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Cpg Sales Manager Jobs (NOW HIRING)

Jensen Meat

Director of Sales

San Diego, CA · On-site

Team Leadership & Performance * Lead, mentor, and develop the foodservice sales manager ... CPG sales leadership experience. Knowledge & Skills * Executive-level strategic selling and ...

Socket.dev

Director of Sales

San Diego, CA · On-site

$180 - $240/hr

Team Leadership & Performance Lead, mentor, and develop the foodservice sales manager. Establish ... CPG sales leadership experience. Knowledge & Skills * Executive-level strategic selling and ...

TELUS Agriculture

Sales Manager

Durham, NC · On-site

Our Team and What We'll Accomplish Together TELUS Consumer Goods (CG) North America helps CPG ... Manage and update sales territory assignments to maintain balance across QBPs, including ...

Jobtailor

Director of Sales

Cincinnati, OH · On-site

$140 - $190/hr

Develop and execute sales strategies that align client objectives with Kroger priorities and ... CPG manufacturer clients * Build and strengthen relationships with Kroger category managers ...

Raya Workforce

CPG General Sales Manager

Boston, MA · On-site

$100K - $160K/yr

Minimum 3 years of experience managing sales and/or merchandising teams (10+ people). * Recent experience in perishables / refrigerated foods , dairy , meat , CPG , or Latino perishables industry ...

Celsius

Territory Sales Manager

Riviera Beach, FL · On-site

$60K - $65K/yr

... CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we ... Familiarity with CRM tools and field sales reporting systems Responsibilities * Drive Celsius ...

Florida's Natural Growers

Regional Sales Manager

Bachelor's Degree required * 5 years sales experience, preferably in CPG Sales * Demonstrated ... Ability to manage accounts at the headquarter level. Strong leadership, collaboration, and teamwork ...

Jensen Meat

Director of Retail Sales

San Diego, CA · On-site

Channel Partnerships • Build and manage broker and distributor networks. • Optimize route-to ... CPG sales leadership experience. Knowledge & Skills • Executive-level strategic selling and ...

Celsius

Territory Sales Manager

East Hanover, NJ · On-site

$60K - $65K/yr

... CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we ... Support regional sales initiatives as directed by District or Regional Sales Manager * Participate ...

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$27.5K

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How much do cpg sales manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for cpg sales manager in the United States is $75,848.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,000.00 and $96,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the CPG sales manager position?

To excel as a CPG Sales Manager, you need a comprehensive knowledge of consumer packaged goods sales strategies, strong negotiation abilities, and a track record of meeting revenue targets, usually demonstrated through a bachelor’s degree in business or a related field. Familiarity with CRM software, sales analytics tools, and syndicated data platforms such as Nielsen or IRI is often required. Exceptional relationship-building, communication, and leadership skills help you manage clients and cross-functional teams effectively. These skills are essential for driving profitable growth, maintaining client satisfaction, and navigating the competitive CPG marketplace.

What are the typical challenges faced by a CPG sales manager in this role?

As a CPG Sales Manager, you’ll often encounter challenges such as responding to rapid changes in consumer demand, managing multiple retailer relationships, and meeting aggressive sales quotas. Balancing the needs of various stakeholders—including internal marketing, supply chain teams, and external customers—requires strong organizational and problem-solving skills. You may need to adapt to evolving market trends, negotiate complex contracts, and ensure consistent product availability on shelves. Successfully navigating these obstacles is key to driving sales growth and building long-term partnerships in the fast-paced CPG industry.

What is a CPG sales manager?

A CPG Sales Manager oversees the sales and distribution of consumer packaged goods (CPG) for a company, working with retailers, wholesalers, and distributors to drive sales growth. They develop sales strategies, manage key accounts, analyze market trends, and collaborate with marketing teams to optimize product placement and promotions. Their goal is to increase revenue, expand market share, and maintain strong relationships with retail partners.

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Cpg Sales Manager jobs near you
Infographic showing various Cpg Sales Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $75,848 per year, or $36.5 per hour.

Director of Sales

Jensen Meat Company, Inc.

San Diego, CA • On-site

Full-time

Posted 14 days ago

Job description

Description:

Overview

Jensen Meat Company is seeking a visionary and results-driven Director of Sales to lead national growth across institutional, distribution, and enterprise foodservice channels. This executive role is responsible for designing and executing scalable commercial strategies, developing high-value partnerships, and driving revenue and margin growth across the foodservice portfolio.


The Director will lead the foodservice sales function, guide go-to-market strategy, and serve as a key commercial partner to executive leadership.


Primary Responsibilities

Strategic Leadership
  • Develop and execute long-term foodservice sales strategy aligned with enterprise growth objectives.
  • Define channel, pricing, and customer acquisition strategies to maximize margin and market share.

Market Expansion & Enterprise Accounts

  • Lead enterprise business development with national foodservice operators, healthcare systems, K–12, and hospitality groups.
  • Own executive-level customer relationships and contract negotiations.

Team Leadership & Performance

  • Lead, mentor, and develop the foodservice sales manager.
  • Establish managerial KPIs, performance standards, and accountability systems.

Go-to-Market & Product Strategy

  • Direct foodservice product launches with Marketing, R&D, QA, and Operations.
  • Guide product positioning, pricing, and promotional strategies.

Channel Partnerships

  • Build and manage broker and distributor networks.
  • Optimize route-to-market strategy across all foodservice channels.

Financial & Sales Operations

  • Own forecasting, pipeline strategy, CRM systems, and revenue reporting.
  • Track gross margin, customer profitability, and growth metrics.
  • Travel up to 50%.


Requirements:

Education & Experience

  • Bachelor’s degree in Business, Sales, Marketing, or related field (MBA preferred).
  • 8–12+ years of progressive foodservice or protein/CPG sales leadership experience.

Knowledge & Skills

  • Executive-level strategic selling and negotiation capabilities.
  • Strong understanding of national foodservice distribution.
  • Proven experience launching products and scaling sales teams.
  • Advanced CRM and analytics proficiency.
  • Bilingual (English/Spanish) strongly preferred.