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Digital Analyst Jobs in Washington (NOW HIRING)

Echelon Insights

Digital Research Analyst

Alexandria, VA · On-site

$60K - $70K/yr

Digital Research Analyst Echelon Insights is hiring a Digital Research Analyst to research, monitor, and measure digital conversation, engagement, and influence across a wide range of issues globally ...

Echelon Insights

Digital Research Analyst

Alexandria, VA · On-site

$60 - $70/hr

Digital Research Analyst Echelon Insights is hiring a Digital Research Analyst to research, monitor, and measure digital conversation, engagement, and influence across a wide range of issues globally ...

Echelon Insights

Digital Research Analyst

Alexandria, VA · On-site

$60K - $70K/yr

Digital Research Analyst Echelon Insights is hiring a Digital Research Analyst to research, monitor, and measure digital conversation, engagement, and influence across a wide range of issues globally ...

Five Guys

Digital Business Data Analyst

Alexandria, VA · On-site

The Digital Business Data Analyst is responsible for capturing, analyzing, and visualizing digital channel performance to support Five Guys' marketing and business objectives. This role leads the ...

Sparks Group

Digital Conversion Support

Washington, DC

$25 - $28/hr

If you are looking to build your resume with hands-on digital transformation and quality assurance (QA) experience, this is the perfect opportunity. Key Responsibilities: In this role, you will focus ...

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All JobsDigital Analyst JobsDigital Analyst Jobs in Washington

Digital Analyst information

See Washington salary details

$47.6K

$120K

$134.2K

How much do digital analyst jobs pay per year?

As of Sep 6, 2026, the average yearly pay for digital analyst in Washington is $119,999.00, according to ZipRecruiter salary data. Most workers in this role earn between $111,600.00 and $131,900.00 per year, depending on experience, location, and employer.

What is a digital analyst?

A digital analyst works to analyze marketing data related to online marketing, spotting trends, weaknesses, and opportunities in the volumes of online marketing data. In this career, you typically work with marketing firms or advertising agencies to assist in the development and enhancement of sound marketing strategies. Your job duties include searching through marketing analytics data, developing reports that can be sorted and analyzed, and presenting your findings back to the marketing managers.

What are the key skills and qualifications needed to thrive as a digital analyst?

To thrive as a Digital Analyst, you need strong analytical skills, proficiency in data interpretation, and a background in marketing, statistics, or a related field. Familiarity with tools like Google Analytics, Adobe Analytics, Excel, and data visualization platforms, as well as certifications such as Google Analytics Individual Qualification, are highly valued. Attention to detail, critical thinking, and effective communication are essential soft skills for translating complex data into actionable insights. These skills enable Digital Analysts to drive data-informed decisions that improve marketing strategies and business performance.

How does a digital analyst typically collaborate with marketing and IT teams to improve digital campaign performance?

Digital Analysts play a key role in bridging the gap between marketing and IT teams. They work closely with marketers to define campaign goals, set up tracking strategies, and interpret data insights, ensuring marketing efforts are data-driven and effective. At the same time, they collaborate with IT to implement analytics tools, troubleshoot tracking issues, and maintain data integrity across digital platforms. This cross-functional collaboration helps drive continuous improvement of campaign performance and ensures that both teams are aligned in achieving organizational objectives.

What is the difference between Digital Analyst vs Data Analyst?

AspectDigital AnalystData Analyst
Required CredentialsBachelor's in Marketing, Business, or related fields; familiarity with digital toolsBachelor's in Statistics, Mathematics, or related fields; proficiency in data analysis tools
Work EnvironmentDigital marketing teams, online platforms, advertising agenciesVarious industries, corporate offices, data-focused teams
Employer & Industry UsageMarketing agencies, e-commerce, media companiesFinance, healthcare, retail, tech
Common Search & ComparisonYesYes

The Digital Analyst focuses on analyzing digital marketing campaigns, website performance, and online user behavior, often using marketing-specific tools. In contrast, the Data Analyst works with broader datasets across various industries, applying statistical methods to inform business decisions. While both roles require analytical skills and data proficiency, Digital Analysts specialize in digital marketing metrics, whereas Data Analysts have a wider scope across data types and business functions.

How much does a digital analyst earn?

The average salary for a digital analyst varies by experience and location but typically ranges from $60,000 to $85,000 annually. Entry-level positions may start around $50,000, while experienced analysts with skills in data analysis tools and marketing platforms can earn over $100,000 per year.

