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Content Analyst Must-Have Resume Skills and Keywords

Are you interested in improving your job outlook and increasing your salary? How can you demonstrate that you are the most qualified candidate for a Content Analyst position? Of course continuing to gain experience working as a Content Analyst may be your best qualification, but there are other ways you can also develop your skills, like continuing education or volunteer opportunities. More immediately, however, you can be ready for your next opportunity or promotion by educating yourself about the duties, responsibilities, and required skills of a Content Analyst and making sure your resume reflects your experience properly.

In order to do so, you’ll want to know that employers commonly feature Communication Skills and Digital as the most prominent terms in their Content Analyst job descriptions, yet those who have held the position of Content Analyst and list it on their resume indicate Customer Service and Social Media more predominantly. Do you know what you would list?

We designed the ZipRecruiter Career Keyword Mapper to help you solve this problem and hopefully improve your resume. Using machine learning tools paired with industry research, our Marketplace Research Team helped analyze millions of job postings and resumes to identify the most important keywords related to Content Analyst jobs. Our goal is to help you discover opportunities to improve your resume or to help you understand what skills and qualifications you need to be a Content Analyst or to advance your career into beyond this role.

Top Skills Mentioned in Job Descriptions

Top
10
Job Skills
Employers require a broad range of skills and qualifications in their descriptions of Content Analyst positions. The top three keywords make up 37.3% of the total set of top terms. Look to the Resume Checklist below to see how Communication Skills, Digital, and Collaboration shares stack up against the share from resumes. MS Office, Innovation and Detail Oriented represent an additionally healthy share of the employer Content Analyst job postings with their combined total of 33.67%. At 29.04%, Analysis, Technical, English Speaking, and Auto Delivery appear far less frequently, but are still a significant portion of the 10 top Content Analyst skills and requirements according to employers.

Top Skills Mentioned in Resumes

Top
10
Job Skills
Job seeker resumes showcase a broad range of skills and qualifications in their descriptions of Content Analyst positions. The top three keywords represent 34% of the total set of top resume listed keywords. Look to the Resume Checklist below to investigate how Customer Service, Social Media, and MS Office match up to employer job descriptions. Technical, English Speaking, and Collaboration represent a very decent share of skills found on resumes for Content Analyst with 32% of the total. At 34%, Analysis, Microsoft Excel, Accuracy, and Database appear far less frequently, but are still a significant portion of the 10 top Content Analyst skills and qualifications found on resumes.

Most Important Skills Required to Be a Content Analyst as Listed by Employers and Employees

Here is a simple table of the top 10 skills and qualifications as listed by employers in Content Analyst job postings since January of 2018, followed by the top 10 skills and qualifications most commonly listed by people who held the title of Content Analyst on their resumes.
Top Content Analyst Skills
Skills Required by Employers Share
Communication Skills 13.22%
Digital 12.52%
Collaboration 11.56%
MS Office 11.55%
Innovation 11.45%
Detail Oriented 10.67%
Analysis 9.65%
Technical 8.95%
English Speaking 5.42%
Auto Delivery 5.02%
Skills Listed by Employees Share
Customer Service 11.44%
Social Media 11.28%
MS Office 11.28%
Technical 10.82%
English Speaking 10.82%
Collaboration 10.36%
Analysis 9.27%
Microsoft Excel 8.81%
Accuracy 8.04%
Database 7.88%

