ZipRecruiter

Log In

1

Senior Digital Strategist Jobs (NOW HIRING)

Hanson Dodge

Senior Digital Strategist

Milwaukee, WI · On-site

Position Overview We are seeking a forward-thinking Senior Digital Strategist, SEO & GEO (Generative Engine Optimization) to lead organic growth strategies across traditional search engines and ...

Hanson Dodge

Senior Digital Strategist

Milwaukee, WI · On-site

Position Overview We are seeking a forward-thinking Senior Digital Strategist, SEO & GEO (Generative Engine Optimization) to lead organic growth strategies across traditional search engines and ...

Stem Xpert

Senior Digital Strategist

Lansing, MI

Skills Required Digital space marketing and/or management consulting Organizational design Process design and optimization Digital governance Excellent communication skills Experience Prefered: Past ...

Social Currant, Inc

Digital Strategist

$5.6K/mo

Position: Digital Strategist Company Overview: Social Currant is a tech-enabled influencer ... Collaborate on day-to-day operations for accounts led by Senior Digital Strategists, including ...

Darkhive, Inc

Digital Strategist

San Antonio, TX · On-site

$74K - $85K/yr

About the Role Darkhive is seeking a Digital Strategist to lead the development and support the day ... senior or lead capacity * Bachelor's degree in Marketing, Communications, Business, or related ...

Darkhive

Digital Strategist

$83K - $96K/yr

About the Role Darkhive is seeking a Digital Strategist to lead the development and support the day ... senior or lead capacity * Bachelor's degree in Marketing, Communications, Business, or related ...

next page

Showing results 1-20

All JobsDigital Strategist JobsSenior Digital Strategist Jobs

Senior Digital Strategist information

See salary details

$68K

$102.4K

$145.5K

How much do senior digital strategist jobs pay per year?

As of Jul 24, 2026, the average yearly pay for senior digital strategist in the United States is $102,447.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,500.00 and $114,000.00 per year, depending on experience, location, and employer.

What is a Senior Digital Strategist?

A Senior Digital Strategist is a professional responsible for developing and overseeing comprehensive digital marketing strategies for organizations or clients. They analyze market trends, set goals, and coordinate campaigns across digital channels such as social media, email, and search engines. Their role often includes collaborating with creative, marketing, and technical teams to ensure that digital initiatives align with business objectives and drive measurable results. Senior Digital Strategists use data analytics to monitor campaign performance and make data-driven recommendations for optimization.

What are the key skills and qualifications needed to thrive as a Senior Digital Strategist, and why are they important?

To thrive as a Senior Digital Strategist, you need expertise in digital marketing, analytics, campaign management, and a strong background in marketing or communications, often supported by a bachelor’s degree. Familiarity with platforms such as Google Analytics, SEO tools, CRM systems, and paid media management software is typically required. Strategic thinking, creativity, leadership, and excellent communication skills set top performers apart in this role. These abilities are crucial for driving impactful digital initiatives, aligning teams, and delivering measurable business growth.

How does a Senior Digital Strategist typically collaborate with other departments to develop and implement successful campaigns?

A Senior Digital Strategist works closely with cross-functional teams, including creative, marketing, analytics, and sales departments, to ensure digital campaigns align with overall business objectives. Collaboration often involves regular meetings to discuss campaign goals, target audiences, and key performance indicators, as well as brainstorming sessions to generate innovative ideas. The strategist also coordinates with content creators and designers to ensure messaging is consistent and on-brand across all digital channels. This collaborative environment not only drives campaign success but also provides opportunities to learn from other experts and contribute to a dynamic, results-driven team.

What is the difference between Senior Digital Strategist vs Digital Marketing Manager?

AspectSenior Digital StrategistDigital Marketing Manager
CredentialsBachelor's degree in marketing, communications, or related field; certifications like Google Analytics or HubSpotBachelor's degree in marketing, business, or related field; similar certifications often preferred
Work EnvironmentStrategic planning, data analysis, client consultation, cross-team collaborationCampaign execution, team management, performance tracking, budget oversight
Industry UsageUsed across digital agencies, corporate marketing teams, consulting firmsCommon in corporate marketing departments, advertising agencies, digital firms

The main difference is that a Senior Digital Strategist focuses on developing and guiding digital strategies based on data and market insights, while a Digital Marketing Manager handles the execution, management, and optimization of marketing campaigns. Both roles require similar credentials and often work closely, but their core responsibilities differ in strategic planning versus operational management.

