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Brand Analyst Jobs (NOW HIRING)

Parkview Health

Brand Analyst Remote

Fort Wayne, IN · Remote

Remote Position Summary Works closely with the Senior Brand Leader to lead integrated campaigns ... Strong analytical skills with the ability to review marketing performance data and help summarize ...

Parkview Health

Brand Analyst Remote

Fort Wayne, IN · Remote

Remote Position Summary Works closely with the Senior Brand Leader to lead integrated campaigns ... Strong analytical skills with the ability to review marketing performance data and help summarize ...

Parkview Health

Brand Analyst Remote

Fort Wayne, IN · On-site +1

Remote Position Summary Works closely with the Senior Brand Leader to lead integrated campaigns ... Strong analytical skills with the ability to review marketing performance data and help summarize ...

PepsiCo

Sr Brand Analyst - poppi

Plano, TX · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Plano, TX · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

Campbell's

Sr Brand Analyst, Italian

Camden, NJ

We are looking for a strategic, analytical, and results-oriented Senior Brand Analyst to help accelerate growth across our Italian Sauce portfolio in the fastest-growing channel of e-commerce. In ...

PepsiCo

Sr Brand Analyst - poppi

Chicago, IL · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Purchase, NY · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Los Angeles, CA · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

New York, NY · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Los Angeles, CA · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Purchase, NY · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Austin, TX · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Austin, TX · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

New York, NY · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

PepsiCo

Sr Brand Analyst - poppi

Chicago, IL · On-site

$80K - $134K/yr

Overview As a Senior Brand Analyst, you'll help shape and execute brand strategies that drive growth, relevance, and consumer connection. Sitting at the intersection of brand marketing ...

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Brand Analyst information

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$44.5K

$59.2K

$69K

How much do brand analyst jobs pay per year?

As of Aug 25, 2026, the average yearly pay for brand analyst in the United States is $59,184.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,000.00 and $65,500.00 per year, depending on experience, location, and employer.

What is a brand analyst?

A brand analyst performs market research for an organization to improve upon a brand’s existing sales strategies or to develop new strategies for a business. As part of an analytics team, your duties include providing analytical insight for the clients, developing creative ways to market products, and training sales professionals. Qualifications for this career include a bachelor’s degree in business or a related field, job experience in marketing or business intelligence, and strong investigation and communication skills.

What are the key skills and qualifications needed to thrive as a brand analyst, and why are they important?

To thrive as a Brand Analyst, you need strong analytical abilities, market research experience, and a background in marketing, business, or a related field. Familiarity with data analysis tools like Excel, SPSS, Google Analytics, and reporting dashboards is typically required. Excellent communication, critical thinking, and attention to detail help you interpret data and present actionable insights to stakeholders. These skills are crucial for making informed recommendations that drive brand strategy and improve market performance.

How does a brand analyst typically collaborate with marketing and product teams?

Brand Analysts frequently work alongside marketing and product teams to ensure that brand strategies align with market trends and customer expectations. They provide insights from data analysis, such as brand perception metrics and competitor benchmarks, which help shape marketing campaigns or product positioning. Regular meetings and cross-functional workshops are common, allowing Brand Analysts to present findings and recommend actionable steps. This collaborative approach ensures that all teams are unified in building a strong, consistent brand presence.

What is the difference between Brand Analyst vs Marketing Analyst?

AspectBrand AnalystMarketing Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like CIM or HubSpot beneficialBachelor's in Marketing, Business, or related field; similar certifications
Work EnvironmentCorporate marketing teams, branding agenciesMarketing departments, advertising agencies
Employer & Industry UsageUsed across retail, consumer goods, and branding-focused companiesCommon in advertising, digital marketing, and market research firms

While both roles analyze market data, a Brand Analyst focuses on brand perception, positioning, and identity, whereas a Marketing Analyst examines broader marketing strategies and campaign performance. Understanding these differences helps employers and candidates target the right skills and responsibilities for each role.

Do brand analysts make a lot of money?

Brand analysts typically earn a median salary ranging from $50,000 to $80,000 annually, depending on experience, location, and industry. Advanced skills in data analysis tools and certifications can lead to higher compensation, especially in larger companies or competitive markets.
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What states have the most Brand Analyst jobs?

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Brand Analyst jobs near you
Infographic showing various Brand Analyst job openings in the United States as of August 2026, with employment types broken down into 75% Full Time, 24% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $59,184 per year, or $28.5 per hour.