Content Analyst Resume Checklist

Our Resume Keyword Checklist is based upon an analysis of the most commonly found terms within both job descriptions and resumes for Content Analyst roles. Our algorithm helps isolate phrases and patterns to identify the most frequently recurring and reused keywords from each data source, while correcting for uncommon and outlier results. Various heuristic methodologies are then applied to ultimately create two top 20 lists of the most important and significant skills, certificates and requirements found within Content Analyst job postings and resumes. We then merge the two lists together and use a combination of statistics and rules-based scenarios to create a list that is audited by the Marketplace Research team, and finally turned into the checklist you see below. Our hope is that knowing this information can help you make your best impression with your next potential employer.
Uncommon Keywords on Content Analyst Resumes
Job Descriptions
Resumes
25%
50%
75%
100%
Communication Skills
Auto Delivery
CMS
Proactive
Detail Oriented
Compliance
Editing
Collaboration
Analysis
MS Office
Employer job listings often list Communication Skills, Auto Delivery, CMS, Proactive, Detail Oriented, Compliance, Editing, Collaboration, Analysis or MS Office as requirements in Content Analyst job descriptions; however, job seekers mention them far less frequently on their resumes. If you possess any or all of these experiences, including these keywords prominently on your resume when applying for a Content Analyst role may help you stand out more to hiring managers.
Common Keywords on Content Analyst Resumes
Job Descriptions
Resumes
25%
50%
75%
100%
Technical
Project Management
Troubleshooting
Accuracy
SQL
English Speaking
Python
HTML
Customer Service
Data Analytics
Database
Social Media
Google Analytics
Microsoft Excel
Both employer job listings and resumes from people who’ve held the role of Content Analyst tend to always include skills and requirements found in this list. Whether you’ve only got Technical, Project Management, Troubleshooting, Accuracy, SQL, English Speaking, Python, HTML, Customer Service, Data Analytics, Database, Social Media, Google Analytics or Microsoft Excel in your background and experience, make sure to highlight the term prominently on your resume. As a job seeker you’ll be competing with many others who are bound to have as many as you (or more!) of these common resume keywords highlighted in their application for a job as a Content Analyst.
Uncommon Keywords on Content Analyst Job Descriptions
Job Descriptions
Resumes
25%
50%
75%
100%
Adobe Photoshop
Employer job listings seldom list Adobe Photoshop as important skills or qualifications in Content Analyst job descriptions. Nevertheless, job seekers mention them much more commonly in their resumes. If you possess this experience, including this keyword prominently on your resume when applying for a Content Analyst role may go unnoticed or even discounted by hiring managers.

FAQs about Content Analyst Skills and Resume Keywords

What are the most important Content Analyst job skills to have on my resume?

The most common important skills required by employers are Technical, Project Management, Troubleshooting, Accuracy, SQL, English Speaking and Python. These skills and requirements are just as likely to be mentioned by employers as well as on resumes of people that held a job as a Content Analyst, suggesting that having these keywords on a resume are important for success as a Content Analyst. Additionally, employer Content Analyst job descriptions list Communication Skills as a desirable experience, even though Communication Skills appears 5.38 times less on resumes, suggesting that it's worth considering including this term if you possess the experience.

What are the least important Content Analyst job skills to have on my resume?

Although you'd probably love to load up your resume with every possible keyword you can, employers tend to look for the things they specify in the job description. Our analysis suggests that highlighting too prominently a term like Adobe Photoshop which appears 0.36 times less often than in job descriptions for a Content Analyst role indicates that highlighting this on your resume may not be a great way to stand out.

How do I make sure my resume has all of the right keywords for a Content Analyst position?

Unless your resume has a good density of the following skills and experience listed, you may not be considered for the role of Content Analyst. Make sure to include a strong showing for the following keywords on your resume:
  • Technical
  • Project Management
  • Troubleshooting
  • Accuracy
  • SQL
  • English Speaking
  • Python
  • HTML
  • Customer Service
  • Data Analytics
  • Database
  • Social Media
  • Google Analytics
  • Microsoft Excel
Additionally employers frequently list the following as desirable qualities in a Content Analyst candidate, but they are far less common on most resumes:
  • Communication Skills
  • Auto Delivery
  • CMS
  • Proactive
  • Detail Oriented
  • Compliance
  • Editing
  • Collaboration
  • Analysis
  • MS Office
Finally people who held the position of a Content Analyst and list it on their resume are adding these terms that are less likely to be noticed by employers. You may want to consider downplaying these terms on your Content Analyst application:
  • Adobe Photoshop

Before applying for a Content Analyst job

At ZipRecruiter, we understand better than anyone the importance of using the right keywords to describe your experience — it’s crucial to attracting the right employers! We built our business on the ability to effectively match job seekers with employers using AI-technology that understands your resume and how likely you are to be noticed by a potential future employer. Having a ZipRecruiter profile that showcases your most relevant skills and abilities can help you get recruited into a new role as a Content Analyst. Get started on your journey with a new ZipRecruiter Profile today!