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Analytics Manager Jobs in Iowa (NOW HIRING)

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FP&A Manager

Dubuque, IA · On-site

The FP&A Manager is responsible for leading forecasting, budgeting, reporting, and analytical activities that support strategic and operational decision-making across the organization. This role ...

Emerson

Senior, Analytics Analyst

Marshalltown, IA

Collaborate closely with product management, sales, engineering, operations, and other business functions to ensure analytics align with strategic objectives. * Communicate complex data processes ...

US Corp2Corp

Analytics Consultant

Iowa City, IA

Data management, including conducting large queries and performing data quality analysis for subsequent analysis Data mining Consult database architects on design of internal data marts Identify ...

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Analytics Manager information

See Iowa salary details

$60.6K

$117.7K

$168.1K

How much do analytics manager jobs pay per year?

As of Jul 19, 2026, the average yearly pay for analytics manager in Iowa is $117,715.00, according to ZipRecruiter salary data. Most workers in this role earn between $93,900.00 and $140,000.00 per year, depending on experience, location, and employer.

What Is an Analytics Manager?

An analytics manager translates raw data into insights that a business can use. Usually leading a team of analysts, your job duties include developing data analysis strategies, tracking and reporting on performance, implementing tools and solutions, and overseeing all analytics operations. You must stay up-to-date on current industry trends. Strong communication and analytical skills are required. Other qualifications include a bachelor’s degree in statistics, data management, or information technology and proven career experience in market research, statistical modelings, or project management.

What are Analytics Managers?

Analytics Managers are professionals responsible for overseeing the collection, analysis, and interpretation of data to help organizations make informed business decisions. They lead teams of data analysts, develop strategies for data management, and translate complex data findings into actionable insights. Analytics Managers often collaborate with other departments to identify business challenges and recommend data-driven solutions. Their role is crucial in enabling companies to optimize processes, improve performance, and gain a competitive edge.

What is the difference between Analytics Manager vs Data Analyst?

AspectAnalytics ManagerData Analyst
Required CredentialsBachelor's or Master’s in Business, Analytics, or related fields; often certifications in analytics toolsBachelor's degree in Statistics, Mathematics, or related fields; certifications in data analysis tools
Work EnvironmentLeads teams, manages projects, collaborates with stakeholdersPerforms data cleaning, analysis, and reporting; works under supervision
Employer & Industry UsageUsed in corporate, finance, marketing, and tech sectors for strategic decision-makingCommon in research, finance, healthcare, and marketing for data insights

While both roles involve working with data, the Analytics Manager oversees teams and strategic projects, whereas Data Analysts focus on data collection, analysis, and reporting. The Analytics Manager typically has more leadership responsibilities and a broader scope.

How does an Analytics Manager typically collaborate with cross-functional teams to drive business insights?

Analytics Managers frequently work alongside teams such as marketing, product development, finance, and operations to translate data into actionable business strategies. They facilitate meetings to understand stakeholder goals, guide data collection efforts, and present findings in a way that's accessible to non-technical audiences. This cross-functional collaboration ensures that insights are aligned with business objectives and that projects are implemented effectively. Strong communication and project management skills are essential for success in this collaborative environment.

What are the key skills and qualifications needed to thrive as an Analytics Manager, and why are they important?

To thrive as an Analytics Manager, you need strong analytical skills, data interpretation expertise, leadership experience, and typically a degree in statistics, mathematics, computer science, or a related field. Familiarity with analytics platforms (such as Tableau, Power BI), programming languages (like SQL, Python, or R), and data management systems is essential, along with relevant certifications such as Google Analytics or Certified Analytics Professional (CAP). Excellent communication, problem-solving, and stakeholder management skills help you translate complex data insights into actionable business strategies. These competencies ensure data-driven decision-making, effective team leadership, and impactful business outcomes.
More about Analytics Manager jobs
What are the most commonly searched types of Analytics jobs in Iowa? The most popular types of Analytics jobs in Iowa are:
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What job categories do people searching Analytics Manager jobs in Iowa look for? The top searched job categories for Analytics Manager jobs in Iowa are:
What cities in Iowa are hiring for Analytics Manager jobs? Cities in Iowa with the most Analytics Manager job openings:
What are popular job titles related to Analytics Manager jobs in IA? For Analytics Manager jobs in IA, the most frequently searched job titles are:
Analytics Manager jobs near you
Infographic showing various Analytics Manager job openings in Iowa as of July 2026, with employment types broken down into 1% Internship, 89% Full Time, 7% Part Time, and 3% Contract. Highlights an 79% Physical, 5% Hybrid, and 16% Remote job distribution, with an average salary of $117,715 per year, or $56.6 per hour.
Marketing Analytics & Insights Manager