Supervisor - Digital Brand Analyst (HYBRID)

Columbus, OH • On-site, Remote

Designer Brands
Retail • 10K+ employees

5.2

Company rating: 5.2 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

Learn more about Designer Brandsexternal

$95K - $112K/yr

Full-time

Posted 12 days ago

Job description

At Designer Brands, we are the proud parent company of DSW Designer Shoe Warehouse, The Shoe Company, and Rubino, operating nearly 675 stores across North America and a billion-dollar digital commerce business. We lead the footwear industry with a diverse portfolio of iconic brands, including Topo Athletic, Keds, Vince Camuto, Kelly & Katie, Jessica Simpson, Lucky Brand, Mix No. 6, Crown Vintage, and others. With expertise in design, production, and sourcing, we create on-trend footwear and accessories, delivered through a robust omni-channel infrastructure and national wholesale distribution. At Designer Brands, we are committed to fostering a culture of collaboration, innovation, and inclusivity, where each employee's unique perspective contributes to our success. Anchored by our core values of "We Love What We Do," "We Own What We Do," "We Do What's Right," and "We Belong," we continuously drive forward together, building a future where everyone can put their best foot forward.
The Digital Brand Analyst Supervisor will manage a small team of Digital Brand Analysts and is accountable for driving digital growth for their dedicated brands, along with brands assigned to their team. This position is responsible for advancing analysis and insights for the Digital Brand Analyst team through enhanced reporting and driving actions to improve business results. This role requires specialized subject matter expertise in reporting/analytics, drop ship, vendor relations, and profitability. This position will serve as a primary resource to the Manager Merchandising Digital Analytics.
The Opportunity
As the Digital Brand Analyst Supervisor, you'll play a key role in shaping the digital success of a portfolio of brands while leading and developing a team of Digital Brand Analysts. This is an opportunity to combine strategic thinking, data-driven decision making, and people leadership to influence business performance across our digital channels.
In this role, you'll help turn insights into action, identify opportunities for growth, and partner with internal and external stakeholders to drive meaningful business results. You'll serve as a trusted resource and subject matter expert, helping your team and business partners navigate digital analytics, vendor relationships, drop ship operations, and profitability performance.
Working closely with the Manager, Merchandising Digital Analytics, you'll help elevate reporting capabilities, uncover opportunities within the business, and guide a team focused on delivering measurable impact.
What You'll Be Doing
Team Leadership & Development
  • Lead, coach, and support a team of Digital Brand Analysts, fostering collaboration, growth, and high performance.
  • Provide guidance and expertise to help analysts effectively evaluate performance and identify opportunities for improvement.
  • Promote a culture of continuous learning and data-informed decision making.

Digital Business Growth
  • Drive digital growth across assigned brands and support the growth of brands managed by your team.
  • Partner with cross-functional stakeholders to identify opportunities that enhance business performance and customer experience.
  • Translate business trends and performance data into actionable recommendations.

Analytics, Reporting & Insights
  • Advance reporting capabilities and analytical processes for the Digital Brand Analyst team.
  • Develop and enhance reporting tools, dashboards, and insights that support strategic decision making.
  • Analyze digital performance metrics and communicate key findings to stakeholders in a clear and impactful way.
  • Leverage data and insights to recommend actions that improve business outcomes.

Vendor & Business Partnership Management
  • Build and maintain productive relationships with vendor partners and internal business teams.
  • Serve as a subject matter expert in vendor performance, digital analytics, and operational processes.
  • Collaborate with stakeholders to support business objectives and drive profitable growth.

Operational & Financial Performance
  • Provide expertise in drop ship operations and performance optimization.
  • Monitor and evaluate profitability drivers, identifying opportunities to improve results.
  • Support initiatives that strengthen operational efficiency and overall business performance.

What You'll Need
Leadership Experience
  • Experience leading, managing, or mentoring a small team.

Technical & Functional Expertise
  • Specialized subject matter expertise in:
    • Reporting and analytics
    • Drop ship operations
    • Vendor relations
    • Profitability analysis

Analytical & Business Acumen
  • Ability to transform complex data into actionable business insights.
  • Experience identifying opportunities that drive growth and improve performance.
  • Strong problem-solving and decision-making skills.

Collaboration & Communication
  • Ability to build effective partnerships across teams and with external vendors.
  • Strong communication skills with the ability to influence and guide stakeholders at multiple levels.

Organizational Impact
  • Ability to balance strategic priorities with day-to-day business needs.
  • Experience driving initiatives that contribute to measurable business results.
Designer Brands logo

About Designer Brands

Sourced by ZipRecruiter

Designer Brands Inc. is one of North America's largest designers, producers and retailers of footwear and accessories. * Designer Brands Inc. operates a portfolio of retail concepts in nearly 1,000 locations under the DSW Designer Shoe Warehouse, The Shoe Company, and Shoe Warehouse brands and operates leased locations in the U.S through its Affiliated Business Group. * Designer Brands designs and produces footwear and accessories through Camuto Group, a leading manufacturer selling in more than 5,400 doors worldwide.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Columbus, OH, US

Year founded

1969

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