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Cpg Sales Manager Jobs in Virginia (NOW HIRING)

The Director CPG Sales is responsible for driving revenue growth for Quad's In-Store Connect media ... Maintain accurate revenue forecasts and pipeline reports, utilizing client's CRM tools to track and ...

The Director CPG Sales is responsible for driving revenue growth for Quad's In-Store Connect media ... Maintain accurate revenue forecasts and pipeline reports, utilizing client's CRM tools to track and ...

Territory Sales Manager

Richmond, VA · On-site

$58K - $65K/yr

... CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we ... Support regional sales initiatives as directed by District or Regional Sales Manager * Participate ...

Territory Sales Manager

Norfolk, VA · On-site

$58K - $65K/yr

... CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we ... Support regional sales initiatives as directed by District or Regional Sales Manager * Participate ...

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Showing results 1-20

Cpg Sales Manager information

See Virginia salary details

$27.3K

$75.2K

$141.3K

How much do cpg sales manager jobs pay per year?

As of Aug 13, 2026, the average yearly pay for cpg sales manager in Virginia is $75,198.00, according to ZipRecruiter salary data. Most workers in this role earn between $44,600.00 and $95,700.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the CPG sales manager position?

To excel as a CPG Sales Manager, you need a comprehensive knowledge of consumer packaged goods sales strategies, strong negotiation abilities, and a track record of meeting revenue targets, usually demonstrated through a bachelor’s degree in business or a related field. Familiarity with CRM software, sales analytics tools, and syndicated data platforms such as Nielsen or IRI is often required. Exceptional relationship-building, communication, and leadership skills help you manage clients and cross-functional teams effectively. These skills are essential for driving profitable growth, maintaining client satisfaction, and navigating the competitive CPG marketplace.

What are the typical challenges faced by a CPG sales manager in this role?

As a CPG Sales Manager, you’ll often encounter challenges such as responding to rapid changes in consumer demand, managing multiple retailer relationships, and meeting aggressive sales quotas. Balancing the needs of various stakeholders—including internal marketing, supply chain teams, and external customers—requires strong organizational and problem-solving skills. You may need to adapt to evolving market trends, negotiate complex contracts, and ensure consistent product availability on shelves. Successfully navigating these obstacles is key to driving sales growth and building long-term partnerships in the fast-paced CPG industry.

What is a CPG sales manager?

A CPG Sales Manager oversees the sales and distribution of consumer packaged goods (CPG) for a company, working with retailers, wholesalers, and distributors to drive sales growth. They develop sales strategies, manage key accounts, analyze market trends, and collaborate with marketing teams to optimize product placement and promotions. Their goal is to increase revenue, expand market share, and maintain strong relationships with retail partners.

What are the most commonly searched types of Cpg Sales jobs in Virginia?

The most popular types of Cpg Sales jobs in Virginia are:

What are popular job titles related to Cpg Sales Manager jobs in Virginia?

For Cpg Sales Manager jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Cpg Sales Manager jobs in Virginia look for?

The top searched job categories for Cpg Sales Manager jobs in Virginia are:

What cities in Virginia are hiring for Cpg Sales Manager jobs?

Cities in Virginia with the most Cpg Sales Manager job openings:

Infographic showing various Cpg Sales Manager job openings in Virginia as of August 2026, with employment types broken down into 100% Full Time. Highlights an 87% In-person, and 13% Remote job distribution, with an average salary of $75,198 per year, or $36.2 per hour.

Director CPG Instore Media Sales

Quad

Alexandria, VA • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted yesterday


Quad rating

6.6

Company rating: 6.6 out of 10

Based on 63 frontline employees who took The Breakroom Quiz

457th of 538 rated manufacturers


Job description

General Purpose of Job: 

The Director CPG Sales is responsible for driving revenue growth for Quad's In-Store Connect media network for client by securing advertising partnerships with Consumer-Packaged Goods (CPG) brands.  The individual will work closely with client's merchandising and digital teams to create and execute in store digital media programming.

Key Responsibilities: 

  • Lead the sales strategy for the In Store Connect media network, working with designated grocery client, targeting CPG brands to maximize advertising revenue.
  • Identify and pursue new business opportunities with CPG brands, establishing strong relationships with key decision-makers.
  • Develop and maintain strategic partnerships with CPG brands, ensuring alignment with their marketing objectives and goals with client.
  • Present and sell integrated in-store media solutions that leverage the capabilities of the In-Store Connect network and client's promotional ecosystem. 
  • Study market dynamics to identify trends, competitive landscape, and emerging opportunities within the CPG sector.
  • Work closely with Quad's business development, marketing, and operations teams to deliver comprehensive advertising solutions.
  • Maintain accurate revenue forecasts and pipeline reports, utilizing client's CRM tools to track and manage sales activities.
  • Ensure exceptional customer service and support for client, addressing their needs and providing tailored advertising solutions.
  • Monitor and analyze sales performance metrics, providing regular updates to senior leadership.

Job Requirements:

Education: Bachelor's degree in business, Marketing, or a related field.

Experience: 10 years of experience in Digital Media or CPG sales.

Knowledge, Skills & Abilities:

  • Proven track record of driving sales growth and achieving revenue targets.
  • Strong understanding of the CPG industry and in-store advertising.
  • Excellent communication and presentation skills.
  • Ability to build and maintain strong client relationships.
  • Strategic thinker with the ability to develop and execute effective sales strategies.
  • Proficiency in CRM tools, such as Salesforce.
  • Highly organized and detail oriented.
  • Ability to travel as required.

#LI-AL1

As a global marketing experience company, Quad's goal is to help our clients win every day. We use our data-driven integrated marketing and manufacturing platform to streamline solutions for our clients, reduce friction and enhance their marketing spend effectiveness. We've built a rich legacy by believing in our people, allowing them to act like owners and to take charge of their own success. Whether an operator, sales rep, a graphic artist or a clinician, we're all driven to perform at our best- for ourselves and our clients. At our core, we're a company that believes we can always create a better way.
We offer comprehensive benefits for eligible employees including medical, prescription, dental and vision insurance, 401(k) retirement savings, paid time off, holidays and additional benefits.

Quad is proud to be an equal opportunity employer. We are committed to creating a place of belonging - a space where employees do not need to sacrifice who they are to exist and grow in our workplace. Quad does not discriminate on any unlawful basis including race, religion, color, national origin, disability, gender, gender identity, sexual orientation, age, marital status, veteran status, genetic information, or any other basis prohibited by applicable federal, state, or local laws. Quad also prohibits harassment of applicants and employees based on any of these protected categories.

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