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Publicity Jobs (NOW HIRING)

Position Summary The Publicity Specialist is responsible for assisting in the planning and execution of publicity campaigns for entertainment productions. This includes supporting the development of ...

Position Summary The Publicity Specialist is responsible for assisting in the planning and execution of publicity campaigns for entertainment productions. This includes supporting the development of ...

Position Summary The Publicity Specialist is responsible for assisting in the planning and execution of publicity campaigns for entertainment productions. This includes supporting the development of ...

Publicity Lead

West Hollywood, CA · On-site

$46K - $58K/yr

Position Summary The Publicity Lead is a client-facing role responsible for assisting in the planning and executing dynamic publicity coverage and campaigns for entertainment productions. This ...

SVP, Publicity

Burbank, CA · On-site

$230K - $325K/yr

Senior Vice President (SVP) of Publicity Location: Burbank, CA Reporting: Chief Marketing & Commercial Officer Legendary Entertainment is a leading media company with film, television and digital and ...

Publicity Lead

Los Angeles, CA · On-site

$46K - $58K/yr

Position Summary The Publicity Lead is a client-facing role responsible for assisting in the planning and executing dynamic publicity coverage and campaigns for entertainment productions. This ...

SVP, Publicity

Burbank, CA · On-site

$230K - $325K/yr

Senior Vice President (SVP) of Publicity Location: Burbank, CA Reporting: Chief Marketing & Commercial Officer Legendary Entertainment is a leading media company with film, television and digital and ...

The Opportunity It's the chance to work with a publicity team across both films and series, transforming entertainment on an innovative and global platform that enables viewers to watch anytime, on ...

SVP, Publicity

Burbank, CA · On-site

$230K - $325K/yr

Senior Vice President (SVP) of Publicity Location: Burbank, CA Reporting: Chief Marketing & Commercial Officer Legendary Entertainment is a leading media company with film, television and digital and ...

Publicity Lead

Los Angeles, CA · Hybrid

$44K - $56K/yr

Position Summary The Publicity Lead is a client-facing role responsible for assisting in the planning and executing dynamic publicity coverage and campaigns for entertainment productions. This ...

They will develop top-level seasonal publicity plans, advise on positioning, collaborate with team members on campaign strategy, engage the team in creative brainstorming on specific campaigns across ...

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Showing results 1-20

Publicity information

See salary details

$29K

$61.8K

$88.5K

How much do publicity jobs pay per year?

As of Jun 10, 2026, the average yearly pay for publicity in the United States is $61,822.00, according to ZipRecruiter salary data. Most workers in this role earn between $52,000.00 and $75,000.00 per year, depending on experience, location, and employer.

What is a publicity job?

A publicity job involves promoting individuals, brands, products, or events to the public through various media channels. Professionals in publicity, often called publicists, work to secure media coverage, write press releases, organize events, and manage public perceptions. Their main goal is to generate positive attention and manage any negative press, helping to shape and maintain a favorable public image for their clients.

What are the key skills and qualifications needed to thrive in a publicity role, and why are they important?

To thrive in a publicity role, you need strong written and verbal communication skills, media relations expertise, and typically a degree in public relations, communications, or a related field. Familiarity with media monitoring platforms, press release distribution tools, and social media management systems is commonly required. Creativity, relationship-building, adaptability, and crisis management are standout soft skills for this position. These skills are crucial for effectively promoting clients or organizations, managing public perception, and achieving positive media coverage.

What are some common challenges faced by professionals working in publicity, and how can they be addressed?

Professionals in publicity often face challenges such as managing tight deadlines, handling crisis communications, and balancing the needs of multiple clients or stakeholders. Staying organized and prioritizing tasks is essential, as is developing strong communication skills to handle media inquiries and public perception effectively. Building solid relationships with journalists and being adaptable to fast-changing news cycles can help address these challenges and ensure successful campaigns.

What is the difference between Publicity vs Public Relations?

AspectPublicityPublic Relations
Primary FocusGenerating media attention and publicity for clients or eventsManaging overall reputation and relationships with the public and stakeholders
ActivitiesPress releases, media outreach, publicity stuntsStrategic communication, crisis management, community engagement
Work EnvironmentMedia events, press conferences, promotional campaignsCorporate offices, client meetings, strategic planning sessions
CredentialsMedia relations skills, communication, creativityCommunication, strategic planning, relationship management

While both Publicity and Public Relations involve communication strategies, Publicity primarily focuses on gaining media attention and creating buzz, often through media outreach and promotional activities. Public Relations encompasses a broader scope, including managing an organization’s reputation, building relationships, and handling crises. Understanding these differences helps in choosing the right career path or service for your needs.

More about Publicity jobs
What cities are hiring for Publicity jobs? Cities with the most Publicity job openings:
What are the most commonly searched types of Publicity jobs? The most popular types of Publicity jobs are:
What states have the most Publicity jobs? States with the most job openings for Publicity jobs include:
Infographic showing various Publicity job openings in the United States as of June 2026, with employment types broken down into 78% Full Time, 18% Part Time, 2% Temporary, and 2% Contract. Highlights an 90% Physical, 2% Hybrid, and 8% Remote job distribution, with an average salary of $61,822 per year, or $29.7 per hour.

$70K - $93K/yr

Full-time

Posted 4 days ago


Job description

The Publicity Manager strategizes, plans and executes movie and series publicity campaigns, working from the start of production through to post premiere. The role requires strong media relationships and a demonstrated track record of national and local media placements. The Publicity Manager works closely with external partners (including Talent/Reps, Eps/Showrunners, and Production Companies) and internal teams (including Programming, Brand Marketing, Design, Social Media/Digital and Media Ops). The ideal candidate will be a strong communicator, who is highly organized and able to juggle multiple campaigns.

The salary range for this job is between $70,100-$93,450. Salary rate will take into consideration several factors including location.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Strategize, execute, and manage publicity campaigns for Hallmark series and movies.
  • Secure stories, manage and staff interviews and events, compile and present comprehensive campaign coverage and analysis.
  • Utilize multiple earned media channels, and build strong contacts in, broadcast, print and digital/new media.
  • Identify campaign assets (clips, key art, stills, promos) and create press materials, including announcement releases, bios, captions, talking points, loglines, pitch letters and correspondence.
  • Develop and manage positive relationships with the talent, producers, publicists, agents, managers, production staff, media and executives.
  • Collaborate with a broad spectrum of teams, including content, marketing, social, and digital, to ensure cohesive campaign execution.
  • Participate in the awards campaign strategy and submission process for assigned movies and series.

    BASIC REQUIREMENTS:

    • 5+ years of relevant experience at network, streamer, studio.
    • Strong written, verbal, and interpersonal communications skills required.

    OTHER REQUIREMENTS:

    • Demonstrate strong judgment in handling sensitive and confidential information.
    • Extremely organized with strong follow-through and time management skills.
    • Excellent attention to detail and ability to juggle multiple projects and priorities.
    • Established media contacts across consumer entertainment.
    • Willing to travel domestically and internationally as needed.
    • Experience with Microsoft 365 (Outlook, Word, Excel, PowerPoint, OneDrive and Teams) and Media Database Tools (e.g. Cision, Muck Rack).
    • Knowledge of Hallmark Media programming a plus.