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Director Crm Implementation Jobs (NOW HIRING)

Guitar Center

Director, CRM

Westlake Village, CA

The Director of CRM will own the strategy, execution, and performance of Guitar Center's customer ... Implement and scale AI-driven lifecycle journey automation, enabling more personalized, real-time ...

Penn Interactive

Director, CRM

Philadelphia, PA · On-site

Owner of Promo, CRM & Retention Strategy: Lead the development and management of automated, segmented, and personalized CRM initiatives to drive retention, loyalty, cross-sell (including retail), and ...

AbbVie

Director, CRM Product Lead

Mettawa, IL · On-site

$266K - $279K/yr

Purpose Director, CRM Product Leader owns the CRM product vision, strategy, and roadmap for the US ... Assess business processes and capability gaps; design, implement, and scale data-driven and ...

Novanta

Director, CRM Salesforce

$160K - $256K/yr

Director, CRM Salesforce Location: Remote/Hybrid (US) Reports to: CIO Lead the future of CRM at ... Proven success in enterprise-scale implementations. * Expertise across multiple Salesforce clouds.

NorthWest Arkansas Community College

$75K/yr

The Director of CRM & Student Systems provides strategic leadership for the College's customer ... Provide institutional leadership for CRM implementation, strategy, governance, and performance ...

VML

Associate Director, CRM Analytics

Atlanta, GA · On-site

As an Associate Director, CRM Analytics, you will help lead measurement, reporting, testing, and insight development for customer marketing programs across CRM channels. This role is ideal for ...

Alay Home Care

CRM

Maple Shade, NJ · Remote

$45K/yr

We're devoted to supporting individuals with Developmental Disabilities by providing Direct Care ... As a Customer Relationship Manager at Alay Home Care, you will be responsible for building and ...

SmartIPlace

MS Dynamics CRM Developer

Malvern, PA · On-site

Malvern, PA Requirement Responsibilities Design, develop, test, and implement solutions within Microsoft Dynamics 365 CRM to support Enterprise Client business capabilities. The resource will work ...

Sonsoft Inc

Microsoft Dynamics CRM

Austin, TX

Should have worked on minimum one CRM migration project, one end to end implementation project. Minimum one project in CRM 2015 or CRM 2016 version experience. Should have experience working with CRM ...

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Director Crm Implementation information

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$39K

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$168K

How much do director crm implementation jobs pay per year?

As of Sep 1, 2026, the average yearly pay for director crm implementation in the United States is $103,518.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,500.00 and $121,000.00 per year, depending on experience, location, and employer.

What does a director CRM implementation do?

A Director of CRM Implementation is responsible for overseeing the planning, execution, and management of Customer Relationship Management (CRM) system projects within an organization. This role involves leading teams, coordinating with stakeholders, and ensuring that CRM solutions are tailored to meet business objectives. The director is also accountable for the successful adoption and integration of the CRM system, managing budgets and timelines, and optimizing processes to enhance customer engagement and data management. Their goal is to maximize the effectiveness of CRM tools to drive customer satisfaction and business growth.

What are the key skills and qualifications needed to thrive as a director CRM implementation?

To thrive as a Director CRM Implementation, you need deep expertise in customer relationship management strategies, project management, and a relevant degree, often supported by experience in large-scale software deployment. Familiarity with major CRM platforms (such as Salesforce or Microsoft Dynamics), agile project methodologies, and certifications like PMP or Scrum Master are typically required. Strong leadership, stakeholder management, and problem-solving abilities set top performers apart in this role. These skills ensure successful CRM rollouts, user adoption, and alignment of technology with business goals.

What are some of the common challenges faced by a director CRM implementation when rolling out a new CRM system across multiple departments?

A Director of CRM Implementation often encounters challenges such as aligning diverse departmental needs, managing stakeholder expectations, and ensuring user adoption across the organization. Balancing customization requests with system scalability, and integrating the new CRM with existing technologies can also pose hurdles. Successful directors typically address these challenges by fostering clear communication, leading cross-functional workshops, and establishing phased implementation plans that include training and feedback loops.

What is the difference between Director Crm Implementation vs CRM Project Manager?

