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Digital Research Analyst Jobs (NOW HIRING)

About The Position The Research Analyst is responsible for fielding and analyzing quantitative ... Contributing to digital listening tasks including creating searches, using dashboards, reporting ...

Completing secondary and desk research to support research design and analysis ... Contributing to digital listening tasks including creating searches, using dashboards, reporting ...

About The Position The Research Analyst is responsible for fielding and analyzing quantitative ... Contributing to digital listening tasks including creating searches, using dashboards, reporting ...

The Research Analyst supports the firm's attorneys and business professionals by conducting legal, business, and industry research using a wide range of digital databases and specialized resources.

... radio digital service in America; * Our social media footprint is 7 times larger than the next ... The Research Analyst provides quantitative and qualitative research insights to support our sales ...

... radio digital service in America; * Our social media footprint is 7 times larger than the next ... The Research Analyst provides quantitative and qualitative research insights to support our sales ...

... radio digital service in America; * Our social media footprint is 7 times larger than the next ... The Research Analyst provides quantitative and qualitative research insights to support our sales ...

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Digital Research Analyst information

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$11K

$84.2K

$95.5K

How much do digital research analyst jobs pay per year?

As of Aug 9, 2026, the average yearly pay for digital research analyst in the United States is $84,198.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,500.00 and $94,000.00 per year, depending on experience, location, and employer.

How does a digital research analyst typically collaborate with other departments to deliver actionable insights?

Digital Research Analysts regularly work alongside marketing, product, and data science teams to gather requirements and ensure research aligns with organizational goals. They often present findings in cross-functional meetings, translating complex data into clear recommendations tailored for different audiences. Effective communication and collaboration are essential, as analysts must understand the unique needs of each department and help integrate research-driven strategies across the organization.

What are the key skills and qualifications needed to thrive as a digital research analyst?

To thrive as a Digital Research Analyst, you need strong analytical skills, data interpretation abilities, and a background in marketing, business, or a related quantitative field. Familiarity with data analytics tools (such as Google Analytics, Tableau, or SPSS), web scraping, and proficiency in Excel and SQL are typically required. Attention to detail, critical thinking, and effective communication help analysts present complex findings clearly and collaborate with stakeholders. These skills are essential for generating actionable insights from digital data, driving informed business decisions, and staying competitive in a data-driven marketplace.

What is the difference between Digital Research Analyst vs Market Research Analyst?

AspectDigital Research AnalystMarket Research Analyst
Required CredentialsBachelor's in Marketing, Data Analysis, or related fields; proficiency in digital toolsBachelor's in Marketing, Business, or related fields; strong analytical skills
Work EnvironmentDigital marketing agencies, tech companies, e-commerce firmsConsumer goods, retail, consulting firms
Employer & Industry UsagePrimarily in digital and online sectors

The Digital Research Analyst focuses on analyzing online data, digital campaigns, and web analytics, while the Market Research Analyst examines broader market trends, consumer behavior, and product research. Both roles require analytical skills and familiarity with data tools, but their focus areas and industries differ.

What does a digital research analyst do?

A Digital Research Analyst is responsible for collecting, analyzing, and interpreting data from digital sources such as websites, social media, and online campaigns. They use various tools and methodologies to track online trends, user behavior, and digital marketing performance. Their insights help organizations make informed decisions about digital strategies, target audiences, and content optimization. Digital Research Analysts often collaborate with marketing, product, and development teams to improve online presence and effectiveness.
What cities are hiring for Digital Research Analyst jobs? Cities with the most Digital Research Analyst job openings:
What states have the most Digital Research Analyst jobs? States with the most job openings for Digital Research Analyst jobs include:
What job categories do people searching Digital Research Analyst jobs look for? The top searched job categories for Digital Research Analyst jobs are:
What are popular job titles related to Digital Research Analyst jobs? For Digital Research Analyst jobs, the most frequently searched job titles are:
Infographic showing various Digital Research Analyst job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 11% Part Time, and 2% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $84,198 per year, or $40.5 per hour.

Senior Research Analyst - WFTV Orlando

Cox Media Group

Orlando, FL • On-site

$108K - $108K/yr

Full-time

Re-posted 8 days ago


Cox Media Group rating

7.1

Company rating: 7.1 out of 10

Based on 11 frontline employees who took The Breakroom Quiz

45th of 76 rated media


Job description

Location: FL-Orlando-South

Job Title:  Senior Research Analyst - WFTV Orlando

Position Overview

WFTV/WRDQ, the CMG Duopoly in Orlando, Florida is looking for a talented Senior Research Analyst. This is a full-time position, and the candidate will provide relevant research data, analysis, and support to our national and local advertising teams. The job of Senior Research Analyst requires excellent written, verbal and math skills, and strong computer skills. The ability to analyze and present research results to staff, clients and management will be paramount in this position.

Essential Duties and Responsibilities
  • Track, analyze and produce daily, weekly, and monthly ratings reports and trends
  • Effectively position the primary and secondary data in the form of sales support pieces, custom sales presentations, qualitative analysis and comparagraphs
  • Audit the log for daily NSI reporting of program changes (E-Names)
  • Maintain the NSI Overnight ratings database
  • Update and maintain Avail Inventory in Wide Orbit Media Sales creating program estimates and interfacing with Locality
  • Utilize Digital Research Tools (Google Analytics, Tableau) to analyze and produce effective presentations and support material for the Digital Sales Team
  • Demonstrate working knowledge of all primary and secondary research products, their application and software.  (These products include but are not limited to: NSI Arianna, Nielsen Local Television View (NLTV), Wide Orbit Media Sales, Marshall Marketing, Vivvix Reports, Cross Sell, Google Analytics )
  • Must demonstrate strong command of Microsoft Office products including Power Point, and Excel. (The ability to build and maintain pivot tables is preferred)
  •  Strong understanding of sales process and the ability to make occasional sales call presentations
  • Oversee various research related projects
  • Assist the Regional Research Director to provide each department in the station with outstanding research services.
Minimum Qualifications
  • BA or BS degree in Communications, Marketing, Business or relevant field required.
  • Creativity and self-motivation a must, with the ability to multi-task in a fast-paced, ever-changing environment.
  • Strong time-management skills required.
  • Good Writing Skills
  • Advanced skill in Excel, and PowerPoint required.
Preferred Qualifications
  • 2+ years of experience working in media marketing, market research, or a high level sales support role is preferred.

About Cox Media Group 
CMG Media Corporation (d/b/a Cox Media Group) is an industry-leading media company with unparalleled brands, award-winning content, and exceptional team members. CMG provides valuable local and national journalism and entertainment content to the people and communities it serves. The company's businesses encompass 14 high-quality, market-leading television brands in 9 markets; 45 top-performing radio stations delivering multiple genres of content in 9 markets; and numerous streaming and digital platforms. CMG's TV portfolio includes multiple primary affiliates of ABC, CBS, FOX, NBC, Telemundo and MyNetworkTV, as well as several valuable news and independent stations. For more information about CMG, visit www.coxmediagroup.com

Req #: 2290    #LI-Onsite


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