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Web Strategy Manager Jobs in Indiana (NOW HIRING)

Elanco

Senior Product Manager - Global Web

Indianapolis, IN · Hybrid

$120K - $159K/yr

Senior Product Manager, Global Web Products As the Senior Product Manager for Global Web Products ... Own the product strategy and roadmap for Elanco's global web platform, focusing on building new ...

OPENLANE

Marketing Analytics Manager

Carmel, IN

$100K - $120K/yr

Strategic. You are responsible for architecting a comprehensive B2B measurement framework and ... Analyze the effectiveness of Web/SEO, SMS, and Email in moving users through the marketplace funnel.

OPENLANE

Marketing Analytics Manager

Carmel, IN · On-site +1

$100K - $120K/yr

Strategic. You are responsible for architecting a comprehensive B2B measurement framework and ... Analyze the effectiveness of Web/SEO, SMS, and Email in moving users through the marketplace funnel.

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All JobsWeb Strategy JobsWeb Strategy Manager JobsWeb Strategy Manager Jobs in Indiana

Web Strategy Manager information

See Indiana salary details

$37.1K

$76.9K

$137K

How much do web strategy manager jobs pay per year?

As of Jul 17, 2026, the average yearly pay for web strategy manager in Indiana is $76,935.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,300.00 and $89,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Web Strategy Manager, and why are they important?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What does a Web Strategy Manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

How does a Web Strategy Manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.
What are popular job titles related to Web Strategy Manager jobs in Indiana? For Web Strategy Manager jobs in Indiana, the most frequently searched job titles are:
What job categories do people searching Web Strategy Manager jobs in Indiana look for? The top searched job categories for Web Strategy Manager jobs in Indiana are:
Web Strategy Manager jobs near you
Infographic showing various Web Strategy Manager job openings in Indiana as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $76,935 per year, or $37 per hour.
Part-Time Web Coordinator

Part-Time Web Coordinator

Indiana University

Bloomington, IN • On-site

$15/hr

Part-time

Medical, Dental, Life, Retirement, PTO

Posted 11 hours ago

Job description

University Communications and Marketing (UCM) provides strategic leadership to protect, advance, and elevate Indiana University's brand and reputation by supporting communications and marketing efforts across IU campuses, schools, departments, and centers.
Indiana University Communications and Marketing has Web Coordinators to support the university's web presence through content updates, website maintenance, and collaboration with campus partners. The Web Coordinator is a member of the Web Strategy Team, which is part of IU's Web and Digital Strategy team within UCM. The team helps ensure IU websites are accurate, user-friendly, and aligned with university standards.
The team directly manages key university websites, including:
  • iu.edu
  • bloomington.iu.edu
  • indianapolis.iu.edu
  • online.iu.edu
The team also collaborates with IU units on websites supporting communications, marketing, and special projects.
Job Summary
Department-Specific Responsibilities
  • Works with the Web Strategy Team, the Web Coordinator will help maintain and improve IU websites while gaining hands-on experience in web content management, user experience, and website governance at scale.
  • Supports work to enhance website content, structure, and usability to support clear and user-friendly experience of the websites in the team's purview.
  • Creates, edits, and publishes website content within the university's content management systems.
  • Assists with routine website maintenance, audits, and quality assurance reviews.
  • Supports updates to navigation, page structure, and information architecture as directed by team members.
  • Uses Figma, Helio, ServiceNow, Cascade CMS, ClickUp, Siteimprove, and Google Analytics, among other tools.
  • Responds to website-related questions and requests from campus partners.
  • Helps ensure websites follow established university web standards and best practices.
  • Reviews website experience for accuracy, consistency, accessibility, and usability.
  • Assists with collecting and sharing basic website analytics and performance information.
  • Collaborates with writers, designers, developers, and other stakeholders on website updates and projects.
  • Participates in team meetings and contributes to ongoing web initiatives.
Qualifications
EDUCATION
Required
  • General knowledge at the high school level
Preferred
  • High school diploma or equivalent (such as HSED or GED)
WORK EXPERIENCE
Preferred
  • Background in user experience, marketing, content strategy or web.
SKILLS
Required
  • Proficient in English with written and verbal communication skills.
  • Maintains a high degree of professionalism.
Advertised Salary
$15.00 per hour.
Work Hours
20 hours a week
Benefits Overview
For full-time staff employees, Indiana University offers a wide array of benefits including:
  • Comprehensive medical and dental insurance
  • Health savings account with generous IU contributions
  • Healthcare and dependent care flexible spending accounts
  • Basic group life insurance paid by IU
  • Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
  • Base retirement plan with generous IU contributions, subject to vesting
  • Voluntary supplemental retirement plan options
  • Tuition subsidy for employees and family members taking IU courses
  • 10 paid holidays plus a paid winter break each year
  • Generous paid time off plans
  • Paid leave for new parents and IU-sponsored volunteer events
  • Employee assistance program (EAP)
Learn more about our benefits by reviewing the IU Benefit Programs Brochure .
Job Classification
Career Level: Part Time Employee
FLSA: Nonexempt
Job Function: Part Time Employee
Job Family: Part Time Employee
Click here to learn more about Indiana University's Job Framework.
Posting Disclaimer
This posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.
If you wish to include a cover letter, you may include it with your resume when uploading attachments.
Equal Employment Opportunity
Indiana University is an equal opportunity employer and provider of ADA services and prohibits discrimination in hiring. See Indiana University Notice of Non-Discrimination here which includes contact information .
Campus Safety and Security
The Annual Security and Fire Safety Report, containing policy statements, crime and fire statistics for all Indiana University campuses, is available online . You may also request a physical copy by emailing IU Public Safety at iups@iu.edu or by visiting IUPD.
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