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Restaurant Marketing Jobs (NOW HIRING)

Fazoli's

Franchise Marketing Manager

Lexington, KY

As part of the marketing team, this position would be responsible for supporting all aspects of marketing to support the brand and their restaurants. The marketing team is responsible for driving ...

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Restaurant Marketing information

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$23K

$45.4K

$59.5K

How much do restaurant marketing jobs pay per year?

As of Sep 4, 2026, the average yearly pay for restaurant marketing in the United States is $45,446.00, according to ZipRecruiter salary data. Most workers in this role earn between $40,000.00 and $50,500.00 per year, depending on experience, location, and employer.

What is restaurant marketing?

Restaurant marketing refers to the strategies and activities that restaurants use to promote their business, attract new customers, and retain existing ones. This can include digital marketing efforts like social media campaigns, online advertising, email marketing, and maintaining a strong presence on review sites. It also involves traditional marketing methods, such as local advertising, partnerships, and special events. Effective restaurant marketing helps increase brand awareness, drive foot traffic, and boost sales by targeting the right audience with appealing messages and offers.

What are the key skills and qualifications needed to thrive in restaurant marketing?

To thrive as a Restaurant Marketing professional, you need expertise in marketing strategy, consumer behavior, and brand promotion, often supported by a degree in marketing or hospitality management. Familiarity with digital marketing tools, social media platforms, and point-of-sale analytics systems is typically required. Creativity, strong communication, and adaptability are essential soft skills for developing engaging campaigns and responding to industry trends. These skills drive customer engagement, boost brand awareness, and ultimately increase restaurant revenue in a competitive market.

What are some typical challenges faced by professionals in restaurant marketing, and how can they be overcome?

Restaurant marketing professionals often face challenges such as standing out in a competitive market, managing online reputation, and adapting to changing consumer preferences. Overcoming these hurdles typically involves leveraging creative digital campaigns, closely monitoring review platforms, and staying informed about industry trends to tailor promotions accordingly. Collaboration with the culinary, operations, and customer service teams is also crucial to ensure marketing efforts align with guest experiences and operational capabilities.

What is the difference between Restaurant Marketing vs Restaurant Social Media Manager?

AspectRestaurant MarketingRestaurant Social Media Manager
Primary FocusDeveloping overall marketing strategies, branding, advertising campaignsManaging social media platforms, creating content, engaging with followers
Required SkillsMarketing strategy, branding, advertising, analyticsContent creation, social media tools, community engagement
Work EnvironmentMarketing departments, agencies, or in-house teamsSocial media platforms, digital marketing teams
Common CertificationsMarketing certifications (e.g., HubSpot, Google Ads)Social media marketing certifications (e.g., Hootsuite, Facebook Blueprint)

Restaurant Marketing involves creating comprehensive strategies to promote the restaurant brand, including advertising, branding, and market analysis. In contrast, a Restaurant Social Media Manager focuses specifically on managing social media channels, creating content, and engaging with online audiences. Both roles require marketing knowledge, but their scope and daily tasks differ significantly.

What does a restaurant marketing do?

A restaurant marketing professional develops and implements strategies to promote a restaurant, attract customers, and increase sales. They manage advertising campaigns, social media, and branding efforts, often using tools like digital marketing platforms and analytics to measure effectiveness.
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Restaurant Marketing jobs near you
Infographic showing various Restaurant Marketing job openings in the United States as of August 2026, with employment types broken down into 89% Full Time, 10% Part Time, and 1% Contract. Highlights an 80% Physical, 3% Hybrid, and 17% Remote job distribution, with an average salary of $45,446 per year, or $21.8 per hour.

Local Restaurant Marketing Specialist

New England Authentic Eats LLC (Papa Gino's / D'Angelo)

Pawtucket, RI

$16.50/hr

Full-time

Re-posted 26 days ago

Job description

Description

JOB SUMMARY: 

$16.50/hour

The Local Restaurant Marketing Specialist plays a critical role in supporting the Operations team and is primarily responsible for driving incremental business into the restaurants. The ideal candidate has excellent communication skills and is motivated to grow sales while maintaining a high level of professionalism and energy. The Local Restaurant Marketing Specialist should be comfortable with cold calling and canvassing.

This is a fully in-person, field-based role that requires traveling to local businesses and surrounding towns to generate catering sales. Candidates must have a valid driver's license and reliable access to a personal vehicle. In addition to sales responsibilities, this role also supports catering operations, so prior food production experience is preferred to assist with preparing catering orders as needed. 


ESSENTIAL FUNCTIONS:

  • Focus on canvassing local businesses, including researching local companies and opportunities.
  • Actively travel to nearby businesses and communities to build relationships and drive catering sales.
  • Maintain a full and complete understanding of catering offers.
  • Support the preparation of catering orders as needed.
  • Observe competitor activities such as new locations or menu items and communicate insights to the organization.




Requirements

  • High School Diploma.
  • Strong interpersonal skills, including excellent presentation ability.
  • Creative and innovative personality with a strong motivational drive.
  • Working knowledge of Microsoft Office 365 and Outlook (Email and Calendar).
  • Ability to interact professionally and appropriately with team members and guests.
  • Valid driver's license and reliable transportation required.
  • Food production or kitchen experience preferred.

PHYSICAL REQUIREMENTS:

  • Ability to lift or carry 20 pounds.
  • Ability to drive to all restaurant locations and to any new areas being considered for growth opportunities.
  • Ability to remain in a seated position for sustained periods of time.
  • Ability to handle paperwork, pick up telephone, type on a computer, etc.

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of personnel so classified.





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