Entry Level Salesforce Sdr Jobs in California (NOW HIRING)

Sales Development Representative (Entry-level)
The Sales Development Representative (SDR) is responsible for identifying, engaging, and qualifying prospective customers to create sales pipeline opportunities for the Account Executive team. This role serves as the first point of contact for many prospects and plays a critical role in driving revenue growth through outbound prospecting, inbound lead follow-up, and customer engagement activities.
This is an excellent opportunity for an ambitious, early-career sales professional who is interested in developing a career in technology sales. The successful candidate will gain hands-on experience in prospecting, account research, business communications, CRM management, and modern sales methodologies while working closely with sales and marketing teams in a fast-paced, growth-oriented environment.
About A10 Networks
A10 Networks (NYSE: ATEN) enables secure and reliable application delivery for businesses and service providers around the world. Our mission is to empower organizations to run their applications faster, smarter, and more securely-across hybrid cloud environments. We are at the intersection of networking, security, and AI-driven innovation, helping our customers connect and protect what matters most. Founded in 2004, A10 Networks is based in San Jose, Calif. and serves over 7,000 customers globally spanning global large enterprises and communications, cloud and web service providers.
Key Responsibilities

• Generate qualified sales meetings and pipeline opportunities through outbound prospecting activities including phone calls, email campaigns, LinkedIn outreach, and social selling
• Follow up promptly on inbound leads generated through marketing programs, website inquiries, events, webinars, and partner referrals
• Conduct account- and prospect research to identify key decision-makers, business challenges, and potential opportunities
• Qualify prospects using established qualification methodologies and document findings in CRM systems.
• Schedule introductory meetings and discovery calls for Account Executives
• Manage and maintain accurate prospect- and activity records within Salesforce or other CRM platforms.
• Support website chat, inbound sales inquiries, and lead routing processes
• Collaborate closely with marketing to provide feedback on lead quality, campaign effectiveness, and market trends
• Meet or exceed monthly activity, meeting-setting, and pipeline generation targets
• Participate in ongoing sales training, coaching, and professional development programs
• Stay current on company products, industry trends, competitive offerings, and customer use cases
• Success metrics: Qualified meetings set, Sales pipeline generated, Lead response time, Prospect engagement rates, CRM data quality and activity compliance

Required Experience

• Bachelor's degree in Business, Marketing, Communications, or a related field preferred
• 0-2 years of experience in sales, business development, customer service, marketing, or a customer-facing role
• Strong verbal and written communication skills.
• Comfortable making outbound prospecting calls and engaging with senior business and technical decision-makers.
• Demonstrated ability to learn quickly and adapt in a fast-paced environment
• Strong organizational skills and attention to detail
• Self-motivated with a competitive drive and desire to build a career in sales
• Basic proficiency with Microsoft Office, Google Workspace, or similar productivity tools
• Experience with CRM platforms such as Salesforce is a plus but not required
• Experience with LinkedIn Sales Navigator, outreach tools, or sales engagement platforms is a plus
• Ability to work collaboratively within a team environment while managing individual goals and responsibilities

What We Offer

• Opportunity to drive measurable growth and innovation in a global marketing organization
• Work with cutting-edge marketing technology and AI tools
• Collaborate with talented, driven professionals in a culture that values innovation, teamwork, and accountability

AI Use Guidelines for Interviews: Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.
Targeted compensation guideline: Up to 100K OTE. Compensation will vary based on number of factors, including market demand for specific skills, role type, job level, and individual qualifications. Final salary offers are determined by considerations including, but not limited to, subject matter expertise, demonstrated skill level, relevant experience, geographic location, education, certifications, and training.
A10 Networks is an equal opportunity employer and a VEVRAA federal subcontractor. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. A10 also complies with all applicable state and local laws governing nondiscrimination in employment.
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