Brand Strategist
New York, NY · Remote
The work centers on brand strategy for our branding engagements -- positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From ...
Quick apply
New York, NY · Remote
The work centers on brand strategy for our branding engagements -- positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From ...
Quick apply
New York, NY · Remote
The work centers on brand strategy for our branding engagements -- positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From ...
San Francisco, CA · Remote
The work centers on brand strategy for our branding engagements -- positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From ...
Quick apply
San Francisco, CA · Remote
The work centers on brand strategy for our branding engagements -- positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From ...
New York, NY · On-site
About the Role We're looking for a Brand Strategist to help define, evolve, and activate the strategic foundation of our brand. This is a hands-on role that blends strategic thinking with practical ...
New York, NY · On-site
About the Role We're looking for a Brand Strategist to help define, evolve, and activate the strategic foundation of our brand. This is a hands-on role that blends strategic thinking with practical ...
Los Angeles, CA · Remote
The work centers on brand strategy for our branding engagements -- positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From ...
Quick apply
Los Angeles, CA · Remote
The work centers on brand strategy for our branding engagements -- positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From ...
Washington, DC · On-site
You'll lead client relationships, run workshops, and produce the strategy work yourself. * Lead brand discovery: stakeholder interviews, workshops, competitive research, and positioning * Conduct ...
Washington, DC · On-site
You'll lead client relationships, run workshops, and produce the strategy work yourself. * Lead brand discovery: stakeholder interviews, workshops, competitive research, and positioning * Conduct ...
New York, NY · On-site
About the Role We're looking for a Brand Strategist to help define, evolve, and activate the strategic foundation of our brand. This is a hands-on role that blends strategic thinking with practical ...
New York, NY · On-site
About the Role We're looking for a Brand Strategist to help define, evolve, and activate the strategic foundation of our brand. This is a hands-on role that blends strategic thinking with practical ...
New York, NY · On-site
The work centers on brand strategy for our branding engagements - positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From there ...
New York, NY · On-site
The work centers on brand strategy for our branding engagements - positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From there ...
Cary, NC · Hybrid
Brand Strategist Are you a Brand Strategist with 2-4 years of experience, who thrives collaboratively but is also a motivated self-starter? Let's talk! To be successful in this position you must ...
Quick apply
Cary, NC · Hybrid
Brand Strategist Are you a Brand Strategist with 2-4 years of experience, who thrives collaboratively but is also a motivated self-starter? Let's talk! To be successful in this position you must ...
Overland Park, KS · Hybrid
$90K - $100K/yr
SCS is looking for a Brand Strategist that partners with marketing leadership to support the development and activation of the SCS Engineers brand across the organization. This role translates brand ...
Overland Park, KS · Hybrid
$90K - $100K/yr
SCS is looking for a Brand Strategist that partners with marketing leadership to support the development and activation of the SCS Engineers brand across the organization. This role translates brand ...
Overland Park, KS · On-site
$90K - $100K/yr
This role translates brand strategy into practical tools, messaging, and experiences that strengthen how the company presents itself in the marketplace. Working closely with marketing leadership, the ...
Overland Park, KS · On-site
$90K - $100K/yr
This role translates brand strategy into practical tools, messaging, and experiences that strengthen how the company presents itself in the marketplace. Working closely with marketing leadership, the ...
Overland Park, KS · Hybrid
$90K - $100K/yr
This role translates brand strategy into practical tools, messaging, and experiences that strengthen how the company presents itself in the marketplace. Working closely with marketing leadership, the ...
Overland Park, KS · Hybrid
$90K - $100K/yr
This role translates brand strategy into practical tools, messaging, and experiences that strengthen how the company presents itself in the marketplace. Working closely with marketing leadership, the ...
Nashville, TN · On-site
The Brand Strategist is the primary strategist and creative thinker for their brands within the agency. They are responsible for leading the client account in all respects. They understand client ...
Quick apply
Nashville, TN · On-site
The Brand Strategist is the primary strategist and creative thinker for their brands within the agency. They are responsible for leading the client account in all respects. They understand client ...
