Digital Strategy and Optimization: Oversee the build and execution of data-driven digital marketing strategies across web, email, and paid media, focusing on optimization and revenue growth.
Digital Strategy and Optimization: Oversee the build and execution of data-driven digital marketing strategies across web, email, and paid media, focusing on optimization and revenue growth.
Digital Marketing Manager
Sun Valley, ID · On-site
Digital Strategy and Optimization: Oversee the build and execution of data-driven digital marketing strategies across web, email, and paid media, focusing on optimization and revenue growth.
Digital Marketing Manager
Sun Valley, ID · On-site
Digital Strategy and Optimization: Oversee the build and execution of data-driven digital marketing strategies across web, email, and paid media, focusing on optimization and revenue growth.
Digital Marketing Manager
Sun Valley, ID · On-site
Digital Strategy and Optimization: Oversee the build and execution of data-driven digital marketing strategies across web, email, and paid media, focusing on optimization and revenue growth.
Digital Marketing Manager
Sun Valley, ID · On-site
Digital Strategy and Optimization: Oversee the build and execution of data-driven digital marketing strategies across web, email, and paid media, focusing on optimization and revenue growth.
QA/Test Manager - Boise, ID - Hybrid
Boise, ID · On-site
$40 - $45/hr
... Based Web Application. The client is looking for a Quality Assurance Engineer - Test Plan Manager ... Expertise in developing test strategy, test cases, evaluating scripts and putting them to use.
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QA/Test Manager - Boise, ID - Hybrid
Boise, ID · On-site
$40 - $45/hr
... Based Web Application. The client is looking for a Quality Assurance Engineer - Test Plan Manager ... Expertise in developing test strategy, test cases, evaluating scripts and putting them to use.
... web, video, photography, presentations, and other brand touchpoints ... Serve as the creative leader responsible for translating brand and marketing strategies into ...
... web, video, photography, presentations, and other brand touchpoints ... Serve as the creative leader responsible for translating brand and marketing strategies into ...
International Assistant Brand Manager
Idaho Falls, ID · On-site
$2/hr
... Web Site (including strategies for online engagement, brand positioning, promotions, website ... Manages and reduces potential scrap costs resulting from product, packaging and formula changes
International Assistant Brand Manager
Idaho Falls, ID · On-site
$2/hr
... Web Site (including strategies for online engagement, brand positioning, promotions, website ... Manages and reduces potential scrap costs resulting from product, packaging and formula changes
International Assistant Brand Manager
Idaho Falls, ID · On-site
$2/hr
... Web Site (including strategies for online engagement, brand positioning, promotions, website ... Manages and reduces potential scrap costs resulting from product, packaging and formula changes
International Assistant Brand Manager
Idaho Falls, ID · On-site
$2/hr
... Web Site (including strategies for online engagement, brand positioning, promotions, website ... Manages and reduces potential scrap costs resulting from product, packaging and formula changes
... Web Site (including strategies for online engagement, brand positioning, promotions, website ... Manages and reduces potential scrap costs resulting from product, packaging and formula changes
... Web Site (including strategies for online engagement, brand positioning, promotions, website ... Manages and reduces potential scrap costs resulting from product, packaging and formula changes
Cyber - AWS Cloud Security - Senior Manager
Boise, ID · On-site
$105K - $142K/yr
... Web Services (AWS) environments, shape cloud security strategies, and lead teams through complex ... Managing client relationships, delivery teams, and project workstreams while maintaining quality ...
Cyber - AWS Cloud Security - Senior Manager
Boise, ID · On-site
$105K - $142K/yr
... Web Services (AWS) environments, shape cloud security strategies, and lead teams through complex ... Managing client relationships, delivery teams, and project workstreams while maintaining quality ...
The ideal candidate is both a strategic thinker and hands-on executor who can identify newsworthy ... Promote award wins through press releases, web content, social media, and internal communications.
The ideal candidate is both a strategic thinker and hands-on executor who can identify newsworthy ... Promote award wins through press releases, web content, social media, and internal communications.
The ideal candidate is both a strategic thinker and hands-on executor who can identify newsworthy ... Promote award wins through press releases, web content, social media, and internal communications.
The ideal candidate is both a strategic thinker and hands-on executor who can identify newsworthy ... Promote award wins through press releases, web content, social media, and internal communications.
PR & Communications Manager
Meridian, ID · On-site
The ideal candidate is both a strategic thinker and hands-on executor who can identify newsworthy ... Promote award wins through press releases, web content, social media, and internal communications.
PR & Communications Manager
Meridian, ID · On-site
The ideal candidate is both a strategic thinker and hands-on executor who can identify newsworthy ... Promote award wins through press releases, web content, social media, and internal communications.
Sr Key Account Manager
Boise, ID · On-site
$76K - $121K/yr
This teammate will collaborate with clients to develop strategic plans to accomplish the business ... web-browsers Travel is an essential duty and function of this job up to 20% Environmental ...
Sr Key Account Manager
Boise, ID · On-site
$76K - $121K/yr
This teammate will collaborate with clients to develop strategic plans to accomplish the business ... web-browsers Travel is an essential duty and function of this job up to 20% Environmental ...
Store Manager
Idaho Falls, ID · On-site
... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...
Store Manager
Idaho Falls, ID · On-site
... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...