AspectDirector Crm ImplementationCRM Project Manager
CredentialsTypically requires extensive experience in CRM systems, leadership, and often a relevant degree or certificationsUsually needs project management certifications (PMP), CRM experience, and relevant education
Work EnvironmentLeads cross-functional teams, oversees strategy, and manages large-scale CRM implementationsManages specific projects, coordinates teams, and ensures project deliverables are met
Employer & Industry UsageCommon in large enterprises, tech firms, and consulting companiesFound across industries, especially in organizations implementing or upgrading CRM systems

The main difference is that the Director Crm Implementation focuses on strategic leadership and overseeing entire CRM initiatives, while the CRM Project Manager handles day-to-day project execution and coordination. Both roles require CRM knowledge, but the director role involves higher-level planning and decision-making.

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The top searched job categories for Director Crm Implementation jobs are:

Director Crm Implementation jobs near you
Infographic showing various Director Crm Implementation job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 10% Part Time, and 3% Contract. Highlights an 88% Physical, 4% Hybrid, and 8% Remote job distribution, with an average salary of $103,518 per year, or $49.8 per hour.

Director, CRM

Guitar Center

Westlake Village, CA

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted just now

Guitar Center rating

6.0

Company rating: 6.0 out of 10

Based on 179 frontline employees who took The Breakroom Quiz

372nd of 739 rated retailers

Job description

Position Overview

The Guitar Center Company isseekinga bold, technically fluent, andstrategicDirector, CRMto lead the next chapter of lifecycle marketing across Guitar Center and Musician's Friend.

The Director of CRM will own the strategy, execution, and performance of Guitar Center's customer lifecycle marketing across email, SMS, and push notifications. This leader is responsible for driving measurable revenue growth, increasing customer lifetime value (LTV), and building a best-in-class, data-driven CRM engine that powers the entire omnichannel experience.

This role sits at the center of our digital ecosystem - acting as the connective tissue between ecommerce, marketing, merchandising, and the contact center - ensuring that customer data is activated effectively to deliver personalized, high-impact experiences across every touchpoint.

The ideal candidate is both a strategic operator and hands-on leader who thrives in a performance culture, builds high-performing teams, and consistently delivers against aggressive growth targets.

Please note this is an on-site position, Tuesday-Thursday, with WFH Monday's and Friday's.

Key Responsibilities:

Own CRM Revenue & Lifecycle Performance

  • Lead the end-to-end CRM strategy across email, SMS, and push, with full accountability for revenue contribution and LTV growth
  • Build and optimize lifecycle programs across acquisition, onboarding, engagement, retention, and reactivation
  • Establish CRM as a core revenue driver within the digital mix, with clear attribution and incrementality measurement
  • Continuously test, learn, and scale programs that improve conversion, frequency, and customer value

Drive Customer-Centric, Data-Driven Marketing

  • Partner with ecommerce and data teams to translate customer behavior into actionable segmentation and personalization strategies
  • Leverage CDP / ESP capabilities to deliver dynamic, highly targeted messaging at scale
  • Develop a unified view of the customer and ensure consistent, relevant communication across channels
  • Champion a test-and-learn culture, with rigorous A/B testing and experimentation frameworks
  • Advance attribution sophistication across CRM channels, improving visibility into true incremental impact and enabling better investment decisions

Own Omnichannel Campaign Orchestration

  • Partner with marketing, merchandising, and ecommerce teams to bring campaigns and promotions to life across the full customer lifecycle
  • Ensure CRM is fully integrated into all major campaigns, product launches, and promotional moments
  • Align messaging across digital, stores, and contact center to create a seamless customer experience
  • Drive coordinated campaign execution that maximizes total business impact - not just channel-level performance

Connect Digital & Contact Center Experiences

  • Act as the primary conduit between ecommerce/customer data and the contact center
  • Partner with contact center leadership to activate CRM insights into outbound/inbound customer engagement strategies
  • Develop customer lists, triggers, and workflows that enable more effective selling and service interactions
  • Help evolve the contact center into a fully integrated revenue and relationship channel

Build & Lead a High-Performing CRM Team

  • Recruit, develop, and retain top CRM talent across strategy, operations, and execution
  • Set a high performance bar with clear goals, accountability, and a results-driven culture
  • Elevate team capabilities in data, segmentation, personalization, and marketing technology
  • Foster strong cross-functional collaboration while maintaining ownership and accountability for outcomes

