Description: The Senior Commercial Effectiveness Manager is a highly strategic and execution ... Acting as a central connector across Sales, Marketing, Commercial Operations, Training, Analytics ...
Description: The Senior Commercial Effectiveness Manager is a highly strategic and execution ... Acting as a central connector across Sales, Marketing, Commercial Operations, Training, Analytics ...
Summary The Manager, Lifecycle Marketing serves as the operational lead for SHRM's B2C marketing ... Use analytics, testing, and performance insights to continuously improve marketing effectiveness ...
Summary The Manager, Lifecycle Marketing serves as the operational lead for SHRM's B2C marketing ... Use analytics, testing, and performance insights to continuously improve marketing effectiveness ...
Marketing Strategist
SD · Remote
Provide insights and recommendations to improve marketing effectiveness. * Support annual and quarterly planning and budgeting processes. Cross-Functional Collaboration * Partner with Market Managers ...
Marketing Strategist
SD · Remote
Provide insights and recommendations to improve marketing effectiveness. * Support annual and quarterly planning and budgeting processes. Cross-Functional Collaboration * Partner with Market Managers ...
Marketing Analytics Manager
Memphis, TN · On-site
This individual will structure and manage projects that translate marketing effectiveness analysis into actionable insights for omnichannel marketing programs, working with and supporting the ...
Marketing Analytics Manager
Memphis, TN · On-site
This individual will structure and manage projects that translate marketing effectiveness analysis into actionable insights for omnichannel marketing programs, working with and supporting the ...
Marketing Campaign Manager
$93K - $114K/yr
Define, track, and analyze campaign KPIs to measure impact across the full buyer journey and continuously improve marketing effectiveness * Manage campaigndriven social media efforts, tracking ...
Marketing Campaign Manager
$93K - $114K/yr
Define, track, and analyze campaign KPIs to measure impact across the full buyer journey and continuously improve marketing effectiveness * Manage campaigndriven social media efforts, tracking ...
Marketing Specialist
Austin, TX · On-site
$60K - $66K/yr
Monitor and analyze performance metrics to optimize marketing effectiveness. * Assist in planning ... Ability to manage multiple projects in a fast-paced environment. * Proficiency in marketing tools ...
Marketing Specialist
Austin, TX · On-site
$60K - $66K/yr
Monitor and analyze performance metrics to optimize marketing effectiveness. * Assist in planning ... Ability to manage multiple projects in a fast-paced environment. * Proficiency in marketing tools ...
Marketing Campaign Manager
Milwaukee, WI · On-site
$93K - $114K/yr
Define, track, and analyze campaign KPIs to measure impact across the full buyer journey and continuously improve marketing effectiveness * Manage campaign-driven social media efforts, tracking ...
Marketing Campaign Manager
Milwaukee, WI · On-site
$93K - $114K/yr
Define, track, and analyze campaign KPIs to measure impact across the full buyer journey and continuously improve marketing effectiveness * Manage campaign-driven social media efforts, tracking ...
Marketing Analytics Manager
Memphis, TN · On-site
This individual will structure and manage projects that translate marketing effectiveness analysis into actionable insights for omnichannel marketing programs, working with and supporting the ...
Marketing Analytics Manager
Memphis, TN · On-site
This individual will structure and manage projects that translate marketing effectiveness analysis into actionable insights for omnichannel marketing programs, working with and supporting the ...
Marketing Manager
Albuquerque, NM · On-site
Marketing Manager Department: Marketing Reports To: Chief Revenue Officer (CRO) FLSA: Exempt Salary ... Success in this role is measured by marketing effectiveness, campaign ROI, project execution, team ...
Marketing Manager
Albuquerque, NM · On-site
Marketing Manager Department: Marketing Reports To: Chief Revenue Officer (CRO) FLSA: Exempt Salary ... Success in this role is measured by marketing effectiveness, campaign ROI, project execution, team ...