Marketing Analytics & Insights Manager

Dupaco Community Credit Union

Dubuque, IA • On-site

Full-time

Retirement

Re-posted 14 days ago

Job description

As Marketing Analytics & Insights Manager, you'll sit at the intersection of data, strategy, and brand-turning complex information into member insights that fuel growth, strengthen financial well-being, and guide executive decisions. Reporting to the CMO, this visible leadership role equips the executive team and Board of Directors with clear measurement, performance intelligence, and compelling narratives that connect marketing activity to business outcomes-and to the strength of the Dupaco brand.
Your work helps Dupaco deliver the mission: To help members build a life worth loving. If your next chapter is about turning insight into impact-and using analytics to optimize performance while protecting what makes our brand distinct-Dupaco is where your skill and passion truly belong.
There's a lot to love about working at Dupaco... Whether it's a great benefit package that helps YOU take care of YOU and helps YOU save for your future with a generous 401k match, attractive compensation (with monthly and annual incentives) and the ability to Build a Career Worth Loving. #DupacoDifference: https://www.youtube.com/watch?v=Oy_rZxNXcC8
What You'll Do:
Strategic Insights & Executive Support
  • Provide data-driven insights for annual strategic and business planning.
  • Partner with the CMO on executive and board marketing committee reporting.
  • Translate complex data into clear, decision-ready narratives for leadership.

Marketing Performance & Growth Analytics
  • Lead analysis of marketing performance, including:
    • Marketing Acquisition Cost (MAC),
    • Member Lifetime Value (LTV), and
    • Marketing ROI and growth contribution.
  • Identify drivers of acquisition, retention, primacy, and product adoption.
  • Recommend optimization strategies to improve campaign effectiveness.

Member & Market Insights
  • Develop segmentation models and behavioral insights to support:
    • Targeted marketing and personalization;
    • Member journey optimization; and
    • Cross-sell and relationship deepening.
  • Conduct market and competitive analysis to inform growth strategy.

Marketing Technology & Data Activation
  • Oversee marketing analytics platforms (CDP, automation, reporting tools).
  • Ensure effective use of data for segmentation, activation, and measurement.
  • Partner with Data Center of Excellence (CoE) for governance, integration, and quality.

Forecasting & Growth Modeling
  • Develop marketing-influenced forecasts for:
    • Member acquisition and onboarding;
    • Loan and deposit activity; and
    • Engagement and conversion trends.
  • Provide inputs aligned with Finance's forecasting processes.

KPI Governance & Performance Alignment
  • Collaborate with Finance and Data Center of Excellence:
    • Align KPI definitions and methodologies;
    • Ensure consistency across reporting; and
    • Validate marketing contribution to financial outcomes.
  • Support
  • KPI governance frameworks.

Cross-Functional Collaboration
  • Partner with:
    • Finance (ROI validation and forecasting inputs);
    • Data CoE (data governance and infrastructure); and
    • Digital, Product, and Retail teams (experience optimization).

Data & Analytics Innovation
  • Apply advanced analytics including predictive modeling, behavioral insights, and AI-driven recommendations.
  • Drive continuous improvement in automation, analytics capabilities, and decision speed.

Cross-Functional Data Partnership
  • Data CoE Ownership:
    • Data governance, standards, and infrastructure
    • Data pipelines, warehouse, and quality
  • Marketing Analytics Ownership:
    • Data interpretation and activation
    • Marketing performance measurement
    • Growth insights and decision support

Success Metrics (KPIs)
  • Growth & Member Outcomes
    • Member acquisition and growth efficiency
    • Primacy (PFI) metrics
    • Product penetration and cross-sell
  • Marketing Effectiveness
    • Marketing ROI
    • Cost per acquisition (CPA)
    • Conversion rates
    • KPI consistency and accuracy
    • Speed and quality of decision-making

What You'll Need:
  • Education: Bachelor's degree in data science, Finance, Marketing, Statistics, or a related field; Master's degree preferred.
  • Experience: 5-7+ years of experience in leading and managing marketing analytics or business intelligence, preferably within the financial services or credit union industry.
  • Technical Skills:
    • Direct experience with the Strum Platform CDP and/or HubSpot Marketing Hub.
    • Expertise in SQL, data visualization (Power BI, Tableau), and advanced Excel.
  • Soft Skills: Exceptional communication and storytelling abilities; comfortable presenting to C-suite executives and governing boards.
  • Strong analytical, strategic, and problem-solving skills with the ability to execute plans.
  • Excellent communication, organizational, interpersonal, and teamwork skills.
  • Pro-active self-starter with ability to manage multiple concurrent tasks or projects.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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