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Director Web Strategy Jobs in New York (NOW HIRING)

Cyera

Director, Web Strategy

New York, NY · On-site +1

We're hiring a Director of Web Strategy to lead exactly that: a single, dedicated owner for how the website converts visitors into pipeline, how we identify and re-engage visitors who don't convert ...

Zeno

Director, Digital & Web Strategy

New York, NY

Director, Digital & Web Strategy Do you enjoy helping brands navigate an evolving digital landscape and build meaningful connections with audiences? Are you energized by bringing together social ...

Gametime United

Director, Web Growth

New York, NY · On-site

Direct management of our paid search team -- strategy, budget allocation, and performance, with ... Strong web product sense: you can look at a funnel, form a hypothesis about what's broken, and work ...

Sesame Workshop

Manager, Growth Marketing

Manhattan, NY · On-site

$100 - $125/hr

Work closely with the Director, Web Strategy & Email Marketing on landing page strategy and conversion optimization. * Track cost-per-acquisition of first-party data relationships -- email addresses ...

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Director Web Strategy information

See New York salary details

$54.2K

$137.4K

$223.2K

How much do director web strategy jobs pay per year?

As of Sep 8, 2026, the average yearly pay for director web strategy in New York is $137,447.00, according to ZipRecruiter salary data. Most workers in this role earn between $103,900.00 and $170,700.00 per year, depending on experience, location, and employer.

What is the difference between Director Web Strategy vs Digital Marketing Manager?

AspectDirector Web StrategyDigital Marketing Manager
Required CredentialsBachelor's degree, experience in web strategy, marketing, or related fieldsBachelor's degree, experience in digital marketing, SEO, or advertising
Work EnvironmentStrategic planning, cross-department collaboration, executive meetingsCampaign management, content creation, analytics, team coordination
Employer & Industry UsageWeb development firms, large corporations, marketing agenciesRetail, tech, media, advertising agencies
Common Search & Comparison IntentUnderstanding strategic roles in web and digital marketingManaging digital campaigns, marketing tactics

The main difference is that a Director Web Strategy focuses on high-level planning and aligning web initiatives with business goals, while a Digital Marketing Manager handles day-to-day digital campaigns and tactics. Both roles require digital marketing knowledge, but the director role is more strategic and cross-functional.

What are the most commonly searched types of Web Strategy jobs in New York?

The most popular types of Web Strategy jobs in New York are:

What are popular job titles related to Director Web Strategy jobs in New York?

For Director Web Strategy jobs in New York, the most frequently searched job titles are:

What job categories do people searching Director Web Strategy jobs in New York look for?

The top searched job categories for Director Web Strategy jobs in New York are:

What cities in New York are hiring for Director Web Strategy jobs?

Cities in New York with the most Director Web Strategy job openings:

Director Web Strategy jobs near you
Infographic showing various Director Web Strategy job openings in New York as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $137,447 per year, or $66.1 per hour.