Be a super user of Marketing effectiveness models and metrics, including through Multi Touch ... managers and employees. Employment Type: FULL_TIME
Be a super user of Marketing effectiveness models and metrics, including through Multi Touch ... managers and employees. Employment Type: FULL_TIME
Marketing Director
Albany, GA · On-site
$120K/yr
Monitor advertising performance, lead quality, conversion trends, and overall marketing effectiveness * Manage and support a marketing team of approximately 10 team members * Bring creative, forward ...
New
Quick apply
Marketing Director
Albany, GA · On-site
$120K/yr
Monitor advertising performance, lead quality, conversion trends, and overall marketing effectiveness * Manage and support a marketing team of approximately 10 team members * Bring creative, forward ...
New
Product Marketing Manager, Alexa+ Lifecycle Marketing
Seattle, WA · On-site
$175K/yr
... effectiveness, while collaborating closely with cross-functional teams to amplify our reach and ... manage trade-offs to deliver results in a fast-paced environment - Work closely with GTM and ...
Product Marketing Manager, Alexa+ Lifecycle Marketing
Seattle, WA · On-site
$175K/yr
... effectiveness, while collaborating closely with cross-functional teams to amplify our reach and ... manage trade-offs to deliver results in a fast-paced environment - Work closely with GTM and ...
Marketing Director
Albany, GA · Hybrid
$120K/yr
Monitor advertising performance, lead quality, conversion trends, and overall marketing effectiveness * Manage and support a marketing team of approximately 10 team members * Bring creative, forward ...
Marketing Director
Albany, GA · Hybrid
$120K/yr
Monitor advertising performance, lead quality, conversion trends, and overall marketing effectiveness * Manage and support a marketing team of approximately 10 team members * Bring creative, forward ...
Marketing Campaigns Manager
Piscataway, NJ · Remote
$85K - $105K/yr
Monitor the progress and analyze the effectiveness of marketing campaigns, provide analysis reports ... managers, regional marketers, EMKT channels, etc.) and coordinate resources to maximize marketing ...
Marketing Campaigns Manager
Piscataway, NJ · Remote
$85K - $105K/yr
Monitor the progress and analyze the effectiveness of marketing campaigns, provide analysis reports ... managers, regional marketers, EMKT channels, etc.) and coordinate resources to maximize marketing ...
Marketing Manager
Albuquerque, NM · On-site
$70K - $80K/yr
Marketing Manager Department: Marketing Reports To: Chief Revenue Officer (CRO) FLSA: Exempt Salary ... Success in this role is measured by marketing effectiveness, campaign ROI, project execution, team ...
Quick apply
Marketing Manager
Albuquerque, NM · On-site
$70K - $80K/yr
Marketing Manager Department: Marketing Reports To: Chief Revenue Officer (CRO) FLSA: Exempt Salary ... Success in this role is measured by marketing effectiveness, campaign ROI, project execution, team ...
Marketing Manager
Albuquerque, NM · On-site
$70K - $80K/yr
Marketing Manager Department: Marketing Reports To: Chief Revenue Officer (CRO) FLSA: Exempt Salary ... Success in this role is measured by marketing effectiveness, campaign ROI, project execution, team ...
Marketing Manager
Albuquerque, NM · On-site
$70K - $80K/yr
Marketing Manager Department: Marketing Reports To: Chief Revenue Officer (CRO) FLSA: Exempt Salary ... Success in this role is measured by marketing effectiveness, campaign ROI, project execution, team ...
Regional Marketing Manager
Gilbert, AZ · On-site
Implement innovative approaches to enhance marketing effectiveness and stay ahead of the competition. * Lead Multi-Channel Campaign Execution through effective agency management. Create impactful ...
Regional Marketing Manager
Gilbert, AZ · On-site
Implement innovative approaches to enhance marketing effectiveness and stay ahead of the competition. * Lead Multi-Channel Campaign Execution through effective agency management. Create impactful ...
Be a super user of Marketing effectiveness models and metrics, including through Multi Touch ... managers and employees.
Be a super user of Marketing effectiveness models and metrics, including through Multi Touch ... managers and employees.
