Minimum Qualifications & Skill Requirements: * 2+ year of full-time, hands-on, professional programmatic advertising experience. * Consistent track record and hands-on experience handling high ...
Minimum Qualifications & Skill Requirements: * 2+ year of full-time, hands-on, professional programmatic advertising experience. * Consistent track record and hands-on experience handling high ...
Director, Programmatic Advertising
New York, NY · On-site
$151K - $177K/yr
... or full time in office work (in certain locales). Office locations include New York City, Los ... The Director, Programmatic Advertising will play a critical leadership role in executing A+E Global ...
Director, Programmatic Advertising
New York, NY · On-site
$151K - $177K/yr
... or full time in office work (in certain locales). Office locations include New York City, Los ... The Director, Programmatic Advertising will play a critical leadership role in executing A+E Global ...
Minimum Qualifications & Skill Requirements: * 2+ year of full-time, hands-on, professional programmatic advertising experience. * Consistent track record and hands-on experience handling high ...
Quick apply
Minimum Qualifications & Skill Requirements: * 2+ year of full-time, hands-on, professional programmatic advertising experience. * Consistent track record and hands-on experience handling high ...
Director, Programmatic Advertising
New York, NY · On-site +1
$151K - $177K/yr
... or full time in office work (in certain locales). Office locations include New York City, Los ... The Director, Programmatic Advertising will play a critical leadership role in executing A+E Global ...
Director, Programmatic Advertising
New York, NY · On-site +1
$151K - $177K/yr
... or full time in office work (in certain locales). Office locations include New York City, Los ... The Director, Programmatic Advertising will play a critical leadership role in executing A+E Global ...
Director, Programmatic Advertising
New York, NY · On-site +1
$151K - $177K/yr
... or full time in office work (in certain locales). Office locations include New York City, Los ... The Director, Programmatic Advertising will play a critical leadership role in executing A+E Global ...
Director, Programmatic Advertising
New York, NY · On-site +1
$151K - $177K/yr
... or full time in office work (in certain locales). Office locations include New York City, Los ... The Director, Programmatic Advertising will play a critical leadership role in executing A+E Global ...
Advertising Associate, Programmatic Advertising
New York, NY · On-site
$55K - $58K/yr
... programmatic advertising while collaborating with teams across many divisions. The Advertising ... Employment Type: Full-Time
Advertising Associate, Programmatic Advertising
New York, NY · On-site
$55K - $58K/yr
... programmatic advertising while collaborating with teams across many divisions. The Advertising ... Employment Type: Full-Time
Advertising Associate, Programmatic Advertising
New York, NY · On-site
$55K - $58K/yr
... programmatic advertising while collaborating with teams across many divisions. The Advertising ... Employment Type: Full-Time
Advertising Associate, Programmatic Advertising
New York, NY · On-site
$55K - $58K/yr
... programmatic advertising while collaborating with teams across many divisions. The Advertising ... Employment Type: Full-Time
Mountain View, CA Job Type: Full-Time, Onsite, Monday - Friday About MediaGo MediaGo DSP is transforming advertising with a next-generation, AI-driven programmatic platform. Our high-performance ...
Mountain View, CA Job Type: Full-Time, Onsite, Monday - Friday About MediaGo MediaGo DSP is transforming advertising with a next-generation, AI-driven programmatic platform. Our high-performance ...
Programmatic Platform Account Manager
New York, NY · On-site +1
$75K - $110K/yr
... advertising. This candidate should be a strategic problem solver and out-of-the-box creative ... This is a full-time role with a competitively paid salary and benefits, as well as the opportunity ...
Quick apply
Programmatic Platform Account Manager
New York, NY · On-site +1
$75K - $110K/yr
... advertising. This candidate should be a strategic problem solver and out-of-the-box creative ... This is a full-time role with a competitively paid salary and benefits, as well as the opportunity ...
Programmatic Platform Account Manager
New York, NY · On-site +1
$75K - $110K/yr
... advertising. This candidate should be a strategic problem solver and out-of-the-box creative ... This is a full-time role with a competitively paid salary and benefits, as well as the opportunity ...
Programmatic Platform Account Manager
New York, NY · On-site +1
$75K - $110K/yr
... advertising. This candidate should be a strategic problem solver and out-of-the-box creative ... This is a full-time role with a competitively paid salary and benefits, as well as the opportunity ...
Programmatic Platform Account Manager
Manhattan, NY · On-site
$75K - $110K/yr
PAS Employment Type: Full Time Location: New York Reporting To: Director, Programmatic Compensation ... Desire to grow their understanding of the advertising technology ecosystems and platform and be a ...