Director, Web Strategy

Cyera

New York, NY • On-site, Remote

Full-time

Medical, Dental, Vision, Life, PTO

Posted 4 days ago

Job description

Description
WHO WE ARE
Come join the company at the center of how the world adopts AI securely. Cyera's mission is to give enterprises the confidence to embrace AI safely - deciding exactly what it can see and do as it reaches deeper into the business. We started by solving the hardest problem in data security: finding and securing data faster and more precisely than anyone thought possible. That foundation is now the essential AI trust infrastructure for the Fortune 1000. We're hiring mission-driven talent to put those leaders at the center of our story.
THE OPPORTUNITY
Cyera's website is one of the highest-traffic touchpoints a prospect, customer, or analyst has with our story - hundreds of thousands of visitors a month - and as we scale toward $1B+ in ARR, it's earned a dedicated, strategic owner who can take it from strong to best-in-class. Conversion, visitor identification, retargeting, chat, and the handoffs between them are ready for one person to bring together into a single, coherent growth engine.
We're hiring a Director of Web Strategy to lead exactly that: a single, dedicated owner for how the website converts visitors into pipeline, how we identify and re-engage visitors who don't convert on the first visit, and how chat, SEO/AEO, and paid media connect into one coherent experience. This is a hands-on, data-driven role reporting into marketing leadership, with real budget and roadmap ownership from day one.
RESPONSIBILITIES:
  • Conversion rate optimization. Own the CRO roadmap for cyera.com - personalization on high-value pages, trust and proof signals on high-intent pages (demo, pricing), and a continuous testing program that moves our conversion rate toward best-in-class benchmarks for the category.
  • Visitor identification & retargeting. Own the strategy for profiling anonymous site traffic and converting that insight into a real retargeting motion - in partnership with our media agency - while staying ahead of cookie-deprecation and consent requirements.
  • Chat & digital experience. Own the performance of our website chat experience as a core conversion and qualification channel.
  • Web analytics & reporting. Be the single source of truth on core web KPIs - unique visitors, conversion, visitor growth, page time, demo requests, and chat performance - and report on them with the rigor this team expects.
  • Cross-functional integration. Partner with our in-house web developer, SEO/AEO team, paid media, and brand/design to keep the site's roadmap coherent rather than a queue of one-off requests.
  • Platform story on the web. Make sure the site experience reflects Cyera as an integrated AI Trust platform - not three disconnected products - from nav to conversion path.

What Success Looks Like
In the first 90 days, you've audited the current site experience end-to-end, stood up a CRO roadmap, and can answer - with data - how much of our traffic we identify and retarget today.
By the end of year one, Cyera website is recognized as industry-best for both brand and a rich digital experience, website conversion has moved meaningfully against an ambitious, benchmarked target; the visitor-to-pipeline journey (identification, retargeting, chat, conversion) runs as one coordinated motion instead of disconnected pieces; and the website is recognized across the company as a measurable pipeline-driving asset.
Requirements
REQUIRED QUALIFICATIONS:
  • 10+ years leading web strategy, growth, and CRO for an enterprise B2B company, ideally in cybersecurity or another technical, sales-assisted category.
  • Deep, hands-on CRO expertise - testing programs, personalization, funnel diagnosis - with real, attributable results you can show.
  • Experience building or running a visitor identification and retargeting motion, including first-party data and consent-based approaches as third-party cookies decline.
  • Working fluency in SEO and AEO/GEO fundamentals, with experience directing specialized agencies rather than needing to be the expert yourself.
  • Comfort managing or partnering closely with a web developer/technical resource to prioritize a fast-moving roadmap.
  • A metrics-first operating style - you default to data over opinion, and you can defend a roadmap with numbers.
  • Experience partnering with demand generation, paid media, and brand teams toward shared pipeline goals.

COMPENSATION INFORMATION:
The range represents total compensation, and may include incentive for sales roles, equity or benefits, as applicable.
The compensation range represents Cyera's good faith and reasonable estimate of the range of possible compensation for this role at the time of posting, and Cyera may ultimately pay more or less than the posted range. The final salary for this position will be determined in Cyera's sole discretion, consistent with applicable law, and based on a variety of factors, including but not limited to the employee's work experience, skills, and qualifications for the role, as well as the needs of Cyera's business and other operational considerations.
Final compensation will vary based on seniority and relevance of experience, location, and position requirements.
This role may be eligible for potential merit increases based on factors such as individual or company performance, time in role, and other discretionary factors. In addition to a standard benefits and equity package, we offer a generous salary. Final compensation will vary based on seniority and relevance of experience, location, and position requirements.
This role may be eligible for potential merit increases based on factors such as individual or company performance, time in role, and other discretionary factors.
BENEFITS - Why Cyera?
  • Ability to work remotely, with office setup reimbursement
  • Unlimited PTO
  • Paid holidays and sick time
  • Health, vision, and dental insurance
  • Life, short and long-term disability insurance

Apply