Marketing Events Coordinator/Specialist

Beveridge & Diamond (B&D), the foremost national corporate environmental law firm, seeks a Marketing Events Coordinator (or Specialist, based on years of experience) to join our dynamic team. You will plan and execute virtual and in-person events for clients and prospects, including conferences (both firm-hosted and those with firm participation or sponsorship), roundtables, social events, and webinars. You will also oversee Vuture (our email marketing/event management software), other event technology, and event analytics and outcomes tracking. In this role, you will receive support from the Marketing Events Assistant.

About B&D’s Marketing Team

B&D’s Marketing Department is a hub of energy and collaboration. We work with lawyers and staff firmwide to drive marketing and business development initiatives and outcomes, and to connect the dots among our lawyers, practices, and offices. Our team is growing, reflective of the firm’s continued growth and the value it places on business development and client service. Team members benefit from exposure to various functions within the department so that there are opportunities to collaborate and receive support. Plus, we genuinely like working together!

Responsibilities

• Work with lawyers and the corresponding Business Development Manager to develop event concepts and programs.
• Develop event timelines and keep event planning and deliverables on track.
• Create and send event invitations and agendas, and liaise with B&D’s CLE Coordinator on CLE deliverables.
• Oversee the production of event nametags, signage, PowerPoints, handouts, and other event collateral.
• Develop targeted invite lists in InterAction and track attendance, outcomes, and marketing leads. Monitor B&D’s Events inbox and correspond with invitees.
• Lead speaker training sessions.
• Introduce webinars and interact with attendees in the webinar platform.
• Provide onsite support for in-person B&D-hosted events and conference, tradeshow, and sporting event sponsorships. Travel required about once per quarter.
• Work with Marketing Events Assistant to research and select venues and liaise with vendors on catering, room setup, A/V, etc.
• Review event contracts, BEOs, and invoices.
• Maintain event procedure sheets and checklists.
• Serve as the B&D liaison with Vuture and stay apprised of software updates and best practices, improve email marketing templates, and maximize the software’s data analytics capabilities.
• Track industry best practices and look for ways to improve the efficiency of events through event software, automation, and process improvement.

• 2 years of event planning experience at a law firm or professional services firm (3-5 years of law firm experience for Specialist).
• Extremely detail-oriented, meticulous, and organized.
• Independence, strong project management skills, and ability to multi-task in a fast-paced environment.
• Initiative, bias to action, ability to spot issues and calmly problem solve under pressure.
• Client service/hospitality orientation.
• Polished written and verbal communication.
• Ability to work effectively with lawyers and staff firmwide.
• Willingness to work overtime during busy periods, as well as for specific events (e.g., early morning or evening events).
• Experience setting KPIs, tracking outcomes, and communicating event ROI.
• Familiarity with Vuture or comparable email marketing/event invitation software.
• Fluency in Microsoft Office, especially Excel and PowerPoint.
• Familiarity with Webex, Teams, or comparable virtual meeting software.
• College degree or equivalent, or demonstrated career experience.

Preferred

• Proficiency with InterAction.
• Proficiency with Adobe InDesign and Canva.