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Audience Development Manager Jobs in Texas (NOW HIRING)

We are seeking a Marketing Manager to join our Marketing team and collaborate with various departments to create and activate audience segments. This role is crucial in ensuring accurate and scalable ...

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Audience Development Manager information

See Texas salary details

$10.2K

$66.6K

$99.2K

How much do audience development manager jobs pay per year?

As of Jul 6, 2026, the average yearly pay for audience development manager in Texas is $66,638.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,700.00 and $87,100.00 per year, depending on experience, location, and employer.

How much does an audience development manager make?

The average salary for an Audience Development Manager is typically between $70,000 and $120,000 annually, depending on experience, location, and company size. At Universal Music Group, salaries may vary but generally align with industry standards for media and entertainment companies, often supplemented with benefits and performance bonuses.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as Senior Audience Development Manager, Content Director, or Media Strategist can earn $150,000 or more annually, especially with extensive experience, strong analytical skills, and proficiency in data analytics tools. These positions often require leadership abilities, industry knowledge, and sometimes advanced certifications or a track record of successful audience growth strategies.

What are the key skills and qualifications needed to thrive in the Audience Development Manager position, and why are they important?

To thrive as an Audience Development Manager, you generally need experience in digital marketing, analytics, content strategy, and audience segmentation, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing systems, and CRM software is typically required. Outstanding communication, creativity, and analytical thinking help professionals excel in engaging diverse audiences and collaborating across teams. These skills are crucial for growing and retaining a targeted audience, which directly impacts an organization’s reach and success.

Is being a BDM a stressful job?

Being an Audience Development Manager can be stressful due to the need to meet audience growth targets, manage multiple campaigns, and coordinate with various teams. The role often involves tight deadlines, data analysis, and strategic planning, which can contribute to work-related stress. However, workload and stress levels vary depending on the organization and individual workload management skills.

What does an audience development manager do?

An audience development manager is responsible for growing and engaging a target audience through strategic marketing, content planning, and data analysis. They often use tools like social media, analytics platforms, and content management systems to increase reach and audience loyalty, requiring strong communication and analytical skills.

What are the most common challenges faced by Audience Development Managers in their day-to-day work?

Audience Development Managers often face challenges such as keeping up with rapidly changing audience preferences, adapting strategies to multiple platforms, and effectively measuring the impact of their initiatives. Balancing short-term growth goals with long-term audience loyalty requires creative thinking and data-driven decision-making. Collaborating with content creators, marketing teams, and external partners also demands strong organizational and interpersonal skills. Overcoming these challenges can be highly rewarding by driving meaningful engagement and supporting the overall growth of the organization.

What does an Audience Development Manager do?

An Audience Development Manager focuses on growing and engaging an organization's audience across various platforms. They use data analysis, content strategy, and marketing techniques to attract new users while retaining existing ones. Their role often involves SEO, social media management, email campaigns, and partnerships to optimize audience reach. They collaborate with content creators, marketers, and analysts to refine strategies based on performance metrics. The goal is to increase audience engagement, loyalty, and overall brand visibility.

What are the most commonly searched types of Audience Development jobs in Texas? The most popular types of Audience Development jobs in Texas are:
What are popular job titles related to Audience Development Manager jobs in Texas? For Audience Development Manager jobs in Texas, the most frequently searched job titles are:
What cities in Texas are hiring for Audience Development Manager jobs? Cities in Texas with the most Audience Development Manager job openings:
Manager, Marketing - Audience Development

Manager, Marketing - Audience Development

Pizza Hut

Plano, TX • On-site

$110K - $120K/yr

Full-time

Posted 4 days ago


Pizza Hut rating

4.5

Company rating: 4.5 out of 10

Based on 1,422 frontline employees who took The Breakroom Quiz

18th of 18 rated casual dining restaurants


Job description


We are seeking a Marketing Manager to join our Marketing team and collaborate with various departments to create and activate audience segments. This role is crucial in ensuring accurate and scalable audiences, driving personalized and lifecycle marketing initiatives. The ideal candidate will have a strong background in data analytics, CRM operations, and a passion for data-driven marketing.
Responsibilities
  • Build and maintain marketing audience segments based on CRM Strategy and Media requirements.
  • Translate marketing use cases into clear audience definitions, ensuring consistent naming and taxonomy.
  • Partner with CRM, Media, and Data Analytics teams to validate audience logic and campaign objectives.
  • Work closely with Data Analytics to understand data sources and limitations, using SQL and other tools for data exploration.
  • Investigate new audience opportunities by analyzing customer behavior and engagement.
  • Activate and manage audiences within CRM platforms, ensuring QA and testing before campaign launches.
  • Identify improvements for audience structure, reusability, and scalability across CRM programs.
  • Maintain clear documentation of audience logic and requirements, supporting ongoing governance.
  • Assist in troubleshooting audience-related issues and collaborate with stakeholders for efficient resolution.

Qualifications
  • 7-9 years of experience in data analytics, with 3-5 years in CRM operations, audience management, or a related field.
  • Working knowledge of SQL, especially querying large datasets (Snowflake preferred).
  • Experience with CRM or CDP platforms like Braze and Treasure Data is strongly preferred.
  • Ability to navigate data tables and customer datasets to define and validate audiences.
  • Strong attention to detail, managing complex audience structures and naming conventions.
  • Excellent communication skills to gather requirements and translate them into technical audience logic.
  • Experience in supporting lifecycle marketing, personalization, or targeted communications.
  • Prior cross-functional collaboration with strategy, analytics, and technology teams.
  • Highly organized and process-oriented with a passion for consistency and structure.
  • Curious and analytical mindset, comfortable working in a fast-paced, evolving environment.

Salary Range: $110,500 to $120,000 annually + bonus eligibility. This is the expected salary range for this position. Ultimately, in determining pay, we'll consider the successful candidate's location, experience, and other job-related factors.

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About Pizza Hut

Sourced by ZipRecruiter

At Pizza Hut, we don’t just make pizza. We make people happy. Pizza Hut was built on the belief that pizza night should be special, and we carry that belief into everything we do. With more than 60 years of experience under our belts, we understand how to best serve our customers through tried and true service principles: We create food we’re proud to serve and deliver it fast, with a smile.

Industry

Food services and drinking places

Company size

10,000+ Employees

Headquarters location

Plano, TX, US