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Toy Design Jobs (NOW HIRING)

Known for our trailblazing toy design, development and manufacturing, and strong commitment to the future of our planet, our toys are consistently recognised with global awards and accolades. Our ...

Product Engineer

Los Angeles, CA · On-site

$90K - $96K/yr

Known for our trailblazing toy design, development and manufacturing, and strong commitment to the future of our planet, our toys are consistently recognised with global awards and accolades. Our ...

Mechanical Engineer

Manhattan, NY · Hybrid

$100K - $120K/yr

Experience in toy industry/toy design/injection molding Other important information: This is a hybrid, US-based role. The ideal candidate is based in NYC metro area and able to commute to our NYC ...

Education in Fashion Design, Costume Design, Toy Design, or Art preferred * Self-starter and organizer with the ability to drive all production needs keeping mind production pipeline and deadlines

Mechanical Engineer

Manhattan, NY · On-site

$100K - $120K/yr

Experience in toy industry/toy design/injection molding Other important information: This is a hybrid, US-based role. The ideal candidate is based in NYC metro area and able to commute to our NYC ...

Education in Fashion Design, Costume Design, Toy Design, or Art preferred * Self-starter and organizer with the ability to drive all production needs keeping mind production pipeline and deadlines

Costume Designer

Santa Monica, CA · On-site

$2.9K - $4.0K/wk

Education in Fashion Design, Costume Design, Toy Design, or Art preferred * Self-starter and organizer with the ability to drive all production needs keeping mind production pipeline and deadlines

Known for our trailblazing toy design, development and manufacturing, and strong commitment to the future of our planet, our toys are consistently recognised with global awards and accolades. Our ...

Education in Fashion Design, Costume Design, Toy Design, or Art preferred * Self-starter and organizer with the ability to drive all production needs keeping mind production pipeline and deadlines

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Toy Design information

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$14

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How much do toy design jobs pay per hour?

As of Jul 21, 2026, the average hourly pay for toy design in the United States is $27.99, according to ZipRecruiter salary data. Most workers in this role earn between $21.88 and $31.73 per hour, depending on experience, location, and employer.

Can you get a degree in toy design?

Toy design is a specialized field that can be pursued through degrees in industrial design, product design, or toy design programs offered by some art and design schools. These programs typically include coursework in sketching, prototyping, and materials, and may also require skills in CAD software and understanding of manufacturing processes.

What is a Toy Design job?

A Toy Design job involves creating and developing toys that are fun, safe, and engaging for children or collectors. Designers sketch concepts, create prototypes, and collaborate with engineers, marketers, and manufacturers to bring their ideas to life. They consider factors like materials, safety regulations, and play value to ensure the toy’s success. Toy designers often work for toy companies, entertainment brands, or as independent creators.

What are the key skills and qualifications needed to thrive in the Toy Design position, and why are they important?

To thrive as a Toy Designer, you need a solid background in industrial design, product development, and an understanding of child psychology or early childhood development. Familiarity with CAD software, 3D modeling programs, rapid prototyping tools, and relevant safety standards is often required. Creativity, attention to detail, and effective collaboration skills help you stand out in this team-oriented, innovation-driven field. These competencies are crucial for creating engaging, safe, and commercially viable toys that appeal to both children and parents.

What is a Toy Designer called?

A toy designer is a professional who creates and develops new toy concepts, often working with sketches, prototypes, and 3D modeling tools. They typically have skills in art, engineering, and understanding of safety standards to ensure the toys are appealing and safe for children.

How much does a Toy Designer get paid?

Toy designers typically earn a median annual salary of around $50,000 to $70,000, depending on experience, location, and company size. Entry-level positions may start lower, while experienced designers or those working for major toy companies can earn higher salaries and benefits. Skills in CAD software and prototyping can influence earning potential.

What does a typical day look like for a Toy Designer, and how do they collaborate with other teams?

A typical day for a Toy Designer involves sketching new concepts, creating digital models, and preparing prototypes for testing and presentation. Designers regularly collaborate with engineers, marketers, and child development experts to refine products for safety, usability, and market appeal. Participation in brainstorming sessions, user testing, and feedback reviews is common. This collaborative and iterative process ensures that the final toy design is both innovative and aligned with business goals.

Can you become a Toy Designer without a degree?

Toy designers typically do not require a formal degree, but having a background in art, design, or engineering can be beneficial. Strong skills in sketching, 3D modeling, and knowledge of toy safety standards are important for success in this field.
More about Toy Design jobs
What cities are hiring for Toy Design jobs? Cities with the most Toy Design job openings:
What are the most commonly searched types of Toy Design jobs? The most popular types of Toy Design jobs are:
What states have the most Toy Design jobs? States with the most job openings for Toy Design jobs include:
What job categories do people searching Toy Design jobs look for? The top searched job categories for Toy Design jobs are:
Infographic showing various Toy Design job openings in the United States as of July 2026, with employment types broken down into 88% Full Time, 9% Part Time, and 3% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution, with an average salary of $58,220 per year, or $28 per hour.
Sr Associate, Toy Marketing - Thomas & Friends

Sr Associate, Toy Marketing - Thomas & Friends

Mattel

El Segundo, CA

Full-time

Re-posted 25 days ago


Mattel rating

8.4

Company rating: 8.4 out of 10

Based on 27 frontline employees who took The Breakroom Quiz


Job description

Company Description

CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

Job Description

The Opportunity: 
This role supports toy portfolio management by assisting with strategy and the product development pipeline, with a focus on marketing support for Thomas & Friends toy products.

What Your Impact Will Be: 

  • Support the development of toy strategy by segment
  • Support the toy pricing architecture and competitive positioning.
  • Assist in gathering consumer/play insights specific to toy usage and play patterns.
  • Collaborate with Design/R&D to bring toys from concept to shelf.
  • Support toy business performance (POS performance and SKU metrics: revenue, margin, productivity).
  • Provide input to Brand Marketing on packaging, messaging, and feature storytelling.
Qualifications

What We’re Looking For:

  • Minimum of 3 years of marketing experience. 
  • Project management skills: potential to manage complex product development timelines.
  • Strong quantitative/Analytical/financial skills (forecasting, pricing, SKU productivity and competitive analysis).
  • Financial acumen: Experience with P&L management.
  • Experience partnering with cross functional teams (ie design and manufacturing).
  • Communication skills: Excellent at storytelling, presentations, and influencing team.
  • Strong PowerPoint creation and presentation skills, proficiency in Outlook, Word and Excel
  • Roles in category management, product marketing, or product development.
  • Background in CPG or toy companies, ideally with exposure to retail buyer dynamics.
  • Retail/channel knowledge: Ability to leverage insights to build mass, specialty, and e-commerce distribution strategies.

*The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential. 


Additional Information

Don’t meet every single requirement? At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles. Join Mattel's Talent Community and start receiving exciting updates about our company, our employees, and our culture. Also, interested in signing up for job alerts? Do so here!
How We Work:
We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

  • We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
  • We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
  • We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:
Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel’s award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

Videos to watch:
The Culture at Mattel
Corporate Philanthropy


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