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Sales Development Representative Jobs in Massachusetts

Veracross

Sales Development Representative

Wakefield, MA · On-site

$50K - $70K/yr

Firefly provides an online learning space for students and teachers The Sales Development Representative (SDR) is part of a dynamic SDR team. We are looking for enthusiastic self-starters who will ...

The Mathworks

Sales Development Representative

Natick, MA · On-site

$63K - $94K/yr

As a sales development representative, you will focus on driving revenue growth by generating new business opportunities to support the sales funnel. This role will manage a high volume of available ...

BAO, Inc

Sales Development Representative

Chelmsford, MA · On-site

$175K/yr

Sales Development Representative Hybrid Role (3 days in office / 2 days WFH) Join BAO and start your career in tech sales while earning uncapped commission and working with companies like SAP, Amazon ...

BAO, Inc

Sales Development Representative

Chelmsford, MA · Hybrid

$50K - $95K/yr

Sales Development Representative Hybrid Role (3 days in office / 2 days WFH) Join BAO and start your career in tech sales while earning uncapped commission and working with companies like SAP, Amazon ...

BAO, Inc

Sales Development Representative

Norwood, MA · On-site

$175K/yr

Sales Development Representative Hybrid Role (3 days in office / 2 days WFH) Join BAO and start your career in tech sales while earning uncapped commission and working with companies like SAP, Amazon ...

Starburst

Sales Development Representative

Boston, MA · On-site

As a Sales Development Representative at Starburst you will: * Reach out to prospective customers with a well-researched hypothesis on how we can solve their pain * Meticulously track and nurture ...

BAO, Inc

Sales Development Representative

Norwood, MA · Hybrid

$50K - $95K/yr

Sales Development Representative Hybrid Role (3 days in office / 2 days WFH) Join BAO and start your career in tech sales while earning uncapped commission and working with companies like SAP, Amazon ...

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Sales Development Representative information

See Massachusetts salary details

$31.1K

$60.1K

$97.2K

How much do sales development representative jobs pay per year?

As of Aug 23, 2026, the average yearly pay for sales development representative in Massachusetts is $60,086.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,900.00 and $66,600.00 per year, depending on experience, location, and employer.

What is a sales development representative?

Sales Development Representatives (SDRs) are professionals responsible for identifying and qualifying potential customers for a company’s products or services. They focus on outbound prospecting, engaging with leads through calls, emails, and social media, and setting up meetings or appointments for the sales team. SDRs play a crucial role in building the sales pipeline by generating and nurturing leads before passing them to account executives or senior sales staff. Their efforts help increase the efficiency and productivity of the overall sales process.

What does a sales development representative do?

Sales development representatives seek sales leads through marketing on social media, email, and phone calls. As a sales development representative, you determine if a sales lead has a good chance of purchasing the product or service you are marketing before sending that lead to a sales closer. This process allows salespeople to focus on closing the deal instead of prospecting. You speak with main buyers at companies or with prospective buyers who contact you after seeing your marketing materials, and you discuss their needs to see if your product is a good fit for their overall goals. Many sales development reps have a degree in business, marketing, or a related field. Others enter the role without formal education but with several years of experience in sales or marketing.

What are the key skills and qualifications needed to thrive as a sales development representative, and why are they important?

To thrive as a Sales Development Representative, you need strong communication, prospecting, and lead qualification skills, typically supported by a bachelor's degree or equivalent experience. Familiarity with CRM systems like Salesforce, email outreach tools, and sales enablement platforms is usually required. Persistence, active listening, and resilience are standout soft skills in this role. These abilities are essential for effectively identifying prospects, nurturing leads, and driving revenue growth in a competitive sales environment.

What are some common challenges sales development representatives face when qualifying leads, and how can they overcome them?

Sales Development Representatives (SDRs) often encounter challenges such as reaching decision-makers, handling objections, and distinguishing qualified prospects from uninterested contacts. To overcome these hurdles, successful SDRs use targeted research to personalize outreach, employ effective questioning to identify pain points, and listen actively to address concerns. Regular collaboration with account executives and marketing teams also helps refine lead qualification criteria, ensuring SDRs focus their efforts on the most promising opportunities.

What is the difference between Sales Development Representative vs Business Development Representative?

AspectSales Development RepresentativeBusiness Development Representative
Primary FocusGenerating qualified leads and setting appointmentsBuilding strategic partnerships and expanding market opportunities
Work EnvironmentInside sales, cold calling, email outreachNetworking, strategic meetings, market research
Required CredentialsTypically high school diploma or equivalent; sales trainingSimilar credentials; often with additional business or marketing knowledge

While both roles involve outreach and lead generation, Sales Development Representatives focus on qualifying leads and scheduling sales meetings, whereas Business Development Representatives work on creating strategic partnerships and expanding business opportunities. The roles often overlap but serve different stages of the sales and growth process.

