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Marketing Intelligence Manager Jobs (NOW HIRING)

General Motors

Performance Intelligence Manager

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Performance Marketing Strategy & Business Intelligence team serves as a group of data ... Partneracross Marketing, Media, CRM, Digital, Sales, Finance, Research, Data Science, Technology ...

Alumni Ventures

Head of Marketing Intelligence

Manhattan, NY · On-site

$150 - $200/hr

  • Medical

  • Retirement

  • PTO

Head of Marketing Intelligence About the Role We are looking for a Head of Marketing Intelligence ... Build and manage self‑service visualization tools (Tableau, Looker) that translate complex ...

Henkel

Senior Market Intelligence Manager

Westlake, OH · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

You will work closely with Commercial, Marketing, Product Management, Innovation, Strategy, Finance ... Familiarity with market intelligence, data visualization and CRM platforms such as Power BI ...

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How much do marketing intelligence manager jobs pay per hour?

As of Aug 18, 2026, the average hourly pay for marketing intelligence manager in the United States is $49.16, according to ZipRecruiter salary data. Most workers in this role earn between $46.15 and $49.28 per hour, depending on experience, location, and employer.

What does a Marketing Intelligence Manager do?

A Marketing Intelligence Manager is responsible for gathering, analyzing, and interpreting data related to market trends, competitors, and customer behaviors. Their goal is to provide actionable insights that guide marketing strategies and business decisions. They use various tools and methodologies to monitor the competitive landscape, identify opportunities or threats, and report findings to stakeholders. This role often collaborates closely with marketing, sales, and product teams to help drive company growth.

How does a Marketing Intelligence Manager typically collaborate with other departments to drive business strategy?

Marketing Intelligence Managers work closely with cross-functional teams such as sales, product development, and executive leadership to translate data-driven insights into actionable strategies. They frequently participate in interdepartmental meetings to share market trends, competitor analysis, and customer insights, ensuring alignment between marketing initiatives and overall business goals. This collaboration helps create cohesive campaigns, informed product launches, and effective sales approaches, making strong communication and stakeholder management skills essential for success in the role.

What are the key skills and qualifications needed to thrive as a Marketing Intelligence Manager, and why are they important?

To thrive as a Marketing Intelligence Manager, you need strong analytical skills, proficiency in market research methodologies, and a background in marketing or business, often supported by a relevant degree. Familiarity with data analytics tools like Tableau, Google Analytics, and CRM systems, as well as certifications in data analysis or digital marketing, are commonly expected. Exceptional communication, strategic thinking, and attention to detail are critical soft skills for translating data into actionable insights and influencing business decisions. These skills enable effective data-driven strategies, ensuring that marketing efforts are aligned with market trends and organizational goals.

What is the difference between Marketing Intelligence Manager vs Market Research Analyst?

AspectMarketing Intelligence ManagerMarket Research Analyst
CredentialsBachelor's or Master’s in Marketing, Business, or related fields; experience in data analysisBachelor's or Master’s in Marketing, Statistics, or related fields; strong analytical skills
Work EnvironmentStrategic planning teams, marketing departments, data analysis teamsResearch firms, marketing departments, consulting agencies
Industry UsageUsed across industries to inform marketing strategies and competitive intelligenceCommonly used in market research firms and marketing departments for consumer insights

The Marketing Intelligence Manager focuses on gathering and analyzing competitive and market data to inform strategic decisions, while the Market Research Analyst primarily conducts research to understand consumer behavior and market trends. Both roles require strong analytical skills and industry knowledge, but the Manager has a broader strategic focus, whereas the Analyst concentrates on specific research projects.

Is a marketing intelligence manager a high paying job?

A marketing intelligence manager typically earns a competitive salary that reflects their expertise in market analysis, data interpretation, and strategic planning. Salaries vary by industry, location, and experience, but the role is generally considered well-compensated within marketing and analytics careers.

What is the role of marketing intelligence manager?

A marketing intelligence manager is responsible for gathering, analyzing, and interpreting market data to support strategic decision-making. They use tools like market research, data analytics, and competitive analysis to identify trends, customer needs, and opportunities, often working closely with marketing and sales teams to optimize campaigns and business growth.

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What are the most commonly searched types of Marketing Intelligence jobs?

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Marketing Intelligence Manager jobs near you
Infographic showing various Marketing Intelligence Manager job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $102,261 per year, or $49.2 per hour.

Senior Manager, Marketing Intelligence

The Knot Worldwide

Remote

Full-time

Posted 26 days ago

Job description

ABOUT THE ROLE AND OUR TEAM:

The strategic and highly analytical Senior Manager, Marketing Intelligence (you!) will help shape how The Knot Worldwide plans, invests, and measures marketing performance across our global portfolio. In this role, you will serve as a trusted thought partner to Marketing, FP&A, Product, Data, and Executive Leadership by delivering forecasting, performance intelligence, and decision-ready insights that drive business outcomes.

You will own centralized marketing performance reporting and forecasting across both U.S. and international markets, helping leadership understand acquisition trends, marketplace health, and investment opportunities. You'll work closely alongside cross-functional partners across Paid Media, SEO, CRM, Product Analytics, and Finance, and report into senior Marketing Strategy leadership.


RESPONSIBILITIES: 
  • You own global marketing forecasting and performance intelligence across key acquisition channels including Paid Media, SEO, CRM, ASO, Social, and Consumer performance, ensuring accurate visibility into business outcomes.
  • You serve as the centralized partner to FP&A for marketing investment planning, influencing $40M+ in global media spend allocation decisions across U.S. and international markets.
  • You develop executive-ready performance narratives and top-of-funnel insights for monthly Executive Business Reviews (MBRs), ensuring leadership has clear, consistent visibility into acquisition and marketplace trends.
  • You proactively identify risks and opportunities in marketplace performance, leading cross-functional deep dives into metric shifts (e.g., UBOs, digital leads, signups) and quantifying business impact to guide course-correction.
  • You build scenario planning frameworks and alternative outlooks that enable leadership to pressure-test assumptions, evaluate tradeoffs, and respond effectively to changing market conditions.
  • You monitor competitive dynamics and emerging acquisition trends (including AI-driven traffic shifts), translating insights into actionable recommendations for marketing strategy and investment prioritization.
  • You inform marketing attribution and measurement plans in partnership with Data and FP&A partners to ensure accurate, rigorous, and best-in-class marketing evaluation. 
  • You support Board-level and executive-facing materials, delivering high rigor, discretion, and clarity in the insights that inform the company's highest-stakes decisions.

SUCCESSFUL CANDIDATES HAVE:
  • You have 6-8 years of experience in marketing analytics, forecasting, strategy, business intelligence, FP&A partnership, or a related field.
  • You have deep expertise in acquisition performance measurement across channels such as Paid Media, SEO, CRM, and App growth, and understand how these drivers connect to marketplace and revenue outcomes.
  • You can synthesize complex, cross-functional inputs into clear, decision-ready insights and executive-level narratives.
  • You are highly proactive in identifying risks, data integrity issues, and performance shifts, and you bring a business-first mindset to solving ambiguous problems.
  • You have experience influencing investment decisions and strategic planning processes at scale, ideally across multi-market or global environments.
  • You are a strong cross-functional leader who thrives as a connector across teams, building alignment and accountability across stakeholders.
  • You bring exceptional communication, judgment, and organizational rigor, with the ability to operate effectively in fast-moving, high-visibility environments.

WORK MODEL:

This role is Together@TKWW-eligible and based near one of our office hubs. You'll be expected to work in the office two days a week as part of our hybrid work model.

#LI-Hybrid 

 #management 

Apply