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Web Strategy Manager Jobs (NOW HIRING)

WorkWave

Manager, Web Strategy

$135K - $140K/yr

We are seeking a seasoned and highly versatile Manager, Web Strategy to take complete ownership of our digital portfolio, which includes four distinct company websites. This critical role requires a ...

Tailscale

Web Strategy & Growth Manager

$95K - $119K/yr

We're looking for a Web Strategy & Experimentation Manager to help shape and optimize the digital experience across our marketing website. This role sits at the intersection of web strategy, user ...

Chapman University

Director, Web Strategy

Orange, CA

$140K - $170K/yr

Manage ongoing website enhancements, redesigns, and performance improvements. * Lead the project ... web strategy. * 4+ years of experience in web programming using technologies like HTML, CSS ...

Chapman University

Director, Web Strategy

Orange, CA · On-site

$140K - $170K/yr

Manage ongoing website enhancements, redesigns, and performance improvements. * Lead the project ... web strategy. * 4+ years of experience in web programming using technologies like HTML, CSS ...

New Breed

Web Strategist

$96.70K/yr

... strategy, UX, or digital project management role * Proven independent ownership of a portfolio of concurrent clients. * Skilled in developing wireframes and content outlines grounded in user ...

Harness

Web Producer

OR · On-site +1

Manage and direct external SEO / GEO agencies or vendors, setting strategy, reviewing output, and holding them accountable to performance outcomes. Web Production & Execution * Own the Webflow ...

Assa Abloy

Senior Manager, Web Development

Austin, TX · On-site

An Amazing Career Opportunity for a Senior Manager, Web Development!! Location: Austin, TX (Hybrid ... In this role, the leader drives the architecture, strategy execution, and delivery of enterprise ...

Harness

Web Producer

Manage and direct external SEO / GEO agencies or vendors, setting strategy, reviewing output, and holding them accountable to performance outcomes. Web Production & Execution * Own the Webflow ...

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Web Strategy Manager information

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$39K

$80.9K

$144K

How much do web strategy manager jobs pay per year?

As of May 30, 2026, the average yearly pay for web strategy manager in the United States is $80,851.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $94,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Web Strategy Manager, and why are they important?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

How does a Web Strategy Manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.

What does a Web Strategy Manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

More about Web Strategy Manager jobs
What cities are hiring for Web Strategy Manager jobs? Cities with the most Web Strategy Manager job openings:
What are the most commonly searched types of Web Strategy jobs? The most popular types of Web Strategy jobs are:
What states have the most Web Strategy Manager jobs? States with the most job openings for Web Strategy Manager jobs include:
What job categories do people searching Web Strategy Manager jobs look for? The top searched job categories for Web Strategy Manager jobs are:
Web Strategy Manager jobs near you
Infographic showing various Web Strategy Manager job openings in the United States as of May 2026, with employment types broken down into 67% Full Time, and 33% Part Time. Highlights an 100% In-person job distribution, with an average salary of $80,851 per year, or $38.9 per hour.
Web Strategy Manager

Web Strategy Manager

The Davey Tree Expert Company

Kent, OH • On-site

Full-time

Medical, Life, Retirement, PTO

Posted 10 days ago

Davey Tree rating

6.9

Company rating: 6.9 out of 10

Based on 97 frontline employees who took The Breakroom Quiz

10th of 28 rated gardening and landscaping

Job description

Web Strategy Manager
Company: The Davey Tree Expert Company
Locations: Kent, OH
Additional Locations: N/A
Work Site: Hybrid
Req ID: 224778
Position Overview:
The Opportunity
The Davey Tree Expert Company is a national leader in tree care and landscape services. With a rich history and a commitment to scientific expertise, we are in a period of rapid growth. Our family of brands include companies across the country, each with a unique story and a shared commitment to excellence.
We are seeking a strategic and process-oriented leader to take on the newly created role of managing our company's diverse portfolio of public-facing websites. This position will be the central force in developing the strategy, documentation, and scalable processes for our digital properties.
Who You'll Work With
You will be the central hub for our online properties, reporting to the Director of Digital Marketing. You will partner with other in-house digital and content specialists to orchestrate an effective online strategy, manage shared resources, and ensure a cohesive user experience.
Job Duties
Web & Digital Portfolio Strategy
  • Guide the development and execution of the strategic roadmap for our portfolio of websites, aligning with business objectives and marketing goals.
  • Develop and manage a strategic playbook for integrating newly acquired brand websites, ensuring a consistent and effective digital transition.
  • Serve as the primary marketing project lead for all web-based initiatives, including redesigns, platform migrations, and new site launches.
  • Develop and execute a plan for distinct brands following corporate brand guidelines that align identity with growth goals.

