1

Marketing Effectiveness Manager Jobs (NOW HIRING)

* Manages a large, cross-client analytics team * Takes ultimate responsibility for all work done by ... Acts as the senior most point of contact for Marketing Effectiveness * Manages performance and ...

$136 - $220/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Location: will consider remote candidatesThe VP, Marketing Effectiveness manages a large, cross-client analytics team while demonstrating industry leading capabilities, both strategically and ...

New

WI · On-site

$136 - $220/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Location: will consider remote candidatesThe VP, Marketing Effectiveness manages a large, cross-client analytics team while demonstrating industry leading capabilities, both strategically and ...

New

VP, Marketing Effectiveness

Chicago, IL · Hybrid

$136K - $220K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

The VP, Marketing Effectiveness manages a large, cross-client analytics team while demonstrating industry leading capabilities, both strategically and operationally. This person takes ultimate ...

VP, Marketing Effectiveness

$136K - $220K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Location: will consider remote candidates The VP, Marketing Effectiveness manages a large, cross-client analytics team while demonstrating industry leading capabilities, both strategically and ...

Manager, Marketing Effectiveness

Chicago, IL · On-site

$68K - $105K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Multi-source, multi-channel data experience across the media/marketing ecosystem. * Ability to work autonomously with large datasets with limited management oversight. * Strong client-facing skills ...

Sales Effectiveness Manager

Rochester, NY · On-site

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and ... Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ...

Sales Effectiveness Manager

Irving, TX · Remote

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Sales Effectiveness Manager

Phoenix, AZ · Remote

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Sales Effectiveness Manager

Rochester, NY · On-site

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and ... Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ...

Sales Effectiveness Manager

Tempe, AZ · Remote

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Sales Effectiveness Manager

Phoenix, AZ · Remote

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Sales Effectiveness Manager

Saint Petersburg, FL · Remote

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Sales Effectiveness Manager

Cincinnati, OH · Remote

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Sales Effectiveness Manager

Rochester, NY · Remote

$70K - $110K/yr

  • Medical

  • Retirement

  • PTO

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

next page

Showing results 1-20

Marketing Effectiveness Manager information

See salary details

$99.5K

$114.9K

$128K

How much do marketing effectiveness manager jobs pay per year?

As of Aug 18, 2026, the average yearly pay for marketing effectiveness manager in the United States is $114,871.00, according to ZipRecruiter salary data. Most workers in this role earn between $107,500.00 and $122,500.00 per year, depending on experience, location, and employer.

What does a marketing effectiveness manager do?

A Marketing Effectiveness Manager is responsible for evaluating and improving the impact of a company's marketing activities. They use data analysis, market research, and performance metrics to assess which strategies drive the best results and optimize marketing campaigns accordingly. Their goal is to maximize return on investment (ROI) by identifying successful initiatives and eliminating underperforming ones. This role often involves close collaboration with marketing, sales, and analytics teams to ensure that business objectives are met efficiently.

What are the key skills and qualifications needed to thrive as a marketing effectiveness manager?

To thrive as a Marketing Effectiveness Manager, you need strong analytical skills, expertise in marketing strategy, and a background in business, statistics, or marketing, often supported by a relevant degree. Proficiency with data analytics tools like Google Analytics, Tableau, and marketing automation platforms, as well as knowledge of attribution modeling and ROI measurement, is essential. Exceptional communication, stakeholder management, and problem-solving abilities set top performers apart in this role. These skills are crucial for translating data insights into actionable marketing strategies that drive business growth and optimize budget allocation.

How does a marketing effectiveness manager typically collaborate with other departments to optimize campaign performance?

A Marketing Effectiveness Manager works closely with teams such as marketing, sales, finance, and data analytics to evaluate and enhance the impact of marketing campaigns. They often lead cross-functional meetings to review campaign data, share insights, and recommend adjustments to strategies for better ROI. This collaboration ensures that marketing initiatives align with business objectives and that feedback loops are in place for continuous improvement. Building strong relationships with stakeholders across departments is key to effectively driving data-informed decision-making.

What is the difference between Marketing Effectiveness Manager vs Marketing Analyst?