Programmatic Platform Account Manager
Manhattan, NY · On-site
$75K - $110K/yr
PAS Employment Type: Full Time Location: New York Reporting To: Director, Programmatic Compensation ... Desire to grow their understanding of the advertising technology ecosystems and platform and be a ...
Content Designer, Programmatic Advertising
New York, NY · On-site
$60K - $109K/yr
... full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy ...
Content Designer, Programmatic Advertising
New York, NY · On-site
$60K - $109K/yr
... full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy ...
Digital Advertising Expert
$60K - $75K/yr
On-Site (Full-Time) (IN FARGO, ND ONLY) Company: Spotlight Media - Fargo, ND Pay: $60,000 - $75,000 ... Hands-on experience with Google Tag Manager, funnel building, programmatic advertising, and ...
Quick apply
Digital Advertising Expert
$60K - $75K/yr
On-Site (Full-Time) (IN FARGO, ND ONLY) Company: Spotlight Media - Fargo, ND Pay: $60,000 - $75,000 ... Hands-on experience with Google Tag Manager, funnel building, programmatic advertising, and ...
Mountain View, CA Job Type: Full-Time, Onsite, Monday - Friday About MediaGo MediaGo DSP is transforming advertising with a next-generation, AI-driven programmatic platform. Backed by 22 years of ...
Mountain View, CA Job Type: Full-Time, Onsite, Monday - Friday About MediaGo MediaGo DSP is transforming advertising with a next-generation, AI-driven programmatic platform. Backed by 22 years of ...
Mountain View, CA Job Type: Full-Time, Onsite, Monday - Friday About MediaGo MediaGo DSP is transforming advertising with a next-generation, AI-driven programmatic platform. Backed by 22 years of ...
Mountain View, CA Job Type: Full-Time, Onsite, Monday - Friday About MediaGo MediaGo DSP is transforming advertising with a next-generation, AI-driven programmatic platform. Backed by 22 years of ...
Be Seen First
Senior Sales Professional
New York, NY · On-site
$120K - $170K/yr
New York, USA Job Type: Full-Time • Drive demand-side revenue growth across the US market through ... Programmatic Advertising, DSPs, SSPs, DOOH, and digital media solutions. • Collaborate cross ...
Quick apply
Be Seen First
Senior Sales Professional
New York, NY · On-site
$120K - $170K/yr
New York, USA Job Type: Full-Time • Drive demand-side revenue growth across the US market through ... Programmatic Advertising, DSPs, SSPs, DOOH, and digital media solutions. • Collaborate cross ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
Berkeley, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
Berkeley, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
Palo Alto, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
Palo Alto, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
San Francisco, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
San Francisco, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
Alameda, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Senior Partner, Advertising Sales, Walmart Connect (Consumer Electronics)
Alameda, CA · Remote
$117K - $234K/yr
You will leverage deep digital advertising expertise--including programmatic and CTV--to drive ... full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high ...
Full Time Programmatic Advertising information
See salary details
$5.29 - $5.55
0% of jobs
$5.55 - $5.81
0% of jobs
$5.81 - $6.08
0% of jobs
$6.08 - $6.34
0% of jobs
$6.34 - $6.60
0% of jobs
$6.60 - $6.86
0% of jobs
$6.86 - $7.12
0% of jobs
$7.39 is the 25th percentile. Wages below this are outliers.
$7.12 - $7.39
25% of jobs
The median wage is $7.65 / hr.
$7.39 - $7.65
25% of jobs
$7.91 is the 75th percentile. Wages above this are outliers.
$7.65 - $7.91
25% of jobs
$7.91 - $8.17
25% of jobs
$5
$7
$8
How much do full time programmatic advertising jobs pay per hour?
What are some common challenges faced in a full-time programmatic advertising role, and how can they be addressed?
What is the difference between Full Time Programmatic Advertising vs Full Time Digital Media Buyer?
| Aspect | Full Time Programmatic Advertising | Full Time Digital Media Buyer |
|---|---|---|
| Credentials | Relevant marketing certifications, knowledge of ad tech | Marketing or advertising degree, media planning experience |
| Work Environment | Agency, in-house marketing teams, digital platforms | Media agencies, advertising firms, in-house marketing teams |
| Industry Usage | Used across digital advertising campaigns, programmatic platforms | Used for media planning, negotiations, and buying ad space |
Full Time Programmatic Advertising focuses on using automated platforms and data-driven strategies to buy digital ad space, while Full Time Digital Media Buyers handle the negotiation and purchase of ad placements manually or semi-automatically. Both roles require marketing knowledge, but programmatic roles emphasize technology and data analytics, whereas media buying emphasizes negotiation and media planning skills.
What is programmatic advertising?
What are the key skills and qualifications needed to thrive as a Full Time Programmatic Advertising Specialist, and why are they important?