Marketing & commercial effectiveness, Customer analytics, Operational excellence, ESG ... Demonstrated team-oriented mindset, management experience, and the ability to develop talent, build ...
Marketing & commercial effectiveness, Customer analytics, Operational excellence, ESG ... Demonstrated team-oriented mindset, management experience, and the ability to develop talent, build ...
Implement innovative approaches to enhance marketing effectiveness and stay ahead of the competition. * Lead Multi-Channel Campaign Execution through effective agency management. Create impactful ...
Quick apply
Implement innovative approaches to enhance marketing effectiveness and stay ahead of the competition. * Lead Multi-Channel Campaign Execution through effective agency management. Create impactful ...
Marketing Effectiveness Manager information
See salary details
$99.5K - $102.1K
6% of jobs
$102.1K - $104.7K
9% of jobs
$107.1K is the 25th percentile. Wages below this are outliers.
$104.7K - $107.3K
10% of jobs
$107.3K - $109.9K
9% of jobs
$109.9K - $112.5K
9% of jobs
The median wage is $114.2K / yr.
$112.5K - $115K
9% of jobs
$115K - $117.6K
9% of jobs
$117.6K - $120.2K
9% of jobs
$121.1K is the 75th percentile. Wages above this are outliers.
$120.2K - $122.8K
10% of jobs
$122.8K - $125.4K
9% of jobs
$125.4K - $128K
9% of jobs
$99.5K
$114.9K
$128K
How much do marketing effectiveness manager jobs pay per year?
What is the difference between Marketing Effectiveness Manager vs Marketing Analyst?
| Aspect | Marketing Effectiveness Manager | Marketing Analyst |
|---|---|---|
| Required Credentials | Bachelor's degree in Marketing, Business, or related field; often certifications in analytics or marketing tools | Bachelor's degree in Marketing, Statistics, or related field; certifications in data analysis preferred |
| Work Environment | Strategic planning, cross-department collaboration, campaign evaluation | Data collection, analysis, reporting, and insights generation |
| Employer & Industry Usage | Used in marketing departments across various industries to optimize campaigns | Commonly employed in marketing teams for data-driven decision making |
The Marketing Effectiveness Manager focuses on evaluating and improving marketing strategies' overall impact, while the Marketing Analyst primarily analyzes data to support marketing decisions. Both roles require analytical skills and marketing knowledge but differ in scope and responsibilities.
What does a Marketing Effectiveness Manager do?
How does a Marketing Effectiveness Manager typically collaborate with other departments to optimize campaign performance?
What is the highest paid job in marketing?
What are the key skills and qualifications needed to thrive as a Marketing Effectiveness Manager, and why are they important?
What other jobs can a marketing manager do?
How to be an effective marketing manager?
What are the top 5 marketing skills?

Full-time
Medical, Retirement
Posted 7 days ago
Amneal Pharmaceuticals rating
7.3
Based on 9 frontline employees who took The Breakroom Quiz
56th of 71 rated pharmaceutical
Job description
Description:
The Senior Commercial Effectiveness Manager is a highly strategic and execution-focused leadership role reporting directly to the VP of Specialty Sales. This position serves as an extension of Sales Leadership, ensuring commercial strategy is operationalized consistently and effectively across the Specialty organization. The Associate Director, Commercial Effectiveness serves as a strategic thought partner to Sales Leadership while also acting as a business operator focused on execution, coordination, and organizational performance. Acting as a central connector across Sales, Marketing, Commercial Operations, Training, Analytics, Market Access, Medical Affairs, and the CCO, this leader drives alignment, accountability, and execution excellence across brands, launches, and field operations. The role is responsible for building scalable commercial infrastructure, improving organizational effectiveness, enhancing field productivity, and supporting the long-term growth of the Specialty business. This individual must be able to operate strategically while also driving operational rigor, execution discipline, and cross-functional collaboration.