Store Manager
Idaho Falls, ID · On-site
... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...
Store Manager
Idaho Falls, ID · On-site
... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...
Digital Asset Manager
Idaho Falls, ID · On-site
Web-optimized assets and graphics * Written content and documentation * Brand guidelines and style ... Generate insights on asset utilization and user behavior to optimize our digital asset strategy
Digital Asset Manager
Idaho Falls, ID · On-site
Web-optimized assets and graphics * Written content and documentation * Brand guidelines and style ... Generate insights on asset utilization and user behavior to optimize our digital asset strategy
While interactive is a strategic driving force in our organization, our Web Design team is ... Share in our mission of "Enhancing Lives." Reporting to the Design Manager, you will join a team ...
While interactive is a strategic driving force in our organization, our Web Design team is ... Share in our mission of "Enhancing Lives." Reporting to the Design Manager, you will join a team ...
IT Digital Designer
Idaho Falls, ID · On-site
$2/hr
While interactive is a strategic driving force in our organization, our Web Design team is ... Share in our mission of "Enhancing Lives." Reporting to the Design Manager, you will join a team ...
IT Digital Designer
Idaho Falls, ID · On-site
$2/hr
While interactive is a strategic driving force in our organization, our Web Design team is ... Share in our mission of "Enhancing Lives." Reporting to the Design Manager, you will join a team ...
IT Digital Designer
Idaho Falls, ID · On-site
$2/hr
While interactive is a strategic driving force in our organization, our Web Design team is ... Share in our mission of "Enhancing Lives." Reporting to the Design Manager, you will join a team ...
IT Digital Designer
Idaho Falls, ID · On-site
$2/hr
While interactive is a strategic driving force in our organization, our Web Design team is ... Share in our mission of "Enhancing Lives." Reporting to the Design Manager, you will join a team ...
Store Manager
Idaho Falls, ID · On-site
$17 - $21.75/hr
... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...
Store Manager
Idaho Falls, ID · On-site
$17 - $21.75/hr
... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...
Web Strategy Manager information
What are the key skills and qualifications needed to thrive as a web strategy manager?
What is the difference between Web Strategy Manager vs Digital Marketing Manager?
| Aspect | Web Strategy Manager | Digital Marketing Manager |
|---|---|---|
| Primary Focus | Developing and implementing web strategies to enhance online presence | Planning and executing digital marketing campaigns across channels |
| Skills & Certifications | SEO, web analytics, project management, UX design | SEO, SEM, content marketing, social media advertising |
| Work Environment | Collaborates with web developers, designers, content teams | Works with marketing teams, agencies, content creators |
| Industry Usage | Used across tech, e-commerce, media companies | Common in retail, consumer goods, service industries |
The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.
What does a web strategy manager do?
How does a web strategy manager typically collaborate with cross-functional teams to drive digital initiatives?
Full-time
Re-posted 24 days ago
Job description
The Digital Marketing Manager will assist in building business and marketing plans focused on unlocking growth and driving visitation to Sun Valley. The Digital Marketing Manager will be responsible for executing marketing plans across disciplines with a primary focus on email, web, and paid media. The Digital Marketing Manager works cross functionally and is equally comfortable meeting with department leads and digging into performance data.
Duties & Responsibilities:
- Digital Strategy and Optimization: Oversee the build and execution of data-driven digital marketing strategies across web, email, and paid media, focusing on optimization and revenue growth.
- Financial Analysis & Business Acumen: Own financial performance and ROI for all marketing initiatives. Manage paid media budget. Includes monthly performance reporting across all Marketing team channels and efforts.
- Product Marketing: This role works closely with all resort stakeholders to develop and manage annual marketing plans for each business product line. Owns the front-end experience of the e-commerce platform, Aspenware, and assists with getting all products launched. This position is responsible for analyzing trends and driving growth in the product lines mentioned above.
- Internal Partnerships: Act as primary point of contact for Resort LOBs listed above to support their businesses and individual goals while aligning with marketing strategies and channels. This role will work closely with the Grand America Hotels & Resorts Marketing Technology, Performance Marketing and Creative teams.
- Team Leadership & Development: This role directly manages coordinators and specialists. Must demonstrate high emotional intelligence, openness to change, and the willingness to collaborate with multiple teams to bring forward ideal solutions.
- Other duties may be assigned.
Qualifications:
- Bachelor’s degree in business or marketing preferred
- Minimum of five (5) years of progressive marketing experience with experience in performance marketing and reporting
- 2+ years in management role
- Ski Industry experience preferred
- Demonstrated experience in project management and bringing products and campaigns to market
- Strong presentation and public speaking skills, with experience collaborating across many levels of an organization
- Deep understanding of leveraging customer data to create audiences across owned and paid channels
- Proven success partnering with leadership to support organizational goals and people strategies
- Creative and strategic problem-solving skills, with the ability to navigate complex organizational and process challenges
- Proficiency in Microsoft Office Suite, Asana, Aspenware and RTP preferred
- Knowledge of ski industry practices and standards preferred
- Flexible availability including nights, weekends, and holidays
Engage in physical activities like standing for long periods, walking, and utilizing hands for tasks that involve gripping, handling, and reaching
- Can safely lift and/or move up to 40 pounds