Leverage AI & Automation to Scale Lifecycle Marketing

  • Implement and scale AI-driven lifecycle journey automation, enabling more personalized, real-time customer experiences across channels
  • Identify opportunities to use AI for segmentation, content generation, send-time optimization, and predictive targeting
  • Partner with data and engineering teams to embed AI capabilities into CRM workflows and decisioning
  • Continuously evaluate emerging technologies to increase efficiency, personalization, and performance

Optimize Technology & Infrastructure

  • Own the CRM tech stack (ESP, SMS platforms, push infrastructure, CDP integrations)
  • Identify and implement tools and capabilities that unlock scale, efficiency, and personalization
  • Partner with engineering and data teams to improve data quality, latency, and activation capabilities
  • Ensure operational excellence across campaign execution, deliverability, and compliance

Required Qualifications

  • 5+ years of experience in CRM, lifecycle marketing, or retention marketing, ideally in ecommerce or omnichannel retail
  • Proven track record of driving significant revenue and LTV growth through CRM channels
  • Deep expertise in email, SMS, push, segmentation, personalization, and marketing automation
  • Strong analytical mindset with experience in attribution, incrementality testing, and performance measurement
  • Experience working cross-functionally with ecommerce, merchandising, marketing, and customer service teams
  • Demonstrated success building and leading high-performing teams in fast-paced environmentsExperience with modern CRM/CDP platform
  • s (e.g., Salesforce Marketing Cloud, Braze, Iterable, Segment, etc.)

What Success Looks Like

  • CRM becomes a top-tier revenue and profit driver, with clear, measurable contribution to the business
  • Significant improvement in customer LTV, retention, and repeat purchase behavior
  • Fully integrated omnichannel lifecycle marketing engine across digital, stores, and contact center
  • High-performing team that operates with speed, accountability, and a relentless focus on results
  • A best-in-class CRM program that combines data, creativity, AI-driven automation, and executional excellence

Why Guitar Center? Here's just some of the rewards:

For our employees who are musicians we offer the unique opportunity of gig leave--take time off to share your music with the world and return to your job after your tour! Guitar Center offers robust benefits and perks, including Medical, Dental, Vision, 401K plus company match, mental health support, paid sick/holiday/vacation time, employee discount program, and tuition reimbursement options.

Pay Rate:$150,000 - $200,000/yr depending on background and experience.

This position is eligible to participate in the Guitar Center Company bonus program based on Company performance.

The job posting is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific employee, which is always dependent on actual experience, education, and other factors. The pay range(s) listed are provided in compliance with state specific laws. Pay ranges may be different in other locations

Lovethisgigandwanttoapply?

Send your resume and cover letter today along with salary expectations!

Guitar Center is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid jobrelated requirements.

If you are a qualified individual with a disability or a disabled veteran and are unable or limited in your ability to use or access our website, you may request a reasonable accommodation to express interest in a specific opening. You can request a reasonable accommodation by sending an email torecruiting@guitarcenter.com.

Guitar Center is an Equal Opportunity Employer and provides fair and equal employment opportunity to all employees and applicants regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, veteran status or any other protected status prohibited under Federal, State, or local laws. All employment decisions are based on valid jobrelated requirements.

If you are a qualified individual with a disability or a disabled veteran and are unable or limited in your ability to use or access our website, you may request a reasonable accommodation to express interest in a specific opening. You can request reasonable accommodation by calling 1818-735-8800 ext. 2862 or by sending an email torecruiting@guitarcenter.com.

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About Guitar Center

Sourced by ZipRecruiter

The Guitar Center Company embodies the world of creativity and music by encouraging our teammates to find their own individual sound. Our mission is to develop and nurture lifelong musicians and make a difference in the world by enabling musicians and non-musicians alike to experience the joy that comes from creating music. We believe in putting our customers first, engaging with respect and integrity and fulfilling our mission with passion. The Guitar Center Company operates through several business divisions. Guitar Center is the world's largest retailer of guitars, amplifiers, drums, keyboards, recording, live sound, DJ, and lighting equipment, with more than 290 stores across the United States. 2014 marked the milestone 50th anniversary of the Guitar Center Company as the organization continues to help people make music from coast to coast.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Westlake Village, CA, US

Year founded

1964

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