Essential Functions:
- Partner directly with the VP of Specialty Sales to operationalize division priorities and strategic initiatives; Translate commercial strategy into executable business plans across all Specialty brands and future launches; Establish operating rhythms, accountability frameworks, and execution standards that improve organizational alignment and field performance; Support National Sales Directors and field leadership teams in driving consistency and business performance; Identify opportunities to improve commercial effectiveness, organizational efficiency, and execution quality across the division.
- Serve as a strategic integrator across Sales, Marketing, Commercial Operations, Analytics, Training, Market Access, and Medical Affairs; Improve cross-functional communication, coordination, and prioritization across the Specialty organization; Support leadership decision-making through business insights, operational recommendations, and performance analysis; Help reinforce a unified "One Specialty Team" culture across brands and functions; Lead and support organizational initiatives that improve collaboration, accountability, and execution excellence.
- Build and optimize tools, processes, and reporting frameworks that improve Reach and frequency execution, Targeting alignment, Call planning effectiveness, Territory performance visibility, Commercial accountability; Partner with Commercial Analytics to translate business data into actionable field insights and leadership recommendations; Develop KPIs and dashboards that provide clear visibility into commercial performance and operational execution; Identify operational inefficiencies and implement scalable solutions that improve productivity and speed of execution.
- Lead end-to-end planning and execution of Specialty National Sales Meetings, POAs, leadership meetings, and commercial planning sessions; Coordinate strategic messaging alignment, content development, logistics, vendor management, budget oversight, and communication planning; Partner closely with the VP of Specialty Sales and Office of the CCO to ensure meetings reinforce organizational priorities, culture, and business objectives; Support Quarterly Business Reviews and ongoing commercial planning initiatives.
- Partner with Sales Training to align onboarding with commercial strategy, execution expectations, and organizational culture; Standardize onboarding processes, operational workflows, and systems training to improve speed-to-productivity; Ensure field teams are equipped with the tools, knowledge, and operational support needed for successful execution; Reinforce performance expectations and accountability standards early in the employee lifecycle
- Build the foundational infrastructure for a scalable Commercial Effectiveness organization; Define workflows, governance models, ownership structures, and operational standards that support future growth; Provide leadership across commercial functions with the opportunity to expand into direct people management responsibilities over time; Support future team development across Reporting & Analytics, Field Operations, Commercial Planning, Meeting & Event Operations and Process Optimization
Education:
Bachelors Degree (BA/BS) relevant field - Required
Experience:
- 8 years or more in Pharmaceutical or biotech commercial experience with increasing leadership responsibility.
- in Strong understanding of specialty pharmaceutical sales execution, commercialization strategy, launch readiness, and field operations
- in Commercial Effectiveness, Sales Operations, Commercial Operations, Analytics, or Sales Leadership experience
Specialized Knowledge:
- Demonstrated ability to influence cross-functional stakeholders and drive organizational alignment.
- Strong analytical, strategic thinking, and operational problem-solving capabilities.
- Excellent communication, presentation, and executive engagement skills.
- Experience with CRM and analytics platforms such as Veeva, Power BI, IQVIA, Salesforce, or related systems preferred.
- Proven ability to operate effectively in a fast-paced, evolving, growth-oriented environment.
The base salary for this position ranges from $175,000 to $200,000 per year. In addition, Amneal offers a short-term incentive opportunity, such as a bonus or performance-based award, with this position within the first 12 months. Amneal ranges reflect the Company's good faith estimate of what Amneal reasonably believes that it will pay for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors, including but not limited to, qualifications, experience, geographic location and other relevant skills.
At the heart of our Total Rewards commitment is a comprehensive, flexible and competitive benefits program for eligible positions that enables you to choose the plans and coverage that meet your personal needs. This includes above-market, diverse and robust health and insurance benefits to meet the varied needs of our employees as well as a significant 401(k) matching contribution to help our employees save for retirement. We also promote employee well-being with programs that help you enjoy your career alongside life's many other commitments and opportunities.
About Amneal Pharmaceuticals
Sourced by ZipRecruiter
Industry
Pharmaceutical and medicine manufacturing
Company size
5,001 - 10,000 Employees
Headquarters location
Bridgewater, NJ, US
Year founded
2002