Do sales development representatives make good money?

Sales development representatives (SDRs) typically earn a base salary plus commissions or bonuses based on their performance, with total compensation often ranging from $40,000 to $70,000 annually. Experienced SDRs or those working in high-demand industries can earn higher incomes, especially with strong sales skills and effective use of customer relationship management (CRM) tools.

Is a sales development representative an entry level role?

Yes, a sales development representative (SDR) is typically an entry-level position in sales. It often requires strong communication skills, basic knowledge of sales tools like CRM software, and is a common starting point for careers in sales or business development.
More about Sales Development Representative jobs

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Sales Development Representative jobs near you
Infographic showing various Sales Development Representative job openings in Massachusetts as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 11% Part Time, and 2% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $60,086 per year, or $28.9 per hour.

Sales Development Representative

Veracross

Wakefield, MA • On-site

$50K - $70K/yr

Full-time

Medical, Dental, Vision, Retirement

Re-posted 7 days ago

Job description

COMPANY OVERVIEW  

Veracross provides SaaS-based School Information Systems (SIS) designed to meet the specific needs of independent K-12 schools worldwide. Our one-record solution combines the power of a fully integrated single-record database, personalized communication tools, and an elegant architecture that is unique in our industry.  

We are a growing, values-led community of employees in the US, UK and Australia who share a vision to unify school communities, improve the quality of education, and enhance learning.  

Veracross is five product brands in one global tech company  

  • Veracross SIS is a one-person, one-record school management platform 
  • Magnus Health provides cloud-based Student Health Record (SHR) solutions 
  • Digistorm connects with their communities through Digistorm Websites, Digistorm Funnel, and Digistorm Apps. 
  • Epraise incentivizes student well-being and connects teachers, students, and families. 
  • Firefly provides an online learning space for students and teachers 

JOB DESCRIPTION  

The Sales Development Representative (SDR) is part of a dynamic SDR team. We are looking for enthusiastic self-starters who will proactively identify and qualify inbound and outbound leads, resulting in sales opportunities as well as increasing the pipeline for our Sales Team. The SDR will build that initial strong business relationship with Veracross customers. This is a hybrid role requiring in-person work at our Wakefield, MA headquarters several days per week.

JOB RESPONSIBILITIES  

  • Generate new prospects and nurture existing prospects through outbound phone calls and emails to meet daily and weekly targets. 
  • Effectively use sales tools to manage and customize outreach campaigns.  
  • Responsible for meeting assigned monthly and quarterly (MQL) Lead qualification targets. 
  • Collaborate and support the sales team to build a sales pipeline. 
  • Learn and demonstrate a fundamental understanding of Veracross technology as well as skills to uncover school needs and pain points. 
  • Research customers, identify buying processes and decision-makers, and qualify buy interest. 
  • Manage and document lead qualification, call, and email activities in our CRM (Salesforce) following a defined sale process.  
  • Maintain accurate activity, contact, and account information for all customers & prospects.  
  • Collaborate and build strong partnerships with your Account Executives in your sales territory to develop strategies for reaching sales targets. 

Requirements

  • Bachelor's Degree preferred. 
  • 2-year experience required in a sales or sales development 
  • Comfortable building customer relationships 
  • Great written, and verbal communication skills and strong attention to detail 
  • Not afraid of cold calling. 
  • A desire to work in a fast-paced, goal-oriented, high-growth sales environment. 
  • This role is hybrid with a preference for candidates near our HQ in Wakefield, MA.
  • Authorized to work in the United States without sponsorship

Benefits

  • 3weeks of vacationper year
  • 14 paid holidays per year (including the week off between Christmas and New Year's Eve)
  • 56 Hours of paid sick leave annually
  • Top tier benefits -
    • Medical, Dental & Vision (Blue Cross Blue Shield & EyeMed)
    • Veracross LLC Fidelity 401(k) Plan - Managed by Sentinel Benefits

Salary at Veracross is determined by a variety of factors including, but not limited to: business considerations, local market conditions, and internal equity, as well as candidate qualifications, such as skills, education, and experience. The compensation range for this position is $50k - $70k OTE (annualized USD.)

We value the power of an inclusive culture and a strong sense of belonging. Consideration and respect are the norm; and all team members are supported in reaching their full potential.

Apply