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Web Strategy Manager Jobs in Indiana (NOW HIRING)

Translate strategy into web journeys - partner with Marketing Managers, Event Managers, and Digital Marketing colleagues to convert campaign, event, and product strategies into structured, high ...

Marketing Analytics Manager

Carmel, IN · On-site

$100K - $120K/yr

Strategic. You are responsible for architecting a comprehensive B2B measurement framework and ... Analyze the effectiveness of Web/SEO, SMS, and Email in moving users through the marketplace funnel.

Marketing Analytics Manager

Carmel, IN · On-site +1

$100K - $120K/yr

Strategic. You are responsible for architecting a comprehensive B2B measurement framework and ... Analyze the effectiveness of Web/SEO, SMS, and Email in moving users through the marketplace funnel.

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Showing results 1-20

Web Strategy Manager information

See Indiana salary details

$37.1K

$76.9K

$137K

How much do web strategy manager jobs pay per year?

As of May 31, 2026, the average yearly pay for web strategy manager in Indiana is $76,935.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,300.00 and $89,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Web Strategy Manager, and why are they important?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

How does a Web Strategy Manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.

What does a Web Strategy Manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What are popular job titles related to Web Strategy Manager jobs in Indiana? For Web Strategy Manager jobs in Indiana, the most frequently searched job titles are:
Infographic showing various Web Strategy Manager job openings in Indiana as of May 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $76,935 per year, or $37 per hour.
Web and Digital Content Program Manager

Web and Digital Content Program Manager

University of Notre Dame

Notre Dame, IN

Full-time

Posted 3 days ago


University Of Notre Dame rating

7.3

Company rating: 7.3 out of 10

Based on 41 frontline employees who took The Breakroom Quiz

306th of 530 rated colleges and universities


Job description

Company Description

The University of Notre Dame is more than a workplace! We are a vibrant, mission-driven community where every employee is valued and supported. Rooted in a tradition of excellence and inspired by our Catholic character, Notre Dame is committed to fostering an environment of care that nurtures the whole person-mind, body, and spirit. Here, you will find a deep sense of belonging, a culture that prioritizes well-being, and the opportunity to grow your career while being a force for good in the world. Whether contributing to world-class research, shaping the student experience, or supporting the University's mission in other ways, you will be part of a dedicated team working to make a meaningful impact on campus and beyond. At Notre Dame, your work matters, and so do you!

Job Description

In keeping with Notre Dame's mission to place scholarship in service to the common good, the Keough School of Global Affairs advances integral human development through research, policy and practice, transformative educational programs, and partnerships for global engagement. Founded in 2014, the Keough School builds on the strengths of nine institutes and centers focused on international research, scholarship, and education at Notre Dame.

The Keough School of Global Affairs seeks a Web and Digital Content Program Manager to lead the management, performance, and governance of the School's web ecosystem. Reporting to the Director of Communications and Marketing, you will serve as the primary subject matter expert on web strategy and management. If you are passionate about user-centered design, digital accessibility, and translating strategic marketing priorities into effective digital experiences, this role offers a unique opportunity to shape the online presence of a globally-focused academic institution.

Responsibilities: 

  • Web Platform Management and Optimization: 

    • Own and manage the performance, structure and governance of the Keough School's web ecosystem, including keough.nd.edu and the nine institute and center sites, in close collaboration with institute and center communicators.

    • Ensure all sites meet standards for performance, accessibility (WCAG), SEO, GEO and user experience

    • Use analytics and search data (e.g., Google Analytics, Search Console, Conductor) to continuously optimize site structure, navigation and user journeys, and translate data into actionable web improvements in partnership with the Marketing Analytics Program Manager 

    • Implement improvements based on analytics, user behavior and evolving best practices

  • Web Design, Architecture, and Project Execution:

    • Lead the execution of website redesigns, enhancements and new feature development under the direction of the Director of Communications and Marketing

    • Develop and refine information architecture, navigation systems and page structures to support key user goals (e.g., admissions, events, research visibility)

    • Manage day-to-day project workflows, coordinating with the University's central web team (e.g., ND Creative, Office of Information Technology) and external vendors as needed

    • Effectively navigate and collaborate with central University partners and decentralized institute stakeholders to advance projects, resolve constraints, and ensure alignment with institutional priorities.

  • Governance, Institute Alignment, and Technical Enablement: 

    • Define, implement and maintain web standards across the school's nine institutes and center, including templates, content structures and navigation patterns

    • Provide training and guidance to institute communicators on CMS usage, accessibility requirements and web best practices

    • Conduct regular reviews of institute and center sites to ensure alignment and consistency across the Keough School web ecosystem

    • Serve as the primary point of contact for institute communicators on complex web issues, feature requests and technical troubleshooting

    • Conduct regular audits of all sites to ensure quality, consistency and adherence to school-wide standards

    • Drive adoption of web standards and best practices across stakeholders with varying levels of technical expertise.

    • Balance competing priorities across institutes, making clear, data-informed decisions about sequencing, feasibility, and alignment with school-wide digital priorities.

    • Ensure consistent adoption of web standards across all institutes and centers, reinforcing a unified and coherent web ecosystem.

  • Web Standards, Analytics and Continuous Improvement

    • Stay current on industry trends, including search engine algorithm updates, CMS capabilities, and digital experience best practices, and apply them to Keough's web strategy

    • Advise leadership by translating technical insights into clear, actionable recommendations that improve site effectiveness

Qualifications

Minimum

  • Bachelor's Degree and at least 3 years of professional experience

  • Experience managing websites or digital platforms, preferably in a higher education, nonprofit, or mission-driven environment.

  • Demonstrated experience managing a Content Management System (CMS) and maintaining multi-site web environments.

  • Understanding of user experience (UX), information architecture, and web content structure.

  • Working knowledge of SEO, web accessibility standards (WCAG), and website performance optimization.

  • Ability to communicate technical concepts clearly to non-technical stakeholders and collaborate effectively across teams.

  • Capacity to excel in collaborative, cross-functional environments while maintaining the self-direction necessary to drive independent projects to completion.

  • Willingness to learn about and work effectively within Notre Dame's wider network of communicators.

Preferred

  • Experience managing complex or decentralized web ecosystems with multiple stakeholders.

  • Familiarity with Conductor or similar SEO platforms.

  • Experience leading website redesigns or large-scale web projects.

  • Understanding of governance models and change management in digital environments.

  • Familiarity with the University of Notre Dame's web ecosystem, brand standards, and technical resources.

Additional Information
  • Please include a cover letter for full consideration of your application
  • This position follows the Keough School's remote work policy which allows for one remote day per week during the academic year and two remote days per week during the summer.  
  • Salary: up to $75,000, commensurate with experience
  • Deadline to Apply: Thursday, June 18th

The University of Notre Dame seeks to attract, develop, and retain the highest quality faculty, staff and administration. The University is an Equal Opportunity Employer, and does not discriminate on the basis of race, color, national or ethnic origin, sex, disability, veteran status, genetic information, or age in employment. Moreover, Notre Dame prohibits discrimination against veterans or disabled qualified individuals, and complies with 41 CFR 60-741.5(a) and 41 CFR 60-300.5(a). We strongly encourage applications from candidates attracted to a university with a Catholic identity.


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