Vendor & Technology Management
  • Manage vendor relationships, helping to manage budgets, define project scopes, external RFP, and ensure high-quality, on-time delivery.
  • Oversee the technology stack for our websites, including Content Management Systems (CMS), and make recommendations to ensure they meet the company's evolving needs.
  • Manage our online lead workflow, including form functionality, database integrations, and lead tracking.
  • Manage our online hosting and compliance workflow.
  • Coordinate domain management for all corporate and subsidiary web properties.

Collaboration & Website Performance
  • Partner closely with the SEO and Content Strategy leaders to ensure their strategic initiatives are seamlessly and effectively implemented across our web platforms.
  • Champion a positive user experience (UX) on our sites, using analytics to drive data-informed decisions for continuous improvement.
  • Manage our online analytics workflow (GA4), including performance reporting and strategic analysis.

Process & Governance
  • Create and document standard operating procedures (SOPs) for website-related activities to improve efficiency and consistency.
  • Help establish a governance model for managing content updates and service requests from across the organization.
  • Develop a content intake workflow for online content support requests.

Qualifications
  • Experience: 5+ years of progressive experience in digital marketing, with a specific focus on website management, web strategy, or digital property management.
  • Education: Bachelor's Degree in a related field (Marketing, Communications, Business etc.)
  • CMS Proficiency: Strong proficiency and experience with Content Management Systems (CMS) such as Umbraco, WordPress, or an enterprise-level platform.
  • Technical & Analytical Skills:
    • An understanding of technical SEO principles, with the ability to partner effectively with an SEO specialist and translate technical audits into a strategic action plan.
    • Proficiency with web analytics platforms (e.g., Google Analytics).
    • Familiarity with compliance impacts and implementation such as ADA accessibility, GDPR, and CCPA.
  • Project Management: Demonstrated ability to manage complex, multi-stakeholder projects.
  • Vendor Management: Proven ability to manage relationships, contracts, and project roadmaps.
  • Collaborative Spirit: A natural collaborator with a track record of working effectively with cross-functional teams.
  • Growth Mindset: You are a proactive problem-solver, eager to learn and grow your skills as you help build and streamline our web presence. Experience in a fast-paced, growing company is a plus.

Additional Information
We invest in our employees by offering industry-leading training, technology, and benefits that lead to a rewarding and safe work experience for employees at all levels.
  • Group health plans*
  • Short-term and long-term disability insurance*
  • Life insurance*
  • Paid parental leave
  • 401k with up to a 4% company match**
  • Employee Stock Purchase Plan: opportunity to buy company stock at a 15% discount
  • Holidays and paid time off*
  • Payroll savings plan*
  • Charitable matching gift program*
  • Employee referral bonus program *
  • Employee Educational Scholarship*
  • Davey Family Scholarship*
  • 20% discount on all Davey services*
  • Cell phone discounts*
  • Vehicle purchase discount program*
  • Plus, so much more!

*All listed benefits available to eligible employees on Day 1.
**Union employees are not eligible for 401k but may be eligible to join pension plans negotiated by local union.
Divisional Overview
The Davey Tree Expert Company is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to protected class, including race, color, religion, sex, pregnancy, sexual orientation, gender identity or expression, national or ethnic origin, marital or familial status, disability, status as a protected veteran, status as an Aboriginal or Indigenous person, or other classification protected by law.
The Davey Tree Expert Company provides research-driven tree services, grounds maintenance and environmental consulting for residential, utility, commercial and environmental partners in the U.S. and Canada. We care about our clients, each other and the world around us. We offer the resources, size and stability of a big company while maintaining the culture, entrepreneurial spirit and feel of a small one. We invest in our employees by offering industry-leading training, technology and benefits that lead to a rewarding and safe work experience at all levels. Wherever you want to grow your career, there's a place for you at Davey. To learn more, visit Davey.com.
Accommodations: If requested by employee or otherwise as required by law, reasonable accommodations will be made to enable employees with disabilities to perform essential job functions.
If you need assistance at any time, please contact us at 1-877-411-7601 or at Recruiting@davey.com.
Employment Type: Permanent
Job Type: Full Time
Travel Expectations: Up to 25%

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