SR. GRAPHIC DESIGNER (GLOBAL FITNESS APPAREL BRAND)
- $60,000 to $70,000 Yearly
- Full-Time
TLF’s Sr. Graphic Designer will use your expert knowledge in graphic design, to create one-of-a-kind content for all TLF digital marketing, social media channels, and website www.TLFapparel.com and lead TLF's design team daily. You will leverage best practices to continuously generate iconic assets/content/designs to meet the growing needs of the marketing department and brand.
Job Description (Including but not limited to the below)
SR. GRAPHIC DESIGNER RESPONSIBILITIES:
- Design and edit digital graphics, images, print materials, and videos in Photoshop, Illustrator, and Adobe Creative Suite for marketing TLF as a premier athletic and lifestyle apparel brand
- Utilize creative ability to produce iconic, one-of-a-kind content/assets for TLF products and branding utilizing established design and editing skills for all digital platforms (i.e., graphic and web design, digital advertising, and social media, print, and collateral materials, etc.)
- Review and proof all content and materials upon delivery for correctness and resolve inconsistencies or deficiencies for the execution of finished products/design work
- Administer assets and creative updates to the website and all social media channels and make suggestions to improve our branding and creative
- Maintain and adhere to digital file cataloging and electronic library of all content and assets
- Maintain and adhere to design a content calendar to ensure completion of assets within proposed deadlines
- Develop consistent and cohesive graphic design themes across all marketing channels, help Innovation & Design team with logo and graphic tee design needs, developing content that speaks distinctively to each demographic
- Administer product, content, and creative updates to all social media platforms and make suggestions and creative changes in design and function to live a digital environment
- Design and layout email templates and campaigns
- Edit, manipulate, color correct, and touch up all images using Photoshop
- Extremely proficient in various art creative and direction, marketing and design principles, branding, advertising design, image sizing and compression, CTA design and placement, layout, font selection, and color cohesiveness
- Extremely proficient in various web UX/UI principles, and page layout and design to optimize brand look, user experience, click through and conversion rate layout and design optimization, site usability, and site speed
- Extremely proficient in email, SMS, MMS, and push marketing design principles, page layout, user experience, branding, and click through and conversion rate layout and design optimization
QUALIFICATIONS / SKILLS / REQUIREMENTS:
- Preferred BA Degree from an accredited institution; with an emphasis on graphic design and marketing
- Strong knowledge of the athletic apparel/fitness industry and trends in the marketplace
- Minimum of 5 years leading a graphic design UX/UI team
- Minimum of 10 years graphic design experience at a high level for a lifestyle consumer brand (apparel/fitness preferred) and e-commerce
- Minimum of 10 years graphic design experience and high level of proficiency in Photoshop, Illustrator, Adobe CC
- Passion towards athletics and training, preferably as an enthusiast and participant
- Confidence in communicating comfortably / outgoing personality
- Strong organizational skills
- Strong troubleshooting skills and the ability to work in a fast-paced environment
- Able to prioritize work, handle multiple tasks, and work independently
- Ability to sell, relate to others, and communicate ideas and concepts effectively
- Ability to receive feedback and to take action when appropriate
- Understanding of the competitive market, customers, and retail trends
- Ability to prepare, plan and deliver clear and persuasive presentations
Join our team and work in a fun, fast-paced, energetic environment with endless potential for individual and professional career growth. Our company culture does not micromanage its team members. Instead, we thrive on empowering people to be self-motivated professionals that challenge themselves to work harder, smarter, and more efficiently as individuals and as part of a team. This winning formula creates a culture that inspires individuals and team members to continually set new and unprecedented goals that will continue to drive TLF to become a global leader in athletic wear apparel and accessories.
TLF is an equal opportunity employer. We value diversity at our company. We don't discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Create a lasting career that will never feel like a job but instead like you are fulfilling a passion that will make history!
All qualified applicants will be interviewed on-site, and new hires will work at our HQ in Ft. Lauderdale, FL. TLF was established in 2012 as a premium athletic and lifestyle apparel brand, pioneering a new category of Gym-To-Street® Wear products engineered for your toughest training sessions, designed to carry you through the rest of your day for wherever life takes you. Our mission is to provide products designed to push the limits of innovation and human performance to the highest possible level via fit, wearability, and functionality while simultaneously providing an exclusive sense of style! Our products are distributed and sold globally via TLFapparel.com and our TLF App direct to consumers. Create a lasting career that will never feel like a job but instead like you are fulfilling a passion that will make history! Let’s REDEFINE IMPOSSIBLE and TAKE LIFE FURTHER. Join our team and work in a fun, fast-paced, energetic environment with endless potential for individual and professional career growth. Our company culture does not micromanage its team members. Instead, we thrive on empowering people to be self-motivated professionals that challenge themselves to work harder, smarter, and more efficiently as individuals and as part of a team. This winning formula creates a culture that inspires individuals and team members to continually set new and unprecedented goals that will continue to drive TLF to become a global leader in athletic wear apparel and accessories. TLF is an equal opportunity employer. We value diversity at our company. We don't discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Address
TLF Apparel
3931 SW 30th Avenue Ft. Lauderdale
Fort Lauderdale, FLIndustry
Arts and Entertainment
Website
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