote job distribution, with an average salary of $51,911 per year, or $25 per hour.

Business Development Representative

Lunghamer Buick GMC

Waterford, MI • On-site

Full-time

Posted 21 days ago

Job description

Business Development Representative (BDC) – Driven, Energetic, Growth-Focused

Lunghamer Automotive Group | Waterford, MI

At Lunghamer Automotive Group, we believe opportunity isn’t something you wait for—it’s something you build over time.

We’re looking for positive, motivated individuals who enjoy connecting with people, staying consistent, and creating long-term relationships—not just quick conversations. If you bring energy, follow-through, and a great attitude, this role gives you the opportunity to turn that into real results and growth.

What You’ll Be Doing:

  • Connect with customers through calls, texts, and email in a professional and engaging way

  • Follow up with purpose—building relationships, not just checking in

  • Work both new and existing customers, including past opportunities, unsold leads, and previous clients

  • Maintain consistent long-term follow-up to stay top of mind until the timing is right

  • Use the CRM daily to identify opportunities others may overlook

  • Set and confirm quality appointments for the sales team

  • Create a personalized, positive experience in every interaction

What Makes This Role Exciting:

  • You’re building a pipeline—not just working fresh leads

  • Success comes from consistency, relationship-building, and follow-through

  • You have control over your activity, your growth, and your results

  • Every conversation is an opportunity—whether it’s today or 60 days from now

What We’re Looking For:

  • Strong communication skills and confidence connecting with people

  • Positive, self-motivated mindset

  • Strong work ethic with a focus on consistency and follow-up

  • Someone who understands that great results come from staying engaged over time

  • Coachable and open to learning

  • Organized and able to manage multiple conversations and timelines

  • Sales or customer service experience is a plus—but attitude and drive matter most

What You’ll Get:

  • Competitive hourly pay + performance-based bonuses

  • Clear processes and support to help you succeed

  • A team environment that values energy, effort, and consistency

  • Growth opportunities within a forward-moving organization

  • A role where your effort—especially your follow-up—directly impacts your success

Why Lunghamer Automotive Group:

We’re building a culture focused on growth, experience, and long-term success—where relationships matter, consistency wins, and effort is recognized.

If you’re someone who enjoys staying connected, following through, and turning conversations into results over time—we’d love to meet you.

Apply Today

Bring your energy, your consistency, and your commitment to follow-through—we’ll help you turn it into success.