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Web Strategy Manager Jobs in Indiana (NOW HIRING)

Software Development Manager (On-Site)

Fort Wayne, IN · On-site

$122K - $161K/yr

A key strategic priority for this team is the migration of existing kiosk applications to Microsoft ... Build and support web applications using C# / ASP.NET, including Web Forms, Web API, .NET MVC, and ...

... university's strategic priorities. Working in a fast-paced, collaborative environment, this ... Coordinate the development of marketing assets across print, digital, web, social media, video ...

... test strategy for service level testing - Web services, TIBCO, DW & implementing automation for these services in the project, Provide QA project management and consulting services required to ...

For more information about our company, access Dexter's web site at www.dextergroup.com. About the ... This role develops and executes strategies that accelerate profitable growth by optimizing the ...

Showing results 21-40

Web Strategy Manager information

See Indiana salary details

$37.1K

$76.9K

$137K

How much do web strategy manager jobs pay per year?

As of Aug 15, 2026, the average yearly pay for web strategy manager in Indiana is $76,935.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,300.00 and $89,900.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a web strategy manager?

To thrive as a Web Strategy Manager, you need expertise in digital marketing, analytics, and website optimization, typically supported by a degree in marketing, communications, or a related field. Familiarity with content management systems (like WordPress), web analytics tools (such as Google Analytics), and SEO best practices is essential. Strong leadership, project management, and cross-functional communication skills help drive collaboration and strategic alignment. These competencies ensure the effective execution of web strategies that enhance brand presence, user experience, and business growth.

What is the difference between Web Strategy Manager vs Digital Marketing Manager?

AspectWeb Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping and implementing web strategies to enhance online presencePlanning and executing digital marketing campaigns across channels
Skills & CertificationsSEO, web analytics, project management, UX designSEO, SEM, content marketing, social media advertising
Work EnvironmentCollaborates with web developers, designers, content teamsWorks with marketing teams, agencies, content creators
Industry UsageUsed across tech, e-commerce, media companiesCommon in retail, consumer goods, service industries

The Web Strategy Manager focuses on creating comprehensive strategies to optimize a company's online presence, often working closely with web development teams. In contrast, the Digital Marketing Manager concentrates on executing marketing campaigns to drive traffic and sales. Both roles require digital marketing skills, but their core responsibilities differ, making them distinct yet complementary positions in digital business growth.

What does a web strategy manager do?

A Web Strategy Manager is responsible for developing and implementing strategies to optimize a company's online presence and performance. They analyze website data, coordinate with marketing and IT teams, and ensure that digital initiatives align with business goals. Their work often includes overseeing website content, user experience, SEO, and conversion optimization. By regularly monitoring analytics and trends, they help organizations attract, engage, and retain online audiences.

How does a web strategy manager typically collaborate with cross-functional teams to drive digital initiatives?

As a Web Strategy Manager, you'll work closely with teams such as marketing, IT, design, and content to ensure that website goals align with broader business objectives. You'll often facilitate meetings to gather requirements, provide strategic input, and coordinate project timelines. Effective communication and project management skills are essential, as you'll need to balance various stakeholder interests and ensure a seamless user experience. This collaborative approach helps drive digital initiatives, optimize site performance, and support campaigns across the organization.

What are popular job titles related to Web Strategy Manager jobs in Indiana?

For Web Strategy Manager jobs in Indiana, the most frequently searched job titles are:

Infographic showing various Web Strategy Manager job openings in Indiana as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $76,935 per year, or $37 per hour.

Marketing Project Leader (BHS)

Beacon Health System

Granger, IN • On-site

Full-time

Re-posted 27 days ago


Beacon Health System rating

6.7

Company rating: 6.7 out of 10

Based on 143 frontline employees who took The Breakroom Quiz

530th of 887 rated healthcare providers


Job description

The Marketing Project Leader partners with hospital service line leaders to develop, execute, and evaluate strategic marketing initiatives that support patient growth, brand awareness, physician engagement, and organizational objectives. This role serves as the primary marketing liaison for assigned service lines, leading integrated marketing campaigns, coordinating internal and external stakeholders, and leveraging data-driven insights to optimize marketing performance and return on investment.
MISSION, VALUES and SERVICE GOALS
  • MISSION: We deliver outstanding care, inspire health, and connect with heart.
  • VALUES: Trust. Respect. Integrity. Compassion.
  • SERVICE GOALS: Personally connect. Keep everyone informed. Be on their team.