What is the work of a digital analyst?

A digital analyst is responsible for collecting, analyzing, and interpreting data from digital marketing channels, websites, and online campaigns to assess performance and inform strategic decisions. They use tools like Google Analytics and Excel, and often require skills in data visualization and reporting to optimize digital efforts.

Will AI replace a digital analyst?

A digital analyst's role involves interpreting data, developing insights, and making strategic recommendations, which require critical thinking and contextual understanding that AI currently cannot fully replicate. While AI tools can automate data collection and basic analysis, human expertise remains essential for interpreting complex patterns and making informed decisions. Therefore, AI is more likely to augment rather than replace digital analysts in the foreseeable future.
More about Digital Analyst jobs

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Digital Analyst jobs near you
Infographic showing various Digital Analyst job openings in Washington as of August 2026, with employment types broken down into 1% Internship, 85% Full Time, 10% Part Time, 1% Temporary, and 3% Contract. Highlights an 78% Physical, 2% Hybrid, and 20% Remote job distribution, with an average salary of $119,999 per year, or $57.7 per hour.

Digital Efficiency Analyst - ITS

General Conference of Seventh-day Adventists

Silver Spring, MD • On-site

$83K - $96K/yr

Full-time

Medical, Retirement, PTO

Re-posted 17 days ago

Job description

Please be sure to submit a current resume when applying for this position
POSITION SUMMARY
The Digital Efficiency Analyst drives organizational excellence by increasing the efficiency and effectiveness of mission and business processes and tools through modern technology. This strategic role helps the GC achieve its goal of mobilizing resources for mission. The position collaborates with internal business and ministry teams to manage, support, and improve business and ministry efficiencies using technology. Position requires a unique combination of technical expertise, business acumen, and interpersonal skills to successfully drive the GC's ongoing digital transformation while optimizing the technology investment across the organization.
COMPENSATION
  • Full-time exempt position with benefits
  • Remuneration Range: 87-101% ($83K - $96K annually)

BENEFITS
Salary employees receive comprehensive benefits packages, including health insurance, paid time off, and retirement savings plans, etc.
SUPERVISOR:
ITS Associate Director
ESSENTIAL JOB FUNCTIONS
  • Conduct comprehensive audits of existing technology systems and digital tools to identify underutilized features, redundant solutions, and inefficient workflows
  • Monitor and evaluate key performance indicators related to technology utilization and return on investment. Conducts surveys and works with individual departments to ensure technology investments deliver business and missional value.
  • Create and maintain knowledge repositories of best practices, standard operating procedures, and efficiency/optimization recommendations
  • Works closely with GC Resource Centers in the efficient use of approved platforms, driving not just the adoption rate but also the effective use of the platforms.
  • Uses data analytics to examine user behavior patterns, help desk ticket trends, and technology adoption rates across departments to identify gaps and opportunities for improvement
  • Facilitates employee adoption of approved Software as a Service (SaaS) applications including Monday.com, Teams, SharePoint, Power BI, Laserfiche, Keeper, etc.
  • Designs and delivers monthly trainings and "power sessions" of supported platforms.
  • Identifies, evaluates, and recommends new and emerging technological solutions that could increase efficiency and effectiveness of GC workforce.
  • Collaborate with department heads to translate business needs into technology solutions in alignment GC ministry goals
  • Must be a member in regular standing of the Seventh-day Adventist Church.
  • Must maintain a regular and reliable work schedule.
  • Other duties as assigned.

EDUCATION AND EXPERIENCE
  • Bachelor's (BA/BS) degree in Analytics or related field required.
  • Relevant successful work experience and/or certifications may be considered in lieu of academic requirements.
  • Four or more years of relevant successful work experience is required for satisfactory job performance.
  • Proficiency in project management & process improvement management.

KNOWLEDGE SKILLS AND ABILITIES
  • Knowledge of principles, policies and beliefs of the General Conference and the Seventh-day Adventist Church.
  • Understanding of common business software and enterprise systems
  • Strong communication skills with ability to translate technical concepts for non-technical audiences
  • Strong analytical skills with experience in data collection and interpretation
  • Well-developed English language skills including written and verbal forms.
  • Able to install and support PC hardware, software.
  • Must be self-motivated, able to complete tasks with little supervision, and comfortable working with users under high pressure situations.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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