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Marketing Effectiveness Manager Jobs (NOW HIRING)

Paychex

Sales Effectiveness Manager

Rochester, NY · On-site

$70K - $110K/yr

Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and ... Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ...

Paychex

Sales Effectiveness Manager

Tempe, AZ · Remote

$70K - $110K/yr

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

A-dec

Manager, Marketing Operations

Newberg, OR · On-site

... effectiveness. * Managing email marketing, customer lifecycle communications, lead nurture programs, audience segmentation, lead scoring, and database governance to support customer engagement and ...

A-dec

Manager, Marketing Operations

Newberg, OR · On-site

... effectiveness. * Managing email marketing, customer lifecycle communications, lead nurture programs, audience segmentation, lead scoring, and database governance to support customer engagement and ...

A-dec, Inc.

Manager, Marketing Operations

Newberg, OR · On-site

... effectiveness. * Managing email marketing, customer lifecycle communications, lead nurture programs, audience segmentation, lead scoring, and database governance to support customer engagement and ...

A-dec, Inc.

Manager, Marketing Operations

Newberg, OR · On-site

... effectiveness. * Managing email marketing, customer lifecycle communications, lead nurture programs, audience segmentation, lead scoring, and database governance to support customer engagement and ...

Paychex

Sales Effectiveness Manager

Rochester, NY · Remote

$70K - $110K/yr

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Paychex

Sales Effectiveness Manager

Tempe, AZ · Remote

$70K - $110K/yr

Marketing - Preferred * Auditing - Preferred * Expense Reports - Preferred * Product Lining ... Management - Preferred * Budgeting - Preferred * Leadership - Preferred * Business Administration ...

Everlane

Retention Marketing Manager

Los Angeles, CA · Hybrid

$81K - $120K/yr

We're looking for a Manager of Retention Marketing to deepen engagement and grow customer lifetime value across the full lifecycle. You will go beyond managing email and SMS, focusing on ...

Everlane

Retention Marketing Manager

Los Angeles, CA · On-site

$81K - $120K/yr

We're looking for a Manager of Retention Marketing to deepen engagement and grow customer lifetime value across the full lifecycle. You will go beyond managing email and SMS, focusing on ...

Dentsu, Inc.

SVP, Marketing Effectiveness

Chicago, IL · On-site

You'll also be responsible for setting the tone of the wider Marketing Effectiveness teams learning ... Management & Leadership: Agency departmental leadership ability * Executive stakeholder management ...

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Marketing Effectiveness Manager information

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$114.9K

$128K

How much do marketing effectiveness manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for marketing effectiveness manager in the United States is $114,871.00, according to ZipRecruiter salary data. Most workers in this role earn between $107,500.00 and $122,500.00 per year, depending on experience, location, and employer.

What is the difference between Marketing Effectiveness Manager vs Marketing Analyst?

AspectMarketing Effectiveness ManagerMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; often certifications in analytics or marketing toolsBachelor's degree in Marketing, Statistics, or related field; certifications in data analysis preferred
Work EnvironmentStrategic planning, cross-department collaboration, campaign evaluationData collection, analysis, reporting, and insights generation
Employer & Industry UsageUsed in marketing departments across various industries to optimize campaignsCommonly employed in marketing teams for data-driven decision making

The Marketing Effectiveness Manager focuses on evaluating and improving marketing strategies' overall impact, while the Marketing Analyst primarily analyzes data to support marketing decisions. Both roles require analytical skills and marketing knowledge but differ in scope and responsibilities.

What does a marketing effectiveness manager do?

A Marketing Effectiveness Manager is responsible for evaluating and improving the impact of a company's marketing activities. They use data analysis, market research, and performance metrics to assess which strategies drive the best results and optimize marketing campaigns accordingly. Their goal is to maximize return on investment (ROI) by identifying successful initiatives and eliminating underperforming ones. This role often involves close collaboration with marketing, sales, and analytics teams to ensure that business objectives are met efficiently.

How does a marketing effectiveness manager typically collaborate with other departments to optimize campaign performance?

A Marketing Effectiveness Manager works closely with teams such as marketing, sales, finance, and data analytics to evaluate and enhance the impact of marketing campaigns. They often lead cross-functional meetings to review campaign data, share insights, and recommend adjustments to strategies for better ROI. This collaboration ensures that marketing initiatives align with business objectives and that feedback loops are in place for continuous improvement. Building strong relationships with stakeholders across departments is key to effectively driving data-informed decision-making.

What are the key skills and qualifications needed to thrive as a marketing effectiveness manager?

To thrive as a Marketing Effectiveness Manager, you need strong analytical skills, expertise in marketing strategy, and a background in business, statistics, or marketing, often supported by a relevant degree. Proficiency with data analytics tools like Google Analytics, Tableau, and marketing automation platforms, as well as knowledge of attribution modeling and ROI measurement, is essential. Exceptional communication, stakeholder management, and problem-solving abilities set top performers apart in this role. These skills are crucial for translating data insights into actionable marketing strategies that drive business growth and optimize budget allocation.
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Marketing Effectiveness Manager jobs near you
Infographic showing various Marketing Effectiveness Manager job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Remote job distribution, with an average salary of $114,871 per year, or $55.2 per hour.

