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Assistant Audience Development Jobs in Texas (NOW HIRING)

Oversee and assist with the posting of engaging social media content * Curate and create shareable ... audience development across all social channels * Working collaboratively to support goals of the ...

Oversee and assist with the posting of engaging social media content * Curate and create shareable ... audience development across all social channels * Working collaboratively to support goals of the ...

... audience to take action and become a customer of the product or service. Our focus is not on ... business development initiatives. * Assist senior management in deal negotiations, contract ...

... audience to take action and become a customer of the product or service. Our focus is not on ... business development initiatives. * Assist senior management in deal negotiations, contract ...

... * Assist with special digital projects, including video and audio projects, as needed What will it ... Using social media for newsgathering and audience development * Demonstrated ability to work ...

... * Assist with special digital projects, including video and audio projects, as needed What will it ... Using social media for newsgathering and audience development * Demonstrated ability to work ...

... * Assist with special digital projects, including video and audio projects, as needed What will it ... Using social media for newsgathering and audience development * Demonstrated ability to work ...

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Assistant Audience Development information

What is the difference between Assistant Audience Development vs Assistant Content Marketing?

AspectAssistant Audience DevelopmentAssistant Content Marketing
Primary FocusGrowing and engaging audiences for media or content platformsCreating and promoting content to attract and retain customers
Skills & CredentialsKnowledge of media analytics, social media, audience insightsContent creation, SEO, copywriting skills
Work EnvironmentMedia companies, publishing, digital platformsMarketing agencies, brands, digital media

While both roles involve digital engagement, Assistant Audience Development primarily focuses on expanding and engaging audiences for media outlets, whereas Assistant Content Marketing emphasizes creating and promoting content to attract customers. Both roles require familiarity with digital tools, analytics, and content strategies, but their core objectives differ—audience growth versus content promotion.

What are the most commonly searched types of Audience Development jobs in Texas?

The most popular types of Audience Development jobs in Texas are:

Manager, Marketing - Audience Development

Yum! Brands

Plano, TX

$110K - $120K/yr

Full-time

Re-posted 15 days ago


Yum! Brands rating

5.4

Company rating: 5.4 out of 10

Based on 13 frontline employees who took The Breakroom Quiz


Job description

We are seeking a Marketing Manager to join our Marketing team and collaborate with various departments to create and activate audience segments.  This role is crucial in ensuring accurate and scalable audiences, driving personalized and lifecycle marketing initiatives.  The ideal candidate will have a strong background in data analytics, CRM operations, and a passion for data-driven marketing.

  • 7-9 years of experience in data analytics, with 3-5 years in CRM operations, audience management, or a related field.
  • Working knowledge of SQL, especially querying large datasets (Snowflake preferred).
  • Experience with CRM or CDP platforms like Braze and Treasure Data is strongly preferred.
  • Ability to navigate data tables and customer datasets to define and validate audiences.
  • Strong attention to detail, managing complex audience structures and naming conventions.
  • Excellent communication skills to gather requirements and translate them into technical audience logic.
  • Experience in supporting lifecycle marketing, personalization, or targeted communications.
  • Prior cross-functional collaboration with strategy, analytics, and technology teams.
  • Highly organized and process-oriented with a passion for consistency and structure.
  • Curious and analytical mindset, comfortable working in a fast-paced, evolving environment.

Salary Range: $110,500 to $120,000 annually + bonus eligibility. This is the expected salary range for this position. Ultimately, in determining pay, we'll consider the successful candidate's location, experience, and other job-related factors.

  • Build and maintain marketing audience segments based on CRM Strategy and Media requirements.
  • Translate marketing use cases into clear audience definitions, ensuring consistent naming and taxonomy.
  • Partner with CRM, Media, and Data Analytics teams to validate audience logic and campaign objectives.
  • Work closely with Data Analytics to understand data sources and limitations, using SQL and other tools for data exploration.
  • Investigate new audience opportunities by analyzing customer behavior and engagement.
  • Activate and manage audiences within CRM platforms, ensuring QA and testing before campaign launches.
  • Identify improvements for audience structure, reusability, and scalability across CRM programs.
  • Maintain clear documentation of audience logic and requirements, supporting ongoing governance.
  • Assist in troubleshooting audience-related issues and collaborate with stakeholders for efficient resolution.

What Yum! Brands employees say

Pay

Benefits

Hours and flexibility

Workplace

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