Key Responsibilities
Marketing Strategy & Campaign Management
  • Collaborate with service line leaders, physicians, and executive leadership to identify marketing priorities, messaging, growth opportunities, and performance goals.
  • Develop and recommend strategic marketing plans that align with organizational goals and service line growth objectives.
  • Plan, execute, and evaluate integrated marketing campaigns across digital, social media, web, email, video, print, and traditional media channels.
  • Ensure marketing initiatives reflect the organization's brand standards, mission, and values.
  • Monitor campaign performance and make recommendations for optimization based on analytics and market insights.
  • Conduct competitive, market, and consumer research to support strategic decision-making.

Project Management
  • Lead and coordinate marketing projects from concept through implementation.
  • Develop project timelines, work plans, and deliverables while ensuring projects remain on schedule and within budget.
  • Manage workflow among internal departments, creative teams, agencies, vendors, and external partners.
  • Facilitate project meetings, communicate progress updates, and address project risks or barriers.
  • Prioritize multiple concurrent projects while maintaining quality and meeting deadlines.

Digital Marketing & Communications
  • Oversee website content updates and collaborate with stakeholders to ensure accurate and engaging service line information.
  • Support content development for digital marketing, social media, email marketing, patient communications, and physician outreach.
  • Partner with internal and external creative resources to develop marketing materials and multimedia content.
  • Ensure all communications comply with healthcare regulations, privacy requirements, and organizational standards.

Data Analytics & Performance Measurement
  • Track, analyze, and report campaign performance using key marketing metrics and dashboards.
  • Evaluate return on investment (ROI), patient acquisition trends, engagement metrics, and market performance.
  • Use data-driven insights to improve campaign effectiveness and inform future marketing strategies.
  • Manage and monitor assigned marketing budgets and expenditures.

Relationship Management
  • Serve as the primary marketing contact for assigned service lines and departments.
  • Build strong relationships with physicians, administrators, clinical leaders, and community partners.
  • Maintain productive working relationships with advertising agencies, media partners, vendors, and consultants.
  • Promote collaboration and effective communication across departments and stakeholders.

Organizational Responsibilities
  • Attend and participate in required meetings, training programs, and continuing education opportunities.
  • Maintain required certifications and fulfill organizational health and safety requirements.
  • Uphold Beacon's core values of Trust, Respect, Integrity, and Compassion.
  • Support Beacon's commitment to innovation, accountability, performance improvement, and data-driven decision-making.
  • Perform additional duties and special projects as assigned.

Qualifications
Education
  • Bachelor's degree in Marketing, Communications, Public Relations, Business Administration, Healthcare Administration, or a related field required.

Experience
  • Minimum of three (3) years of experience in healthcare marketing, communications, public relations, business development, or related field.
  • Experience managing complex projects and coordinating multiple stakeholders required.
  • Experience supporting physician practices, hospital service lines, or healthcare organizations preferred.

Knowledge, Skills, and Abilities
  • Strong understanding of marketing strategy, branding, campaign management, and digital marketing.
  • Excellent project management, organizational, and time-management skills.
  • Strong written, verbal, and presentation communication abilities.
  • Ability to build relationships and influence stakeholders across all levels of the organization.
  • Experience analyzing marketing data and translating insights into actionable recommendations.
  • Proficiency with marketing technologies, content management systems, social media platforms, and analytics tools.
  • Ability to manage multiple priorities in a fast-paced healthcare environment.

Work Environment
  • Office-based with occasional travel to BHS sites as required.
  • Requires physical ability and stamina to meet job demands.

What Beacon Health System employees say

Pay

Benefits

Hours and flexibility

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