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Channel Marketing Jobs (NOW HIRING)

Channel Marketing Specialist

Houston, TX ยท On-site +1

$62K - $76K/yr

About the Role PAC is seeking a Channel Marketing Specialist to support distributor channel marketing and strengthen engagement across our global partner ecosystem. This individual contributor role ...

Channel Marketing Manager - Drive Growth Across Distribution & Manufacturing Building Material Distributors (BMD) is seeking a Channel Marketing Manager to help shape how we grow, engage, and win ...

Channel Marketing Manager - Drive Growth Across Distribution & Manufacturing Building Material Distributors (BMD) is seeking a Channel Marketing Manager to help shape how we grow, engage, and win ...

Description We are seeking a Channel Marketing Manager to drive partner marketing initiatives across our ecosystem of value-added resellers (VARs), distributors, OEM partners, and strategic alliances.

Sr Channel Marketing Specialist

Fort Mill, SC ยท Hybrid

$57K - $70K/yr

As a Sr Channel Marketing Specialist here at Honeywell, you will be responsible for developing and executing channel marketing strategies to drive growth and maximize sales through our distribution ...

Sr Channel Marketing Specialist

Fort Mill, SC ยท Hybrid

$57K - $70K/yr

As a Sr Channel Marketing Specialist here at Honeywell, you will be responsible for developing and executing channel marketing strategies to drive growth and maximize sales through our distribution ...

The Channel Marketing Manager will lead the development of all aspects of marketing connected with retail business, focusing on driving sales growth and margin enhancement. This role works ...

Sr Channel Marketing Specialist

Fort Mill, SC ยท On-site

$60K - $74K/yr

As a Sr Channel Marketing Specialist here at Honeywell, you will be responsible for developing and executing channel marketing strategies to drive growth and maximize sales through our distribution ...

The Channel Marketing Manager will lead the development of all aspects of marketing connected with retail business, focusing on driving sales growth and margin enhancement. This role works ...

Channel Marketing Manager

Greenville, SC ยท On-site

$48K - $57K/yr

The Channel Marketing Manager manages the channel business, coverage, and relationships through strategic, ongoing support of ScanSource partners and their marketing needs in the channel. Directly ...

Role and Responsibilities This role focuses on developing and executing channel marketing strategies for the team in Plano, Texas. This role will collaborate with cross-functional teams to drive ...

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Channel Marketing information

See salary details

$57.5K

$72.6K

$85.5K

How much do channel marketing jobs pay per year?

As of Jul 2, 2026, the average yearly pay for channel marketing in the United States is $72,622.00, according to ZipRecruiter salary data. Most workers in this role earn between $65,000.00 and $80,000.00 per year, depending on experience, location, and employer.

What is channel marketing?

Channel marketing refers to the strategies and activities that companies use to promote and sell their products or services through third-party partners, such as distributors, retailers, resellers, or agents. It involves creating marketing programs, campaigns, and incentives specifically designed to support and motivate these channel partners to drive sales. Channel marketers often focus on building relationships, providing training, offering co-branded materials, and tracking performance to ensure mutual success.

What exactly is channel marketing?

Channel marketing is a strategy used by companies to promote and sell products through third-party partners such as distributors, retailers, or resellers. A channel marketing professional develops programs and campaigns to support these partners, often using tools like marketing automation and analytics to optimize performance and reach target audiences effectively.

What are the key skills and qualifications needed to thrive as a Channel Marketing Manager, and why are they important?

To thrive as a Channel Marketing Manager, you need expertise in marketing strategy, partner relationship management, and a bachelor's degree in marketing or a related field. Familiarity with CRM systems, marketing automation tools like HubSpot or Marketo, and channel management platforms is typically required. Exceptional communication, negotiation, and project management skills help build effective partnerships and drive joint marketing initiatives. These skills are crucial for maximizing channel performance, ensuring brand consistency, and achieving business growth through indirect sales channels.

What's the highest paying job in marketing?

The highest paying roles in marketing are often executive positions such as Chief Marketing Officer (CMO) or Vice President of Marketing, which can earn six-figure salaries or more depending on the company size and industry. These roles typically require extensive experience, strategic leadership skills, and often a background in data analysis, branding, and digital marketing tools.