AspectMarketing Effectiveness ManagerMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; often certifications in analytics or marketing toolsBachelor's degree in Marketing, Statistics, or related field; certifications in data analysis preferred
Work EnvironmentStrategic planning, cross-department collaboration, campaign evaluationData collection, analysis, reporting, and insights generation
Employer & Industry UsageUsed in marketing departments across various industries to optimize campaignsCommonly employed in marketing teams for data-driven decision making

The Marketing Effectiveness Manager focuses on evaluating and improving marketing strategies' overall impact, while the Marketing Analyst primarily analyzes data to support marketing decisions. Both roles require analytical skills and marketing knowledge but differ in scope and responsibilities.

Is a marketing effectiveness manager a high paying job?

A marketing effectiveness manager typically earns a competitive salary that reflects their expertise in analyzing marketing data and optimizing campaigns. Salaries vary based on experience, industry, and location, but the role is generally considered well-compensated within marketing careers. Advanced skills in analytics tools and certifications can also influence earning potential.

What is a marketing effectiveness manager?

A marketing effectiveness manager is responsible for analyzing and optimizing marketing campaigns to improve their return on investment. They use data analytics tools and metrics to assess campaign performance, identify areas for improvement, and develop strategies to enhance marketing impact. Strong analytical skills and knowledge of marketing analytics platforms are essential for this role.
More about Marketing Effectiveness Manager jobs

What cities are hiring for Marketing Effectiveness Manager jobs?

Cities with the most Marketing Effectiveness Manager job openings:

What states have the most Marketing Effectiveness Manager jobs?

States with the most job openings for Marketing Effectiveness Manager jobs include:

Infographic showing various Marketing Effectiveness Manager job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Remote job distribution, with an average salary of $114,871 per year, or $55.2 per hour.

VP, Marketing Effectiveness

Jobtailor

Manhattan, NY • On-site

$150 - $190/hr

Other

This job post has expired today. Applications are no longer accepted.


Job description

  • Manages a large, cross-client analytics team
  • Takes ultimate responsibility for all work done by their team
  • Ensures successful client delivery
  • Establishes, implements and advocates vision/strategy for the team
  • Leads a cross-functional team performing data requirements, dashboards, custom and ad hoc analyses
  • Understands the client’s business and presents deliverables that articulate business value
  • Empowers direct reports to own their client relationships and projects
  • Maintains positive partnerships with internal stakeholders and clients
  • Acts as the senior most point of contact for Marketing Effectiveness
  • Manages performance and career growth of junior team members
  • Provides thought leadership internally and for clients
Requirements
  • Bachelor's degree in Statistics, Economics, Data Science or related quantitative field
  • 12+ years in a quantitative business environment
  • 6+ years in marketing analytics with knowledge of the media planning process
  • Experience in data visualization (Excel, Tableau, Power BI, Datorama)
  • Advanced media measurement capabilities (i.e. MMM, MTA), and planning A/B and Match Market testing
  • Advanced in SQL, Python, or R
  • Excellent written and verbal communication skills
  • Strong organizational skills, political instincts, and proven-leadership ability.
Core Competencies

Demonstrates expertise in managing cross-client analytics teams, ensuring successful client delivery, and providing thought leadership in marketing effectiveness. Proficient in advanced media measurement and data visualization tools to drive business value and empower team members.

Highest-signal resume keywords
  • Team Management
  • Marketing Analytics
  • Data Visualization
  • Advanced SQL
  • Thought Leadership
ATS Optimization Keywords Hard Skills
  • Statistics
  • Economics
  • Data Science
  • Marketing Analytics
  • Data Visualization
  • SQL
  • Python
  • R
  • Media Measurement
  • A/B Testing
Soft Skills
  • Excellent Communication
  • Organizational Skills
  • Political Instincts
  • Proven Leadership
Industry Keywords
  • Quantitative Business Environment
  • Media Planning Process
  • Client Relationships
  • Cross-Functional Team
Tools & Technologies
  • Excel
  • Tableau
  • Power BI
  • Datorama
#J-18808-Ljbffr