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Web Strategy Manager Jobs in New Mexico (NOW HIRING)

PNM Resources

Sr Communications Rep

Albuquerque, NM · On-site

$111K - $140K/yr

... collaboration with web site manager; may also manage video and web cast projects Creates ... strategies Develops and delivers issues, management recommendations, strategies, and plans with ...

BoxLunch & Hot Topic

Store Manager

Farmington, NM · On-site

... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...

BoxLunch & Hot Topic

Store Manager

Farmington, NM · On-site

... web applications, and clienteling * Lead an operationally sound business; you'll bring the right ... Run sales reports and use data to help guide your strategy to hit sales targets * You've got the ...

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All JobsWeb Strategy JobsWeb Strategy Manager JobsWeb Strategy Manager Jobs in New Mexico

Web Strategy Manager information

See New Mexico salary details

$37.8K

$78.4K

$139.5K

How much do web strategy manager jobs pay per year?

As of Aug 27, 2026, the average yearly pay for web strategy manager in New Mexico is $78,351.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,300.00 and $91,600.00 per year, depending on experience, location, and employer.

What does a web strategy manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

What are the key skills and qualifications needed to thrive as a web strategy manager?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

How does a web strategy manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What are popular job titles related to Web Strategy Manager jobs in New Mexico?

For Web Strategy Manager jobs in New Mexico, the most frequently searched job titles are:

What job categories do people searching Web Strategy Manager jobs in New Mexico look for?

The top searched job categories for Web Strategy Manager jobs in New Mexico are:

What cities in New Mexico are hiring for Web Strategy Manager jobs?

Cities in New Mexico with the most Web Strategy Manager job openings:

Web Strategy Manager jobs near you

SPECIALIST: WEB CONTENT

Albuquerque, NM • On-site

Albuquerque Public Schools
10K+ employees

7.2

Company rating: 7.2 out of 10

Based on 40 frontline employees who took The Breakroom Quiz

243rd of 636 rated elementary and secondary schools

People enjoy working here

Good employer

Recommended by students

Learn more about Albuquerque Public Schoolsexternal

$51K/yr

Full-time

Posted 6 days ago

Job description

Purpose: To create, modify, maintain, or edit content on the APS district web properties; uphold content, usability, and accessibility standards across district web properties; maintain the brand, voice, and integrity of the information on district web properties; provide support to APS employees, who are web content editors, via consultation, support materials, and training; manage workflow of website content; perform other duties as assigned.
ESSENTIAL FUNCTIONS:
Essential Functions. An individual in this role must be able to perform the following functions with or without reasonable accommodation:
  • Helps promote schools via APS school websites.
  • Creates content for APS websites, implementing accessibility and web content best practices.
  • Updates and edits existing content on APS websites, implementing accessibility and web content best practices.
  • Updates APS websites with emergency and other time-sensitive information.
  • Assists in the layout and design of web pages on APS websites.
  • Provides customer support, including documentation, training, and troubleshooting, to department website contributors, district personnel, school principals, and school staff.
  • Works with APS Web Team to develop website strategy and maintain website architecture.
  • Creates and maintains internal documentation and procedural information.
  • Collaborates with the APS Web Team on enhancement requests, quality assurance, accessibility remediation, and usability testing.
  • Works as member of Communications department.

Duties. All duties are standard and apply to all Albuquerque Public Schools employees.
  • Complies with state-approved Code of Ethics of the Education Profession, APS employee handbook, employment contract and upholds and enforces rules, administrative directives and regulations, school board policies, and local, state and federal regulations.
  • Articulates and facilitates the implementation of the mission and values of the Albuquerque Public Schools.
  • Safeguards confidentiality of privileged information.
  • Prepares and maintains accurate and complete records and reports as required by law, state directives, District policy and administrative regulations.
  • Shares the responsibility for the supervision and care of District inventory, proper and safe use of facilities, equipment and supplies, and reports safety hazards promptly.
  • Maintains professional relationships and works cooperatively with employees, the community and other professionals.
  • Maintains professional competence through District mandated, individual and staff training, in-service educational activities and self-selected professional growth activities.
  • Attends and/or conducts staff meetings and participates on committees within areas of responsibility.
  • Performs other tasks related to area of responsibilities as requested or assigned by an immediate supervisor.

PREFERRED KNOWLEDGE, SKILLS, ABILITIES AND EXPERIENCE:
Preferred Knowledge, Skills & Abilities.
  • Understanding of writing for the web best practices, plain language, and content strategy.
  • Working knowledge of HTML, SEO, or website analytics
  • Experience in implementing digital accessibility standards. Understanding of Web Content Accessibility and Accessibility Standards.
  • Knowledge of user experience (UX) strategy and/or informational architecture.
  • Understanding of basic web technologies and Content Management Systems (CMS) such as Plone, Finalsite, WordPress, Joomla, Drupal, or similar system
  • Proficient in writing broadcast email communications and publishing using tools such as ParentSquare or MailChimp.
  • Ability to work with and relate to people from all backgrounds and levels of an organization and foster a diverse working environment - in-person, via email, or on the telephone
  • Proficient in the use of Adobe Creative Suite Apps, Google Apps, and MS Office.
  • Marketing skills a plus.

REQUIREMENTS:
Required Education, Licenses, Certifications, & Experience.
  • Bachelor's Degree and 3 years' experience in writing and/or editing web content or digital communications; OR
  • Associate's degree and 5 years' experience in writing and/or editing web content or digital communications
  • Skilled in writing and editing engaging promotional and informational content for the web.
  • Excellent communication skills, both verbal and written.
  • Customer service and support skills.
  • Proficient in active listening, problem-solving, and organizational skills.
  • Ability to balance competing tasks.
  • Demonstrated ability to establish collaborative working and team relationship, including working with a variety of internal and external stakeholders.

CONTACT INFORMATION:
Contact: Martin Salazar at / martin.salazar@aps.edu
APPLY TO:
Please apply at www.aps.edu and submit a District Support application. A cover letter, resume and any other supporting documents MUST be submitted prior to 4:00 PM on the closing date of the advertisement for your application to be considered complete. Cover letter and resumes are considered valid for one year from the submission date.
ADDITIONAL INFO:
GRADE / LEVEL: DSE 9
SALARY: $51,765.04
DAYS: 256
HOURS: 8
START DATE: ASAP
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