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Publicity Manager Jobs (NOW HIRING)

Apple

Apple TV Series Publicity Manager

Culver City, CA

$112K - $171K/yr

Effectively lead and be a part of the larger publicity team Works well under pressure and able to manage multiple projects in a fast-paced environment Strong collaborative skills and demonstrated ...

NBCUniversal

Manager, Sports Publicity

Miami, FL · On-site

Sports publicity manager to support all communications efforts for Telemundo Deportes sports programming, such as US Soccer, FIFA, NFL and Premier League. Responsibilities: * Develop and maintain ...

NBCUniversal

Manager, Sports Publicity

Miami, FL · On-site

Sports publicity manager to support all communications efforts for Telemundo Deportes sports programming, such as US Soccer, FIFA, NFL and Premier League. Responsibilities: * Develop and maintain ...

NBCUniversal

Manager, Sports Publicity

Miami, FL · On-site

Sports publicity manager to support all communications efforts for Telemundo Deportes sports programming, such as US Soccer, FIFA, NFL and Premier League. Responsibilities: * Develop and maintain ...

Paramount

Director, Publicity, Paramount+

Manhattan, NY · On-site

Support publicity budget management in conjunction with department executive team. * Track expenses ... and ensure campaigns are executed within budget parameters. * Serve as industry expert and thought ...

Paramount

Director, Publicity, Paramount+

Manhattan, NY · On-site

Support publicity budget management in conjunction with department executive team. * Track expenses ... and ensure campaigns are executed within budget parameters. * Serve as industry expert and thought ...

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Publicity Manager information

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$62.5K

$65K

How much do publicity manager jobs pay per year?

As of Jul 7, 2026, the average yearly pay for publicity manager in the United States is $62,500.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,000.00 and $64,000.00 per year, depending on experience, location, and employer.

What is the difference between Publicity Manager vs Public Relations Specialist?

AspectPublicity ManagerPublic Relations Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; experience in media and campaign managementBachelor's in Communications, Public Relations, or related; strong writing and media skills
Work EnvironmentCorporate or agency settings, managing publicity campaigns and media outreachCorporate, agency, or nonprofit settings, handling media relations and reputation management
Employer & Industry UsageUsed in entertainment, product launches, and corporate brandingCommon in corporate, nonprofit, and government sectors for reputation and media relations

While both roles involve media and communication skills, a Publicity Manager primarily focuses on managing publicity campaigns and media outreach to promote products, events, or brands. A Public Relations Specialist handles broader reputation management, media relations, and strategic communication. The roles often overlap but differ in scope and focus.

What cities are hiring for Publicity Manager jobs? Cities with the most Publicity Manager job openings:
What are the most commonly searched types of Publicity jobs? The most popular types of Publicity jobs are:
Who are the top companies hiring for Publicity Manager jobs? The top employers for Publicity Manager jobs are:
What states have the most Publicity Manager jobs? States with the most job openings for Publicity Manager jobs include:
Publicity Manager jobs near you
Infographic showing various Publicity Manager job openings in the United States as of July 2026, with employment types broken down into 85% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 86% Physical, 1% Hybrid, and 13% Remote job distribution, with an average salary of $62,500 per year, or $30 per hour.
Marketing & Publicity Manager

Marketing & Publicity Manager

Schiffer Publishing

Atglen, PA • On-site

Full-time

Re-posted 22 days ago

Job description

The Marketing and Publicity Director is responsible for developing and implementing strategic marketing and publicity initiatives and leading the marketing team to promote our diverse catalog of books to our readers and partners. This role requires a dynamic individual with a creative mindset, strong leadership skills, and an understanding of the publishing industry.

Role and Responsibilities

  • Strategic Planning: Develop and execute comprehensive trade and special markets (B2B) and consumer-focused (B2C) strategies that align with the company, imprints, and publication goals and enhance the visibility of our publications. Utilize tools and technologies, including AI, for greatest efficiency and quality of marketing engagement.
  • Oversee departmental budgets for marketing and publicist spend, advertising, marketing coop, subscriptions, trade shows, and all related activities and relationships..
  • Campaign Management: Lead the planning and execution of integrated marketing and publicity campaigns across various channels, including digital marketing, social media, email, advertising, and traditional media.
  • Author Engagement: Develop strategies for efficient author care; leverage author platforms effectively in marketing and publicity campaigns.
  • Title Marketing: Develop title marketing leveling of titles, positioning, and execution oversight of title marketing plans: Develop title marketing plans across imprints with the team. Ensure relevance, Consumer Audience Growth and Engagement:
  • Manage consumer advertising on Amazon, Meta and Google. Drive list acquisition and growth through strategic partnerships, advertising campaigns, and content marketing.
  • Email Marketing: Manage and develop the email marketing programs for B2B and B2C engagement, list segmentation, growth, and interaction.
  • Media Relations: Build and maintain strong relationships with media outlets, journalists, and influencers to secure coverage and reviews for our books.
  • Data-Driven Decision Making: Utilize consumer data, engagement metrics, and retail analytics to inform decisions about front- and blacklist promotions.
  • Oversee and direct the creations of on brand marketing customer facing collateral: digital design assets, postcards, social graphics, ads, A+ content, catalogs, flyers.
  • Data support for positioning and discoverability: Optimize ONIX and title related data, key words, ect..
  • Cross-functional Collaboration: Work closely with Sales and Editorial teams to ensure cohesive and impactful campaigns. Provide feedback to acquisitions, editorial and sales on title and imprint positioning.
  • Team Leadership: Manage and mentor a team of 4-5 marketing and publicity professionals and freelancers, providing guidance, support, and fostering a collaborative and creative work environment.
  • Event Coordination: Plan and execute trade shows, promotional events, and author engagements to enhance book visibility and connect with target audiences.

Qualifications and Education Requirements

  • Bachelor's Degree
  • Minimum 5+ years of book marketing experience

Skills

  • Strong leadership and team motivation skills, coupled with strategic thinking and creativity in marketing initiatives.
  • In-depth knowledge of consumer and retail advertising on Amazon and Meta is essential.
  • Proficiency in data and analytics; ability to leverage data as a crucial decision-making tool.
  • Confident decision-maker, capable of acting independently or with minimal feedback.
  • Strong problem-solving skills, with the ability to constructively level-set expectations.
  • Understanding of ROI and KPI metrics for informed project and resource allocation.
  • Sense of humor and ability to maintain a positive work environment while staying focused on tasks.

Apply