Nashville, TN · On-site
The Brand Strategist is the primary strategist and creative thinker for their brands within the agency. They are responsible for leading the client account in all respects. They understand client ...
Nashville, TN · On-site
The Brand Strategist is the primary strategist and creative thinker for their brands within the agency. They are responsible for leading the client account in all respects. They understand client ...
... brand / communications workstreams like value proposition development Owning and overseeing name ... strategic alignment to start the process - Developing naming criteria to support expansive ...
... brand / communications workstreams like value proposition development Owning and overseeing name ... strategic alignment to start the process - Developing naming criteria to support expansive ...
Washington, DC · On-site +1
We're looking for a Lead Brand Strategist to join our growing Strategy team. In this role, you'll help shape how organizations define who they are and how they show up in the world - through ...
Washington, DC · On-site +1
We're looking for a Lead Brand Strategist to join our growing Strategy team. In this role, you'll help shape how organizations define who they are and how they show up in the world - through ...
Nashville, TN · On-site
The Brand Strategist is the primary strategist and creative thinker for their brands within the agency. They are responsible for leading the client account in all respects. They understand client ...
Nashville, TN · On-site
The Brand Strategist is the primary strategist and creative thinker for their brands within the agency. They are responsible for leading the client account in all respects. They understand client ...
\n \n \n \n \n BNO, a dynamic, full\-service creative marketing & advertising agency located in Somerville NJ, is looking for a talented and driven Brand Strategist. The Strategist role is the ...
\n \n \n \n \n BNO, a dynamic, full\-service creative marketing & advertising agency located in Somerville NJ, is looking for a talented and driven Brand Strategist. The Strategist role is the ...
Brand Strategy Lead Key Responsibilitie * sDevelop and oversee the organization's brand strategy, including market positioning, value proposition, and overall brand narrative * .Drive brand messaging ...
New
Brand Strategy Lead Key Responsibilitie * sDevelop and oversee the organization's brand strategy, including market positioning, value proposition, and overall brand narrative * .Drive brand messaging ...
New
Washington, DC · On-site
We're looking for a Lead Brand Strategist to join our growing Strategy team. In this role, you'll help shape how organizations define who they are and how they show up in the world -- through ...
Quick apply
Washington, DC · On-site
We're looking for a Lead Brand Strategist to join our growing Strategy team. In this role, you'll help shape how organizations define who they are and how they show up in the world -- through ...
Senior Brand Strategist Role Overview: McAfee is seeking a world-class Senior Brand Strategist to serve as the strategic engine powering our brand, creative, and marketing communications. Reporting ...
Senior Brand Strategist Role Overview: McAfee is seeking a world-class Senior Brand Strategist to serve as the strategic engine powering our brand, creative, and marketing communications. Reporting ...
$41K - $59.2K
9% of jobs
$59.2K - $77.5K
9% of jobs
$87K is the 25th percentile. Wages below this are outliers.
$77.5K - $95.7K
12% of jobs
The median wage is $112.5K / yr.
$95.7K - $113.9K
21% of jobs
$113.9K - $132.1K
22% of jobs
$134K is the 75th percentile. Wages above this are outliers.
$132.1K - $150.4K
13% of jobs
$150.4K - $168.6K
12% of jobs
$168.6K - $186.8K
0% of jobs
$186.8K - $205K
0% of jobs
$205K - $223.3K
0% of jobs
$223.3K - $241.5K
2% of jobs
$41K
$118.8K
$241.5K
| Aspect | Brand Strategist | Marketing Manager |
|---|---|---|
| Primary Focus | Developing brand identity and positioning | Executing marketing campaigns and tactics |
| Skills & Certifications | Brand management, market research, communication | Marketing strategy, analytics, project management |
| Work Environment | Creative teams, branding agencies, corporate branding | Advertising agencies, corporate marketing departments |
| Industry Usage | Brand development, advertising, media | Sales, product promotion, digital marketing |
While both roles aim to promote a company's products or services, a Brand Strategist focuses on shaping the overall brand identity and long-term positioning. In contrast, a Marketing Manager handles the execution of marketing campaigns to drive immediate engagement and sales. Understanding these differences helps organizations assign the right responsibilities and professionals to achieve their branding and marketing goals.