Full-time
Medical, Dental, Vision, Retirement, PTO
Posted 4 days ago
Job description
Optimal is looking for an ambitious programmatic advertising manager with at least 2 years of hands-on programmatic media management experience to join our team! The Programmatic Advertising Manager will play an active role in dictating & executing programmatic strategy across various programmatic platforms including DV360, The Trade Desk, & Stackadapt. This individual will also play a role in helping to drive growth in the programmatic team by overseeing & developing junior programmatic team members. The ideal candidate for this role exhibits a true passion for programmatic media, has at least two years of hands-on experience managing programmatic ad campaigns, and exhibits a strong familiarity with programmatic media buying platforms.
At Optimal, we are actively looking to scale standout candidates - those who are ready for significant opportunities and hungry to take on meaningful responsibilities that drive real business results for our clients. New employees that grow the fastest at our company are strategic problem solvers who are proactively looking to improve with innovative ideas but are also relentless at following through.
Who Are We?
Optimal is a performance marketing agency on a mission, bringing together the best data, technology, and people to achieve our clients' marketing goals. Brand, campaign, or cause: we maximize performance at every moment. Our team is leading the digital media charge in connecting consumers with the products and services that will help them live healthier, happier lives. We strive to make a difference for our clients, the individuals we reach, and the world around us.
Everyone at Optimal has the opportunity to learn, grow, and progress. Through our proprietary training programs, we provide our team members with the personal and professional development they need to achieve advancement at any stage in their careers.
We're always looking for exceptional people to join our team. If this sounds like you, please apply!
Essential Functions, Duties, and Responsibilities:
- Programmatic Strategy - Work with key clients to plan and allocate budgets across top performing programmatic channels. Identify opportunities to test new channels, ad types, & audiences across the programmatic media landscape. Build strategic recommendations by analyzing historical performance, competitors, and industry trends.
- Campaign Management & Optimization - Manage programmatic advertising campaigns on an ongoing basis, conducting performance analysis & proactively adjust campaigns to ensure client KPI's are met and, when possible, exceeded.
- Budget Allocation & Pacing - Manage monthly programmatic advertising budgets with high media spend and make informed decisions about the best use of client dollars based on your experience and industry knowledge. Track daily budget pacing and adjust media spend to ensure client budgets are adhered to. Use performance analysis to make decisions on budget allocation and execute budget changes accordingly.
- Reporting & Analysis - Perform deep-dive analysis into performance trends through platforms like The Trade Desk, DV360, Stackadapt, Microsoft PBI, & Adobe Analytics. Write client reports and present analysis and strategic recommendations during weekly, monthly and quarterly meetings.
- Collaboration - Work closely with the Associate Director of Programmatic Media and leadership team to develop & recommend new account strategies & optimizations. Interface with various internal teams such as our business intelligence, business development, PPC, SEO, and creative teams.
- Team Member Development - Oversee the development of junior programmatic media associates, playing an active role in training associates and overseeing their career growth.
- Creative Ideation - Guide the creative team and test variations of creative assets needed to determine highest-performing creative and ad copy.
- Innovation - Identify and test new programmatic opportunities, including inventory sources, channels, audiences, etc. to improve performance and drive innovation.
- Work with Industry Experts and Vendors - Enhance agency relationships with programmatic vendors to fully use their capabilities and recommend strategies and solutions that best meet our business needs.
Minimum Qualifications & Skill Requirements:
- 2+ year of full-time, hands-on, professional programmatic advertising experience.
- Consistent track record and hands-on experience handling high campaign volume across the programmatic media landscape.
- Superior ability to analyze data in The Trade Desk, DV360, Stackadapt, Microsoft Power BI, & Google Analytics.
- Experience with other DSPs and Campaign Manager 360 is also a plus.
- Proficient in Excel and PowerPoint.
- Best-in-class communication skills, both written and verbal.
- 4-year Bachelor's degree in business, marketing, advertising, statistics, analytics, or a related field is a plus.
Optimal is proud to offer the following:
- Open leave (paid time off)
- Paid Leave for new parents
- Health insurance (including dental and vision)
- Flex Spending Plan
- Employee Assistance Program
- 401K with company matching
- Tuition Reimbursement Program
- Professional development opportunities
- Rewards and recognition programs
Office Hours
This role is based out of our Austin office. Our Austin team works on a hybrid basis, with three days per week working in the office and two days per week working from home. Work hours are consistently 9:00 A.M. to 5:00 P.M., Monday - Friday, with the expectation that evening and weekend work will be required as necessary.
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About Optimal Health Care
Sourced by ZipRecruiter
Company size
51 - 200 Employees
Headquarters location
Hagerstown, MD, US
Year founded
2008