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Integrated Marketing Associate Jobs (NOW HIRING)

Marketing Associate Reports to: Head of Brand Location: Austin, TX CharterUP is looking for a ... Drive execution of integrated marketing campaigns across LinkedIn, email, web, and paid channels

We are in search of an innovative Marketing Associate who is eager to work across an integrated marketing strategy with clients and TOMIS members, will positively enhance our work culture, is eager ...

The Marketing Associate will be required to think strategically when planning and executing ... Collaboratively work with a diverse team to create and manage cross-organizational and integrated ...

The Marketing Associate is responsible for the development, planning, support, and implementation ... Collaboratively work with a diverse team to create and manage cross-organizational and integrated ...

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Integrated Marketing Associate information

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$26.5K

$50.7K

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How much do integrated marketing associate jobs pay per year?

As of Jun 21, 2026, the average yearly pay for integrated marketing associate in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

Which pays more, HR or marketing?

In general, marketing roles like Integrated Marketing Associates tend to have higher median salaries than HR positions, especially in organizations that emphasize branding, advertising, and digital campaigns. HR roles often focus on employee relations and recruitment, which typically offer lower compensation compared to strategic marketing functions, though salaries vary by industry, experience, and location.

What are the 4 C's of IMC?

The 4 C's of Integrated Marketing Communications (IMC) are Consistency, Coherence, Continuity, and Complementarity. These principles help marketing professionals, including Integrated Marketing Associates, ensure that messaging across channels is unified, clear, and supports overall brand strategy.

What is the difference between Integrated Marketing Associate vs Marketing Coordinator?

AspectIntegrated Marketing AssociateMarketing Coordinator
CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentCollaborates across departments to develop integrated campaignsSupports marketing activities, manages logistics and schedules
Employer & Industry UsageUsed in advertising, media, and corporate marketing teamsCommon in various industries for campaign support roles
Search & Comparison IntentOften compared for roles involving campaign integration and strategyCompared for entry-level marketing support roles

The Integrated Marketing Associate focuses on developing and executing integrated marketing campaigns across multiple channels, working closely with creative and strategic teams. The Marketing Coordinator typically handles logistical support, scheduling, and campaign coordination. While both roles require similar educational backgrounds, the Associate role emphasizes strategic integration, whereas the Coordinator role is more operational.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles such as senior marketing director, media strategist, or digital marketing manager can earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with analytics tools and campaign management platforms.

How does an Integrated Marketing Associate typically collaborate with cross-functional teams to execute campaigns?

As an Integrated Marketing Associate, you will frequently work alongside colleagues from creative, digital, sales, and product departments to ensure campaigns are consistent across all channels. Regular meetings and collaborative planning sessions are common, where you'll coordinate messaging, timing, and deliverables for omni-channel initiatives. This role requires strong communication skills and adaptability, as priorities can shift quickly based on campaign performance and stakeholder feedback. Successful associates often develop a deep understanding of each team's goals, fostering a collaborative work environment that drives campaign success.

What are the key skills and qualifications needed to thrive as an Integrated Marketing Associate, and why are they important?

To excel as an Integrated Marketing Associate, you need a solid grasp of marketing principles, campaign management, and data analysis, often supported by a relevant degree in marketing or communications. Familiarity with tools such as Google Analytics, CRM platforms, and marketing automation software is typically required. Strong project management, creativity, and collaboration skills set standout candidates apart in this role. These skills and qualities are crucial for executing cohesive, data-driven marketing strategies that drive brand awareness and business growth.

What is an Integrated Marketing Associate?

An Integrated Marketing Associate is a professional who helps develop and coordinate marketing campaigns that use multiple channels, such as digital, print, social media, and events, to deliver a consistent brand message. Their role involves collaborating with various teams to ensure all marketing efforts are aligned and working together to achieve business goals. They analyze data to optimize campaign performance and ensure seamless communication across channels. This position requires strong organizational, communication, and analytical skills.

What jobs can you get with an IMC degree?

An Integrated Marketing Communications (IMC) degree prepares individuals for roles such as marketing coordinator, brand manager, social media specialist, advertising account executive, and digital marketing analyst. These positions involve developing integrated marketing strategies, managing campaigns, and utilizing tools like analytics software and content management systems.
What cities are hiring for Integrated Marketing Associate jobs? Cities with the most Integrated Marketing Associate job openings:
What are the most commonly searched types of Integrated Marketing jobs? The most popular types of Integrated Marketing jobs are:
What states have the most Integrated Marketing Associate jobs? States with the most job openings for Integrated Marketing Associate jobs include:
Senior Integrated Marketing Associate

Senior Integrated Marketing Associate

DraftKings

Boston, MA • On-site

Full-time

Posted 6 days ago


DraftKings rating

8.2

Company rating: 8.2 out of 10

Based on 19 frontline employees who took The Breakroom Quiz

4th of 15 rated gambling companies


Job description

At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It's transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We're not waiting for the future to arrive. We're shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together.

The Crown Is Yours

As an Integrated Marketing Senior Associate within our Lottery product, you'll use your experience in digital marketing to develop new and exciting campaign strategies. You'll play a key role in ensuring all marketing campaigns adhere to best practices, compliance regulations, and deliver an exceptional customer experience. You'll bring creative and innovative campaigns to life while driving new user acquisition and customer engagement, partnering across teams to execute impactful, data-informed initiatives.

What you'll do as an Integrated Marketing Senior Associate
  • Support execution of integrated marketing campaigns across Lottery products, ensuring alignment across Growth, Customer Relationship Management, Creative, and Product teams.

  • Take ownership of assigned initiatives end-to-end, managing timelines, coordinating stakeholders, and driving high-quality execution.

  • Develop clear and actionable marketing and creative briefs to guide campaign development and ensure consistency across channels.

  • Monitor campaign performance, identifying trends, issues, and opportunities to improve results.

  • Use data to inform recommendations that optimize campaign performance, including customer acquisition cost efficiency and customer engagement.

  • Support high jackpot and other key marketing moments through coordination, tracking, and execution.

  • Identify opportunities to improve team workflows by simplifying processes and incorporating automation or AI-driven solutions.

What you'll bring
  • A Bachelor's Degree in Marketing, Communications, Business, or a related field.

  • At least 2 years of experience in digital marketing, growth, or product marketing within a consumer-facing or product-focused environment.

  • Strong organizational and project management skills, with the ability to manage multiple competing priorities.

  • Comfort working with data tools such as Excel, Google Sheets, or Tableau and using insights to inform decisions.

  • A proactive mindset with a willingness to take ownership and solve problems.

  • Ability to operate in a fast-paced, ambiguous environment.

  • Strong communication skills and the ability to collaborate cross-functionally.

#LI-SG2

Join Our Team

We're a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don't worry, we'll guide you through the process if this is relevant to your role.

The US base salary range for this full-time position is 70,400.00 USD - 88,000.00 USD, plus bonus, equity, and benefits as applicable. Our ranges are determined by role, level, and location. The compensation information displayed on each job posting reflects the range for new hire pay rates for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific pay range and how that was determined during the hiring process. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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