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Web Strategy Manager Jobs in Seattle, WA (NOW HIRING)

Uw

Associate Director, Web Content Strategy

Seattle, WA · On-site

Content Strategy & Content Management (40%) Partnering with marketing leadership, develop scalable ... CMS Projects & Web Maintenance (30%) Actively participate in CMS development meetings, including ...

Stackline

Customer Strategy Lead

Seattle, WA

$160K - $190K/yr

Own customer retention for your business; proactively manage renewal risk. * Evangelize Stackline ... and during web presentations). * Passion for SaaS, technology, eCommerce, and customer service.

Stackline

Customer Strategy Lead

Seattle, WA · On-site

$160K - $190K/yr

Own customer retention for your business; proactively manage renewal risk. * Evangelize Stackline ... and during web presentations). * Passion for SaaS, technology, eCommerce, and customer service.

Motivity

Brand & Web Designer

Seattle, WA · On-site

Translate marketing strategy, messaging, and campaigns into high-performing web experiences ... Comfortable managing multiple small design projects simultaneously. * Proficiency with modern ...

BECU

Web Solutions Specialist

Tukwila, WA · Remote

$62K - $115K/yr

You'llsupport A/B and multivariate testing strategies to continuously improve digital performance ... You'll independently manage assigned work, taking projects from initial direction through ...

New

Sesame

iOS Engineer

Bellevue, WA · On-site

$58 - $80/hr

... and web strategy for Sesame moving forward. Qualifications : Required : • Strong intuition and ... in managing battery drain in complex applications, including media or graphics-intensive ...

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All JobsWeb Strategy JobsWeb Strategy Manager JobsWeb Strategy Manager Jobs in Seattle, WA

Web Strategy Manager information

See Seattle, WA salary details

$44.4K

$92K

$163.9K

How much do web strategy manager jobs pay per year?

As of Jul 17, 2026, the average yearly pay for web strategy manager in Seattle, WA is $92,011.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,600.00 and $107,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Web Strategy Manager, and why are they important?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What does a Web Strategy Manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

How does a Web Strategy Manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.
What are popular job titles related to Web Strategy Manager jobs in Seattle, WA? For Web Strategy Manager jobs in Seattle, WA, the most frequently searched job titles are:
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Web Strategy Manager jobs near you
Sr. Director of Growth & Experimentation

Sr. Director of Growth & Experimentation

Microsoft

Redmond, WA • On-site

Full-time

Posted 17 days ago

Microsoft rating

8.5

Company rating: 8.5 out of 10

Based on 131 frontline employees who took The Breakroom Quiz

68th of 209 rated software companies

Job description

Overview
Microsoft.com is evolving from a content publishing channel into an AI-powered decision platform and growth engine. We are looking for a Sr. Director of Growth & Experimentation to own the web experimentation and growth function for Microsoft's commercial web experiences, setting the strategy, operating model, measurement discipline, and roadmap for how we use data, experimentation, personalization, and AI-assisted experiences to improve customer journeys and drive measurable business impact.
As Sr. Director of Growth & Experimentation, you will build and lead a team responsible for identifying the highest-value growth opportunities across Microsoft.com, building the business cases behind them, defining the experimentation roadmap, and scaling proven learnings into always-on experiences. This role sits at the intersection of customer intent, analytics, AI-enabled experiences, personalization, product marketing, and business strategy.
This is a senior, portfolio-level leadership role. You will be expected to operate across multiple commercial solution areas, influence senior stakeholders, bring clarity to ambiguous business problems, and establish the mechanisms that help Microsoft.com become a more intelligent, personalized, and measurable customer decision engine. Success in this role requires strategic judgment, analytical depth, executive communication, people leadership, and the ability to turn fragmented signals into clear investment priorities and measurable outcomes.
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
Responsibilities
  • Own the web growth strategy and operating model: Define the vision, roadmap, governance, and prioritization model for experimentation, personalization, and AI-assisted customer journeys across Microsoft's commercial web portfolio.
  • Build a portfolio of high-impact growth bets: Identify the most important opportunities to improve customer engagement, discoverability, conversion, trial/signup motions, pipeline influence, and overall customer journey performance. Translate those opportunities into clear business cases and investment recommendations.
  • Lead the experimentation roadmap: Establish a structured, hypothesis-driven experimentation program across priority journeys, including intake, prioritization, test design, measurement planning, readouts, decisioning, and scaling of validated learnings.
  • Create a repeatable growth system: Build the mechanisms, dashboards, scorecards, playbooks, and governance needed to move from ad hoc optimization to a scalable, always-on test-and-learn engine.
  • Use data to drive investment decisions: Synthesize marketing analytics, behavioral signals, customer insights, experimentation results, operational data, and business performance into clear recommendations for where the organization should invest, scale, pause, or stop work.
  • Develop and lead a high-performing team: Build, coach, and grow a team that brings strategic thinking, analytical rigor, customer obsession, and business ownership to the web growth function.
  • Champion a test-and-learn culture: Drive organizational adoption of experimentation and personalization practices, helping teams make decisions based on evidence, customer signals, and measurable business outcomes.
  • Embody our Culture and Values

Qualifications
Required/minimum qualifications
  • Bachelor's Degree in Business, Marketing, Economics, Public Relations, or related field AND 7+ years digital growth, web strategy, experimentation, analytics, personalization, product strategy, management consulting, or related work experience
    • OR equivalent experience.

Additional or preferred qualifications
  • Master's Degree in Business, Marketing, Economics, Public Relations, or related field AND 4+ years digital growth, web strategy, experimentation, analytics, personalization, product strategy, management consulting, or related experience
    • OR Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 9+ years digital growth, web strategy, experimentation, analytics, personalization, product strategy, management consulting, or related experience
    • OR equivalent experience.
  • 5+ years people management experience.
  • Experience leading teams responsible for digital growth, experimentation, analytics, personalization, customer journey optimization, or performance strategy.
  • Experience defining strategy and operating models for complex, cross-functional programs in a large enterprise environment.
  • Experience translating data, customer signals, and business priorities into clear investment recommendations.
  • Experience building or scaling personalization, experimentation, or growth programs across high-traffic web, Software-as-a-Service (SaaS), cloud, e-commerce, or enterprise technology environments.
  • Experience developing audience strategies using behavioral, firmographic, lifecycle, intent, or engagement signals.
  • Experience leading organizational change toward a more data-driven, test-and-learn, and outcome-oriented operating model.

Integrated Marketing M6 - The typical base pay range for this role across the U.S. is USD $155,800 - $277,200 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $202,400 - $303,600 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:
https://careers.microsoft.com/us/en/us-corporate-pay
This position will be open for a minimum of 5 days, with applications accepted on an ongoing basis until the position is filled.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance with religious accommodations and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.

What Microsoft employees say

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About Microsoft

Sourced by ZipRecruiter

Our infrastructure is comprised of a large global portfolio of more than 100 datacenters and 1 million servers. Our foundation is built upon and managed by a team of subject matter experts working to support services for more than 1 billion customers and 20 million businesses in over 90 countries worldwide. With environmental sustainability and optimization at the forefront of our datacenter design and operations, we continue to grow and evolve as we meet the ever-changing business demands that hold Microsoft as a world-class cloud provider.

Industry

Computer and computer peripheral equipment and software wholesalers

Company size

10,000+ Employees

Headquarters location

Redmond, WA, US

Year founded

1975

Social media

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