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Web Strategy Manager Jobs in New York (NOW HIRING)

Creative Strategy Manager The responsibility of the Creative Strategy Manager is to work closely ... Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or ...

Creative Strategy Manager The responsibility of the Creative Strategy Manager is to work closely ... Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or ...

Creative Strategy Manager The responsibility of the Creative Strategy Manager is to work closely ... Headhunters and recruitment agencies may not submit resumes or candidates through this Web site or ...

Language Strategy Manager

Manhattan, NY ยท On-site

$100K - $125K/yr

... web content, serving as the agency's highest-level linguistic approver. - Direct and optimize the ... strategies. People Management & Team Development - Lead, supervise, mentor and coach Language ...

... web content, serving as the agency's highest-level linguistic approver. - Direct and optimize the ... strategies. People Management & Team Development - Lead, supervise, mentor and coach Language ...

... web content, serving as the agency's highest-level linguistic approver. - Direct and optimize the ... strategies. People Management & Team Development - Lead, supervise, mentor and coach Language ...

We are seeking a Senior Manager, Website Strategy to transform our website into a high-performance ... Translate sales intelligence and buyer research into web experiences that accelerate sales cycles

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Showing results 1-20

Web Strategy Manager information

See New York salary details

$42.7K

$88.5K

$157.5K

How much do web strategy manager jobs pay per year?

As of Aug 26, 2026, the average yearly pay for web strategy manager in New York is $88,454.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,200.00 and $103,400.00 per year, depending on experience, location, and employer.

What does a web strategy manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

What are the key skills and qualifications needed to thrive as a web strategy manager?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

How does a web strategy manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What are the most commonly searched types of Web Strategy jobs in New York?

The most popular types of Web Strategy jobs in New York are:

What are popular job titles related to Web Strategy Manager jobs in New York?

For Web Strategy Manager jobs in New York, the most frequently searched job titles are:

What job categories do people searching Web Strategy Manager jobs in New York look for?

The top searched job categories for Web Strategy Manager jobs in New York are:

What cities in New York are hiring for Web Strategy Manager jobs?

Cities in New York with the most Web Strategy Manager job openings:

Infographic showing various Web Strategy Manager job openings in New York as of August 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $88,454 per year, or $42.5 per hour.

Manager Web Experience Strategy

Manhattan, NY โ€ข On-site

Column Technical Services
IT Servicesย โ€ขย 201 - 500 employees

Contractor

Re-posted 13 days ago


Job description

Column Technical Services is seeking a strategic thinker with a passion for user journeys and web innovation to join a Digital Strategy team as Manager of Web Experience Strategy. In this role, you'll lead initiatives that transform how care seekers interact online-driving engagement, boosting conversions, and setting the stage for long-term digital growth. If you're data-savvy, customer-focused, and eager to collaborate across UX, content, and analytics teams, this is your chance to make meaningful impact.

Must be authorized to work in the United States without current or future employer sponsorship
ย 
Position Overview:
We're looking for a Web Experience Strategy Manager to lead the planning and execution of digital experiences as part of a comprehensive website roadmap. This individual will be instrumental in crafting and deploying digital strategies that strengthen engagement with key audiences and enhance the care seeker journey, ultimately driving higher conversion. As an integral part of the Digital Strategy team, you'll help deliver the 2025 digital roadmap and begin laying the groundwork for 2026.
ย 
Key Responsibilities:
ย As a direct report to the Associate Director of Digital Experience Strategy, you will:
  • Enhance the web user journey by examining behavioral data, streamlining navigation paths, and refining interaction points to achieve strategic KPIs.
  • Lead stakeholder interviews to ensure alignment with business objectives and uncover insights that drive UX design and content strategy.
  • Translate user journey analysis into actionable website search requirements, positioning search as a core engagement and conversion lever.
  • Conduct competitor evaluations to identify industry benchmarks and highlight areas for differentiation.
  • Recommend enhancements to improve user experience and audience interaction based on both quantitative and qualitative findings
  • Aligning web strategy with broader digital initiatives, incorporating SEO and integrating with paid, owned, and earned channels for unified user experience.
  • Collaborate with UX, content, and product teams to bring roadmap initiatives to life in line with brand and marketing goals.
  • Oversee the execution of landing pages in partnership with content and UX/UI teams, ensuring business goals are met and user actions are clear.
  • Develop well-structured presentations to communicate strategies and secure stakeholder approvals
  • Offering expert guidance on best practices in web, digital trends, and consumer behavior to maintain executional excellence.
  • Teams with analytics partners to build performance measurement frameworks, track key metrics, and suggest optimizations that enhance results.

Qualifications & Experience Required:
  • 3-5 years of experience in web optimization, digital marketing, or site management with a focus on customer journey mapping.
  • Proven track record of delivering digital experiences that improve engagement and conversion performance.
  • Proficiency of behavioral analytics platforms such as Google Analytics, Heap, or similar.
  • Strong skills in stakeholder collaboration, competitive landscape analysis in line with brand and marketing goals.
  • Deep knowledge of data-based decision-making audience targeting metrics tracking, and compliance with privacy standards.ย 
  • Medical background is preferred but not required.
ย 
Education Requirements:
  • Bachelor's degree in Digital Marketing, Marketing Analytics, Business, or a closely related field
Education:Bachelors of ScienceEmployment Type: CONTRACTOR