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Publicity Manager Jobs in Virginia (NOW HIRING)

Inova

Director, Magnet Program

Leesburg, VA · On-site

Works with marketing and public relations to produce Magnet-related publicity materials. Supports ... Three years of progressive management experience. Experience with professional standards. Prior ...

Texas Roadhouse

Local Store Marketer

Charlottesville, VA · On-site

$16 - $18/hr

Assisting in all public relation efforts including cooking segments, media releases, and publicity events that promote Texas Roadhouse * Communicating frequently with the Managing Partner, management ...

Texas Roadhouse

Local Store Marketer

Chesapeake, VA · On-site

$16 - $21/hr

Assisting in all public relation efforts including cooking segments, media releases, and publicity events that promote Bubba's 33 * Communicating frequently with the Managing Partner, management team ...

Bubba's 33

Local Store Marketer

Chesapeake, VA · On-site

$16 - $21/hr

Assisting in all public relation efforts including cooking segments, media releases, and publicity events that promote Bubba's 33 * Communicating frequently with the Managing Partner, management team ...

Texas Roadhouse

Local Store Marketer

Charlottesville, VA · On-site

$16 - $18/hr

Assisting in all public relation efforts including cooking segments, media releases, and publicity events that promote Texas Roadhouse * Communicating frequently with the Managing Partner, management ...

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All JobsPublicity JobsPublicity Manager JobsPublicity Manager Jobs in Virginia

Publicity Manager information

See Virginia salary details

$58.5K

$62K

$64.4K

How much do publicity manager jobs pay per year?

As of Sep 8, 2026, the average yearly pay for publicity manager in Virginia is $61,963.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,500.00 and $63,500.00 per year, depending on experience, location, and employer.

What is the difference between Publicity Manager vs Public Relations Specialist?

AspectPublicity ManagerPublic Relations Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; experience in media and campaign managementBachelor's in Communications, Public Relations, or related; strong writing and media skills
Work EnvironmentCorporate or agency settings, managing publicity campaigns and media outreachCorporate, agency, or nonprofit settings, handling media relations and reputation management
Employer & Industry UsageUsed in entertainment, product launches, and corporate brandingCommon in corporate, nonprofit, and government sectors for reputation and media relations

While both roles involve media and communication skills, a Publicity Manager primarily focuses on managing publicity campaigns and media outreach to promote products, events, or brands. A Public Relations Specialist handles broader reputation management, media relations, and strategic communication. The roles often overlap but differ in scope and focus.

Do people in publicity managers get paid well?

Publicity managers typically earn a competitive salary that varies based on experience, industry, and location. According to industry data, the median annual salary for publicity or public relations managers is around $115,000, with higher earnings possible in large organizations or for those with specialized skills and certifications. Compensation often includes bonuses and benefits, reflecting the importance of strategic communication roles.

How can I become a publicity manager?

To become a publicity manager, candidates typically need a bachelor's degree in public relations, marketing, or a related field, along with experience in media relations, communication, or marketing. Developing skills in strategic planning, media outreach, and using tools like press release distribution platforms is essential. Gaining relevant experience through internships or entry-level roles can also help build a pathway to a publicity management position.

What is a publicity manager?

A publicity manager is responsible for managing the public image and media relations of a person, organization, or event. They develop publicity strategies, coordinate media outreach, and often use tools like press releases and social media to promote their clients or projects.

What are the most commonly searched types of Publicity jobs in Virginia?

The most popular types of Publicity jobs in Virginia are:

What cities in Virginia are hiring for Publicity Manager jobs?

Cities in Virginia with the most Publicity Manager job openings:

Publicity Manager jobs near you
Infographic showing various Publicity Manager job openings in Virginia as of August 2026, with employment types broken down into 80% Full Time, 19% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $61,963 per year, or $29.8 per hour.

PROGRAM MANAGER (STRATEGIC COMMUNICATION AND OUTREACH)

Fort Belvoir, VA • On-site

U.S. Department of Defense (DOD)
Public Administration • 10K+ employees
Learn more about U.S. Department of Defense (DOD)external

$143K/yr

Full-time

This job post has expired 1 day ago. Applications are no longer accepted.

U.S. Department Of Defense rating

7.9

Company rating: 7.9 out of 10

Based on 540 frontline employees who took The Breakroom Quiz

27th of 50 rated military and defense

Job description

This position is part of the Defense Threat Reduction Agency, Defense Threat Reduction Agency.Qualifications:You may qualify at the GS 14 , if you fulfill the following qualifications:
A. For the GS-14 grade level, one year of specialized experience equivalent to the GS-13 grade level in the Federal service, military or private sector:
  • Designing publicity campaigns, managing technical area messaging, and advising leadership on communication funding and publicity strategies
  • Translating scientific, technical, and chemical/biological defense (CBD) concepts into, compelling, and compliant written and verbal narratives tailored for S&T managers, DoD leadership, and international partners
  • Synthesizing high-level agency goals to align communication plans with national security policy, drafting critical executive-level briefings, POM statements, and budget justifications
  • Managing U.S. and International CBD organizational structures to build productive interpersonal relationships, coordinate joint communication efforts, and facilitate collaborative research agreements
  • Utilizing qualitative and quantitative evaluation methods to measure the effectiveness of communication campaigns, ensuring outreach materials strictly comply with operational, environmental, and diplomatic security protocols.
Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.Education:Substitution of education may not be used in lieu of specialized experience for this grade level.
Employment Type: OTHER

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