A brand strategist creates a long-term marketing strategy for a company’s brand, such as its image, product line, and advertisements. Your duties are to analyze data regarding your target demographic, your sales figures, and known marketing trends. Or you gather data yourself in the form of customer surveys. You use the data to recommend how the company proceeds to build its brand, such as with a new product or service, new advertisement campaigns, and other information. You work closely with the marketing department and brainstorm new marketing ideas. If your company is active on social media, you work with the social media coordinator to determine how to use social media effectively to reach your target demographic.

Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 26 days ago
Nen Creative partners with tech startups to launch bold ideas into the world, creating the brands, products, and stories that fuel their growth.
Since 2022, we've partnered with some of the world's top founders and institutions, including Amazon, Pear VC, Andreessen Horowitz, Mercor, Context Inc, Netic, Listen Labs, Tech Week, Mantis VC, Spur, Flora, and more.
We're growing fast and looking for great people to join us.
About the OpportunityWe're looking for a Brand Strategist to lead the strategy practice at Nen.
The work centers on brand strategy for our branding engagements — positioning, narrative, audience, messaging, and the underlying point of view that gives a company its voice in the world. From there, the strategy extends into the marketing and copywriting that brings each brand to life across websites, decks, launch campaigns, and the various touchpoints our clients ship. You'll lead client engagements end-to-end, from discovery and research through final execution, working with founders who are often figuring out what they stand for and how to talk about it in public for the first time.
What You'll DoLead brand strategy engagements for our branding clients — positioning, narrative, audience, messaging frameworks, brand voice, and identity briefs
Run discovery and research to get to a strategy: founder interviews, audience research, competitive landscape, brand audits, and stakeholder workshops
Develop marketing strategy for clients across launch campaigns, content programs, channel mix, and go-to-market storytelling, building on the brand foundation
Write copy across websites, decks, brand books, launch materials, and other touchpoints — landing pages, manifestos, product narratives, taglines, and short-form social
Brief and partner with our brand designers and creative leads so that strategy translates cleanly into identity, design, and the rest of the work we ship
Partner with our producers, motion team, and editors to make sure brand language and voice carry through every output
Help scope strategy work inside larger branding and production engagements, balancing depth with feasibility
Support new business when strategy is part of the pitch, helping shape opportunities from inquiry through close
Push the work beyond the obvious. We value people with strong taste, sharp thinking, and the appetite to refine a positioning line until it actually lands
4 to 7 years of experience in brand strategy, ideally at a brand or marketing consultancy, strategy-led studio, or in-house at a fast-moving company
Strong portfolio of brand strategy work — positioning, narrative, messaging frameworks, brand voice, and the briefs that bridge strategy into identity
Deep understanding of how brand strategy translates into identity, voice, and design, and how to brief and partner with designers to bring it to life
Strong copywriter across long-form and short-form, with writing samples that demonstrate range across narrative, web, decks, and brand
Marketing strategy fundamentals — audience, positioning, gtm, channels, funnel, and how brand strategy connects to launch, content, and performance
Strong research instincts. You know how to design discovery for a new client, ask the right questions in a founder interview, and pull insights from a messy landscape into a clear point of view
Confident client-facing presence. You can lead a workshop with a founder and a leadership team, hold the room, and push back when it matters
Comfortable working in a fast-moving agency environment where timelines shift, scopes evolve, and projects sometimes require after-hours responsiveness
Self-directed and remote-ready. You can run your own discovery, manage your own timelines, and keep clients aligned without constant supervision
Calm, organized, and dependable under pressure, with the ability to keep multiple projects and stakeholders moving at once
High attention to detail in writing, frameworks, and client deliverables
Be part of a small, fast-growing creative studio trusted by world-class startups and investors
Work directly with the partners on ambitious, high-impact projects across some of the most interesting companies in tech
Lead and define the strategy practice at Nen, with real ownership over how we approach the work and how the team grows
Help shape the brands, narratives, and stories of the next generation of tech companies
Medical, dental, and vision coverage, 401(k), PTO, and company holidays