Sales Effectiveness Manager

Paychex

Rochester, NY • On-site

$70K - $110K/yr

Full-time

Medical, Retirement, PTO

Re-posted 19 days ago

Paychex rating

7.3

Company rating: 7.3 out of 10

Based on 176 frontline employees who took The Breakroom Quiz

235th of 491 rated business services

Job description

Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and advisory services together into a single connected HCM platform. As Paychex and Paycor come together, we're combining innovative technology, data-driven insights, AI, and human expertise to help organizations work smarter, support their people, and achieve better business outcomes. This is an exciting time to join our team as we continue to invest in innovation, simplify client experiences, and shape the future of work. At Paychex, you'll have the opportunity to grow your career, make a meaningful impact, and be part of something bigger as One Paychex.
Overview
Responsible for driving accountability and adoption of our CRM and Sales Tools with our Field and Virtual sales divisions. Works directly with Sales Enablement Team, Sales Strategy and Ops, Senior Leadership and Field Sales to develop, roll out and reinforce a strong business process with our sales tools that will drive cleaner data and reporting and increase our ability to grow and predict revenue as well as more effectively manage and accelerate productivity in the field. Acts as liaison from targeted sales divisions to give key feedback on initiatives and processes that interact with the CRM.
Responsibilities
  • Develops and facilitates the delivery of ongoing workshops to ensure adoption and evolution of the business process in the CRM as well as proper adoption and efficiency with all interacting sales tools.
  • Conducts analysis to identify strengths and areas of opportunity for development within sales divisions as it relates to their use of the CRM and sales enablement tools. Solicits feedback from the field and super users for continued improvement and roadmap priority.
  • Participates in analysis of outside vendors and sales tools. Provides feedback on IT roadmap and priority based off field knowledge.
  • Acts as strategic partner with Training in a "train the trainer" capacity on business process expectations in Salesforce and new tool rollout. Consults on training effectiveness based on analysis of adoption reporting and field execution.
  • Develops and drives sales technology strategy and process to support blue chip initiatives and revenue growth
  • Works with sales enablement analysts to provide reporting to the field on performance against expectations. Maintains presence on leadership calls to socialize results and share best practices.
  • Provides quarterly executive overview to Zones, DSMAC and Sales VPs to share Enablement roadmap, communicate field activities and make recommendations for future development initiatives.
  • Coordinates with analysts on the build, roll out and enhancements of reports, dashboards and CRM views that support leadership visibility and field execution on key deliverables to drive productivity, pipeline velocity and revenue.
  • Analyzes data to identify present and future process and tool gaps. Prioritizes processes and tools that address gaps identified.

Qualifications
  • Bachelor's Degree in Business Management or equivalent work experience
  • 4 years of experience in Experience developing and implementing effective processes, procedures and programs. The ability to be an effective leader, manage multiple projects simultaneously and coordinate activities in multiple locations.
  • 4 years of experience in Sales or training with a thorough knowledge of field sales business process. CRM and sales tools experience highly encouraged.
  • Sales - Preferred
  • Management - Preferred
  • Budgeting - Preferred
  • Leadership - Preferred
  • Business Administration - Preferred
  • Sales Management - Preferred
  • Marketing - Preferred
  • Auditing - Preferred
  • Expense Reports - Preferred
  • Product Lining - Preferred
  • Accounting - Preferred
  • Business To Business - Preferred
  • Selling Techniques - Preferred
  • Business Development - Preferred
  • Sales Prospecting - Preferred

Compensation
In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $70,300-$110,400 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range.
Live the Paychex Values
  • Act with uncompromising integrity.
  • Provide outstanding service and build trusted relationships.
  • Drive innovation in our products and services and continually improve our processes.
  • Work in partnership and support each other.
  • Be personally accountable and deliver on commitments.
  • Treat each other with respect and dignity.

    • What's in it for you?
    • We value your well-being: We provide over 21 comprehensive rewards, including medical coverage, virtual wellness classes, tuition reimbursement, 401(k) + employer match, adoption assistance, financial assistance, and much more.
    • We value your time: From paid time off to company holidays, culture days, and comprehensive work-life balance programs, we will ensure you have the flexibility you need to be your best.
    • We value your development: Our award-winning training and development programs empower our employees with ongoing learning opportunities to give you the building blocks to grow your career.
    • We value your perspective: Our company culture reflects the diversity of our employees. We want you to be you and your voice to be heard.
    • We value our communities: We offer paid time off for volunteerism and promote many company-wide and local initiatives that benefit organizations you care about.

      • Note: The benefits described apply to full-time employees. Benefits for part-time, contract, and intern roles may vary.
      Not sure if you meet every requirement?
      At Paychex, we know that great talent comes in many forms. If you're passionate about the role but don't check every box, we still encourage you to apply. You might be the right fit - either for this position or another opportunity with us.
      Paychex is an equal opportunity employer. We are committed to fostering a respectful and inclusive workplace where all individuals are treated fairly and evaluated based on their qualifications, experience, and merit. We comply with all applicable federal, state, and local laws prohibiting discrimination in employment.

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    About Paychex

    Sourced by ZipRecruiter

    Consult with America's businesses, leveraging Paychex key referral channels and partnerships to educate stakeholders on our services, and provide consultative solutions to increase market share and drive revenue.

    Industry

    Human resources consulting services

    Company size

    10,000+ Employees

    Headquarters location

    Rochester, NY, US

    Year founded

    1971

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