E-Commerce Merchandising Coordinator

About Us:

FreshCut Paper was created by renowned designer Peter Hewitt in 2020. Our life-sized pop-up floral bouquets consist of whimsical and breathtaking blooms that are wilt-proof and crafted to last a lifetime. Our paper sculptures are affordable, environmental, artful, and lasting. We are poised to take a bite out of the $8 billion fresh cut flower industry and the $6 billion greeting card market. Our product is a compelling, contemporary, alternative way to send flowers and yes they are beautiful.

Beyond having a fraction of the carbon footprint of imported flowers, we plant a tree for every bouquet sold, and partner with 1% for the Planet, an organization and global movement that tirelessly works to tackle our planet's most pressing environmental issues.

The Opportunity:

As our Digital Merchandising Coordinator, you'll curate collections, optimize pages, and collaborate with our e-commerce and marketing teams to create captivating content. You'll manage our platforms, ensuring accurate listings and streamlined operations, while collaborating cross-functionally to drive improvement and execute campaigns. If you're ready to make an impact and deliver exceptional experiences, we want to hear from you!

The Digital Merchandising Coordinator will report to our Director of E-commerce and collaborate with E-commerce, Marketing, Finance, Fulfillment Operations, and Customer Experience teams as well as external partners.

This position is full-time and based in our Concord, MA office four days a week, one hybrid day at home.

Digital Merchandising + Marketing Support

• Merchandising of collections and pages to align with sales performance, inventory, marketing efforts, product launches, and promotions; building and managing curated categories and seasonal selections as needed.
• Execute updates to navigation, filters, product recommendations, and other category adjustments
• Work collaboratively with the marketing and e-commerce team to design and create landing pages and blog posts that help support product launches and marketing campaigns while staying true to our brand's aesthetic.

• Manage and maintain our e-commerce platforms, ensuring product listings are accurate, up-to-date, and optimized for search and conversion.
• Monitor inventory levels, update product availability, and coordinate with relevant teams to ensure timely restocking.
• Manage listings and landing pages for international markets
• Onboarding of all new SKUs, building out each PDP page
• Monitor and ensure all website content is optimized for accessibility and SEO.
• Experience using Shopify Flow to set up workflow automations and operational tasks.

• Collaborate with cross-functional teams, including product management, logistics, and finance, to streamline processes, resolve issues, and drive continuous improvement.
• Liaise with our Amazon agency, providing images and details for PDPs
• Collaborate with the marketing team to implement marketing campaigns, promotions, and product launches on the website
• Work closely with Operations to ensure inventory levels are accurate and ready to support product launch schedules.
• Ensure our CX team has accurate and in-depth information for all product launches, promotions, site changes and marketing campaigns.
• Work closely with customer service and development teams to address customer issues to apply timely problem-solving techniques when needed to ensure we meet customer expectations.

• Minimum 2 years of relevant experience experience in an E-Commerce position required. Experience in online visual merchandising.
• Proven proficiency in Shopify required (Shopify Plus preferred). Experience with ERP platforms preferred, experience with Netsuite ERP a huge plus.
• Highly detail-oriented with the ability to balance competing priorities at once.
• Familiarity with digital marketing strategies, including email marketing, SEO, and social media marketing.
• Experience with Klaviyo, Gorgias, or other related platforms a bonus.
• Experience with Photoshop or Canva
• Comfortable proposing new ideas to drive efficiency, conversion, and enhance consumer experience
• Passionate about troubleshooting and persistent about finding solutions.
• Excellent ability to put plans into action with focus and efficiency - embodies the doer-mentality