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Senior Customer Insight Analyst Jobs in Virginia

By operating at the intersection of edge sensing, computer vision, AI-driven analytics, and large ... Customer insights and advocacy: Identify patterns, customer needs, and strategic opportunities that ...

The Senior Customer Success Manager (Sr. CSM) is a key member of Exostar's Go-To-Market team. In ... By analyzing community data, we provide insights and intelligence, enabling organizations to make ...

Sr CRM Developer

Vienna, VA · On-site

$125K - $145K/yr

Apply now: Sr. CRM Developer, location is Hybrid. The start date is ASAP for this permanent ... Query databases and analyze data to identify discrepancies impacting customer communications

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Senior Customer Insight Analyst information

See Virginia salary details

$48.1K

$101.6K

$129.4K

How much do senior customer insight analyst jobs pay per year?

As of Jul 24, 2026, the average yearly pay for senior customer insight analyst in Virginia is $101,648.00, according to ZipRecruiter salary data. Most workers in this role earn between $87,200.00 and $115,500.00 per year, depending on experience, location, and employer.

How does a Senior Customer Insight Analyst typically collaborate with other departments to drive business decisions?

A Senior Customer Insight Analyst frequently works cross-functionally with marketing, product, and sales teams to translate data-driven insights into actionable strategies. They often participate in meetings to present findings, clarify complex data trends, and recommend evidence-based solutions to improve customer experience and business outcomes. Close collaboration ensures that insights are aligned with organizational goals and that initiatives based on these insights are effectively implemented. This collaborative environment is key to ensuring that customer insights directly inform business decisions and drive measurable impact.

What does a Senior Customer Insight Analyst do?

A Senior Customer Insight Analyst is responsible for analyzing customer data to identify trends, behaviors, and preferences. They use advanced analytical techniques to transform raw data into actionable insights that help businesses make informed decisions about products, services, and marketing strategies. Their work often involves collaborating with various departments to provide recommendations that improve customer experience and drive business growth. Senior analysts typically lead projects, mentor junior team members, and present findings to stakeholders.

What are the key skills and qualifications needed to thrive as a Senior Customer Insight Analyst, and why are they important?

To thrive as a Senior Customer Insight Analyst, you need strong analytical skills, proficiency in statistical analysis, and a background in marketing, business, or a related field. Familiarity with data visualization tools (such as Tableau or Power BI), statistical software (like SPSS or R), and CRM systems is typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate complex data into actionable business insights. These capabilities are essential for driving data-informed decision-making and delivering customer-focused strategies that support organizational growth.
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Analyst 2 of Customer Insights & Analytics

Analyst 2 of Customer Insights & Analytics

Dollar Tree

Chesapeake, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago


Dollar Tree rating

4.4

Company rating: 4.4 out of 10

Based on 2,493 frontline employees who took The Breakroom Quiz

37th of 39 rated national retailers


Job description

Analyst 2 of Customer Insights & Analytics
GENERAL PURPOSE OF THE POSITION:
Analyze internal and external data to uncover single and multi-price point white space and assortment opportunities across the Dollar Tree categories to drive incremental traffic and sales while assisting with trends analysis to help build business narratives. As the organization looks to increase and improve customer relative assortment, it is necessary to deliver support to the merchants to understand performance of current market items and potential incremental opportunities. Dedicated individuals to the mining of this data are imperative to the successful integration of the right new items for our shopper. Equally important is a deeper understanding of customer insights and segmentation to inform our go-to-market marketing strategies to improve efficiency and results.
ESSENTIAL ACTIVIES & RESPONSIBILITIES:
  • Support the development and execution of merchandising strategies and decision making by delivering timely, accurate, and actionable insights derived from syndicated data and customer research.

  • Support strategic initiatives with rigorous analytics, utilizing third party data sources including Nielsen, Numerator, 1010, Circana, and customer research.

  • Ability to pull data from several different business sources, provide deep analysis and insights, and build narratives to properly communicate market and Dollar Tree situational details and trends.

  • Assist in the development and maintenance of daily and weekly reporting tools, Power BI dashboards, and custom hierarchies that drive performance visibility across departments.

  • Organize and evaluate large data sets to assist with the development of "white space" and assortment recommendations to drive traffic and sales.

  • Collect and utilize new customer insights to further define customer segmentation and to inform marketing plans to improve efficiency and results.

  • Connect the dots between customer insights, data, and analytics to proactively identify key assortment or marketing changes to improve results.

  • Partner with Big Chalk to assist with deeper understanding of marketing plan measurement and brand health studies for future optimizations to improve results.

  • Assist with senior leader presentations by preparing data driven content and providing analysis leading to proactive recommendations.

  • Assist in customer research initiatives and performance analysis to inform marketing strategies and optimize campaign effectiveness.

  • Help support the development and execution of customer segmentation and insights strategies that drive personalized marketing and enhance customer engagement.

  • Help lead training efforts with merchandising and marketing resources to promote best practices in data interpretation and usage.

  • Identify, prioritize, and initiate data collection process improvements to improve team efficiency.

EXPERIENCE AND EDUCATION REQUIRED:
  • Bachelors Degree (BA / BS/ BFA) or equivalent, and 1-3 years experience.

  • Excellent analytical and problem solving skills. Able to generate and evaluate hypotheses and create narratives for senior leaders.

  • Detail-oriented. Comfortable working with numerical data and information.

  • Strong written and verbal communication skills.

  • Demonstrated initiative, independent thinker and worker.

  • Team player in a collaborative environment.

  • Deadline oriented. Ability to anticipate and address conflicts, to skillfully negotiate, and deliver great outcomes.

  • Advanced skills in Microsoft Office products especially Excel and PowerPoint.

  • Must be willing to relocate to Chesapeake, VA

**Applicants must be authorized to work in the United States on a full-time basis. The company is unable to sponsor employment visas for this position at this time or in the future.
Start Rate = $95,000-112,500K based on experience plus 20% bonus and equity.
The company offers Health, Dental, & Vision, a flexible spending account, life and disability insurance benefits, a 401k plan, PTO, paid holidays annually, and an employee stock purchase plan.
Full time
500 Volvo Parkway,Chesapeake,Virginia 23320
Planning
Dollar Tree

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About Dollar Tree

Sourced by ZipRecruiter

With Dollar Tree and Family Dollar, we put value front and center for our customers. We do this by providing our customers with quality merchandise, amazing values, convenience, and a fun shopping experience. Whether you’re looking for the thrill of the hunt at Dollar Tree or shopping for your favorite brands at Family Dollar, you’re sure to find savings on a great selection of merchandise in our stores.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Chesapeake, VA, US