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Web Strategy Manager Jobs in Seattle, WA (NOW HIRING)

... management experience. * Deep understanding of information architecture, page strategy, funnels, attribution, and Core Web Vitals. Ability to define success measures, conduct experiments, and use ...

Front-End Developer

Seattle, WA · Hybrid

$118K - $137K/yr

About this Opportunity Reporting to the Manager of Departmental Computing the Front-End Developer is responsible for leading web strategy and front-end development for UW Facilities and its various ...

New

Front-End Developer

Seattle, WA · On-site

$118K - $137K/yr

About this Opportunity Reporting to the Manager of Departmental Computing the Front-End Developer is responsible for leading web strategy and front-end development for UW Facilities and its various ...

New

Customer Strategy Lead

Seattle, WA · On-site

$160K - $190K/yr

Own customer retention for your business; proactively manage renewal risk. * Evangelize Stackline ... and during web presentations). * Passion for SaaS, technology, eCommerce, and customer service.

Customer Strategy Lead

Seattle, WA · On-site

$160K - $190K/yr

Own customer retention for your business; proactively manage renewal risk. * Evangelize Stackline ... and during web presentations). * Passion for SaaS, technology, eCommerce, and customer service.

The role collaborates on the management, deployment, security, and performance of web ... backup strategies, and disaster recovery planning. * Produce clear technical documentation ...

Posted today

Web Solutions Specialist

Tukwila, WA · Remote

$62K - $115K/yr

You'llsupport A/B and multivariate testing strategies to continuously improve digital performance ... You'll independently manage assigned work, taking projects from initial direction through ...

Web Solutions Specialist

Tukwila, WA · On-site

$62K - $115K/yr

You'll support A/B and multivariate testing strategies to continuously improve digital performance ... You'll independently manage assigned work, taking projects from initial direction through ...

iOS Engineer

Bellevue, WA · On-site

$58 - $80/hr

... and web strategy for Sesame moving forward. Qualifications : Required : • Strong intuition and ... in managing battery drain in complex applications, including media or graphics-intensive ...

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Showing results 1-20

Web Strategy Manager information

See Seattle, WA salary details

$44.4K

$92K

$163.9K

How much do web strategy manager jobs pay per year?

As of Aug 7, 2026, the average yearly pay for web strategy manager in Seattle, WA is $92,011.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,600.00 and $107,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a web strategy manager?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What does a web strategy manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

How does a web strategy manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.
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What job categories do people searching Web Strategy Manager jobs in Seattle, WA look for? The top searched job categories for Web Strategy Manager jobs in Seattle, WA are:
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Senior PMM: Website Strategy & AI-Driven Messaging Lead

B Capital

Seattle, WA • On-site

Other

Re-posted 5 hours ago


Job description

DescriptionThe Slack website is our most visible, enduring expression of what we are and what we stand for. It's where positioning becomes real — where the narrative we build in strategy decks either holds up or falls apart. Right now, it doesn't have a single strategic owner. This role fixes that.As Senior PMM, Website Lead, you'll own Slack's web presence end-to-end across Slack.com and Salesforce.com/Slack. You'll set the messaging architecture, lead web strategy for Tier 1 launches, and serve as the connective tissue between PMM, SEO, Design, Engineering, Brand, and Demand Gen. This is not an execution role. You own the judgment and governance layer — and you'll use AI-enabled workflows to manage the execution layer beneath you. What You'll Do
  • Own the messaging architecture across the Slack website — defining what we say, how we say it, and ensuring every page reflects approved positioning
  • Lead web strategy for Tier 1 product launches: narrative arc, page structure, and content sequencing from announcement through availability
  • Make prioritization calls on which pages to refresh, which launches need a web moment, and how to sequence content across the release calendar
  • Be the editorial gatekeeper — reviewing copy before it goes live, holding the line on accuracy, tone, and messaging integrity
  • Partner with SEO, Design, and Engineering to translate PMM decisions into page-level execution through clear creative briefs and sharp feedback
  • Drive performance in a structured cadence with the web and SEO team — connecting messaging decisions to engagement and conversion outcomes
  • Build and manage AI-enabled workflows for content auditing, copy drafting, and performance monitoring — you're the manager of those agents, not the one running the tasks manually
  • Lead the PMM strategy for Salesforce.com/Slack integration and cross-cloud web merchandising
What You Bring
  • 7+ years of product marketing experience at a B2B SaaS company
  • A track record of owning positioning and messaging in complex, multi-stakeholder environments — and protecting it
  • Experience with web strategy, content architecture, or digital marketing — you understand how messaging maps to page structure, SEO, and conversion
  • Strong cross-functional instincts: you move through web, design, engineering, and GTM teams without needing executive air cover to get alignment
  • Genuine comfort with AI tools — you see them as an accelerant, you know when to trust the output and when to override it, and you're building workflows, not just prompting
  • The ability to make fast, high-quality calls in a live environment — launches don't wait for consensus
  • Sharp writing and editorial judgment — you can spot off-message copy at a glance and fix it
  • The seniority to push back on vocal stakeholders and hold the line on messaging integrity
Why This Role, Why Now This isn't a channel specialist role or a pure SEO hire. We're looking for a generalist PMM who can hold the website as a unified surface — someone who makes the calls that determine how Slack shows up in the world and holds a high bar for quality, consistency, and craft.
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