More about Senior Digital Strategist jobs
What cities are hiring for Senior Digital Strategist jobs? Cities with the most Senior Digital Strategist job openings:
What are the most commonly searched types of Digital Strategist jobs? The most popular types of Digital Strategist jobs are:
What states have the most Senior Digital Strategist jobs? States with the most job openings for Senior Digital Strategist jobs include:
What job categories do people searching Senior Digital Strategist jobs look for? The top searched job categories for Senior Digital Strategist jobs are:
Senior Digital Strategist jobs near you
Infographic showing various Senior Digital Strategist job openings in the United States as of July 2026, with employment types broken down into 85% Full Time, 12% Part Time, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $102,447 per year, or $49.3 per hour.
Senior Digital Strategist

Senior Digital Strategist

Hanson Dodge

Milwaukee, WI • On-site

Part-time

Posted 9 days ago

Job description

Position Overview
We are seeking a forward-thinking Senior Digital Strategist, SEO & GEO (Generative Engine Optimization) to lead organic growth strategies across traditional search engines and emerging AI-powered discovery platforms. This role combines expertise in SEO, content strategy, website experience, analytics, email marketing, personalization, and AI search optimization to help clients increase visibility, authority, and business performance.
The ideal candidate understands how search behavior is evolving from keyword-based search to AI-generated answers and recommendations. They can develop integrated strategies that improve visibility in Google Search, AI Overviews, ChatGPT, Gemini, Perplexity, and other emerging answer engines while aligning with broader business and marketing goals.
This role is both strategic and client-facing, requiring the ability to lead workshops, develop roadmaps, guide website development projects and website experience improvements, and collaborate across agency departments on content, site design, development, media, new business, and analytics teams.
Key Responsibilities
Search & AI Visibility Strategy
  • Develop and lead SEO and GEO strategies for healthcare, research, tourism,manufacturing, cpg, nonprofit, and other client industries.
  • Create organic growth roadmaps that improve visibility across traditional search and AI-powered search experiences.
  • Identify opportunities to increase brand presence within AI-generated answers, featured snippets, AI Overviews, and answer engines.
  • Conduct keyword, topic, entity, and competitive research to identify growth opportunities.
  • Develop content frameworks that align with evolving search and AI discovery behaviors.

Website & Digital Experience Strategy
  • Lead website strategy initiatives focused on user experience, conversion optimization, information architecture, and discoverability.
  • Collaborate with UX, design, and development teams to ensure websites support search visibility and business objectives.
  • Conduct website audits and provide strategic recommendations for content, technical SEO, site structure, accessibility, and performance.
  • Support website redesigns, migrations, and digital transformation initiatives.
  • Lead website development projects as needed

Analytics & Performance
  • Define KPIs, measurement frameworks, and reporting strategies.
  • Analyze search, website, content, and conversion performance.
  • Translate data into actionable recommendations and client-facing insights.
  • Monitor industry trends, algorithm updates, and AI search developments.

Client Leadership & Consulting
  • Serve as a trusted advisor to clients and internal stakeholders.
  • Lead discovery sessions, strategic workshops, and planning engagements.
  • Present recommendations and performance insights to executive-level audiences.
  • Support business development efforts through strategic input, audits, and proposal development.

Cross-Functional Collaboration
  • Partner with content strategists, copywriters, designers, developers, media teams, and account managers.
  • Provide strategic direction for content creation, optimization, and distribution.
  • Mentor junior team members and contribute to agency thought leadership.

Required Qualifications
  • 5+ years of experience in digital strategy, SEO, content strategy, or organic growth marketing.
  • Deep understanding of technical SEO, on-page optimization, content strategy, and search performance measurement.
  • Experience developing website strategies and working alongside UX, design, and development teams.
  • Strong knowledge of Google Analytics, Google Search Console, Looker Studio, SEMrush, MailChimp, Screaming Frog, or similar platforms.
  • Experience presenting strategic recommendations to clients and stakeholders.
  • Exceptional collaboration, communication, facilitation, and consulting skills.
  • Ability to manage multiple projects and priorities in a fast-paced environment.

Preferred Qualifications
  • Experience with GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), or AI search optimization.
  • Familiarity with AI search platforms including ChatGPT, Gemini, Perplexity, Claude, and AI Overviews.
  • Understanding of structured data, schema markup, entity optimization, and knowledge graphs.
  • Experience with conversion rate optimization (CRO).
  • Agency experience managing multiple client accounts.
  • Experience supporting website redesigns and CMS platforms such as Sitecore, Kentico, WordPress, Drupal, Shopify, or Webflow.

Success Metrics
Success in this role will be measured by:
  • Organic traffic growth
  • Search visibility improvements
  • AI search and answer engine visibility
  • Lead generation and conversion improvements
  • Website engagement and performance metrics
  • Client satisfaction and retention
  • Strategic contribution to agency growth

What We Offer
  • Competitive salary and benefits
  • Flexible hybrid work environment
  • Professional development and training opportunities
  • Exposure to cutting-edge AI search and digital strategy initiatives
  • Collaborative, innovative team culture
  • Opportunity to shape the future of search and digital experience strategy

Apply