What is a channel marketing job?

A channel marketing job involves developing and executing marketing strategies to promote products or services through distribution channels such as retailers, partners, or resellers. Professionals in this role coordinate campaigns, manage relationships, and analyze performance metrics to drive sales and brand awareness across different channels.

What is the difference between Channel Marketing vs Product Marketing?

AspectChannel MarketingProduct Marketing
FocusPromoting products through distribution channelsPromoting and positioning products to end customers
ResponsibilitiesDeveloping channel partner strategies, training, and supportMarket research, messaging, and product launches
Work EnvironmentCollaborates with sales and distribution teamsWorks closely with product development and sales teams
Common CertificationsMarketing certifications, channel management coursesProduct management certifications, marketing degrees

Channel Marketing and Product Marketing are distinct but interconnected roles. Channel Marketing focuses on promoting products through distribution partners, while Product Marketing centers on positioning products directly to consumers. Both roles require marketing expertise and collaboration across teams, but their target audiences and strategies differ.

How does a Channel Marketing professional typically collaborate with sales and partner teams to drive results?

Channel Marketing professionals work closely with both internal sales teams and external partners to develop and execute co-branded campaigns and joint go-to-market strategies. They regularly coordinate on lead generation activities, enablement materials, and training sessions to ensure that partners are well-equipped to sell products effectively. This cross-functional collaboration helps align messaging, track campaign performance, and quickly adapt to market feedback, ultimately driving greater sales through indirect channels.

What kind of jobs in media bring in $150,000 a year?

Senior roles in media-related fields such as media director, digital marketing director, or senior media strategist often earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with analytics tools and campaign management platforms.
More about Channel Marketing jobs
What cities are hiring for Channel Marketing jobs? Cities with the most Channel Marketing job openings:
What are the most commonly searched types of Channel Marketing jobs? The most popular types of Channel Marketing jobs are:
What states have the most Channel Marketing jobs? States with the most job openings for Channel Marketing jobs include:
Infographic showing various Channel Marketing job openings in the United States as of June 2026, with employment types broken down into 66% Full Time, 25% Part Time, 2% Temporary, and 7% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $72,622 per year, or $34.9 per hour.
Channel Marketing Specialist

Channel Marketing Specialist

PAC

Houston, TX โ€ข On-site, Remote

$62K - $76K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 6 days ago


Job description

Who We Are

PAC is a global leader in advanced analytical instruments for laboratories and process environments in the hydrocarbon processing industry. Customers rely on PAC technology to meet regulatory requirements, improve productivity, and maintain operational excellence.

About the Role

PAC is seeking a Channel Marketing Specialist to support distributor channel marketing and strengthen engagement across our global partner ecosystem. This individual contributor role owns execution of the Channel Partner Program and serves as the primary marketing liaison for partners. The role focuses on driving program adoption, delivering marketing resources, and ensuring clear, consistent partner communications that support revenue growth and partner success.

This role is ideal for someone who thrives in a fastmoving environment, builds strong partner relationships, and turns marketing strategy into realworld execution. Global candidates are welcome to work remotely; travel is required for meetings and events.

What Youโ€™ll Do

Partner Program Management

  • Own and manage the Partner Program end to end and enhance the framework over time.
  • Drive partner compliance, engagement, and progression within the program.
  • Track program performance and recommend improvements to enhance partner value.

Channel Partner Communication

  • Maintain structured communication with partners on promotions, campaigns, launches, and updates.
  • Serve as the primary marketing point of contact for distributor partners.
  • Ensure partners understand program expectations, deliverables, and timelines.
  • Develop clear, concise partnerfacing communications and updates.

Marketing Enablement & Outreach

  • Champion marketing resources, tools, and brand guidelines.
  • Support partners with campaign execution, comarketing, and localized outreach.
  • Coordinate promotional calendars and manage campaign rollouts across global regions.
  • Maintain and update partner marketing assets to ensure brand consistency.
  • Support coordination of partnerfocused events, including partner webinars, channel trainings, and distributor meetings.

    CrossFunctional Collaboration

    • Work closely with Sales, Product Management, and Operations to align messaging and execution.
    • Gather partner feedback and share insights to improve programs and materials.
    • Support product launches and gotomarket activities through channelaligned and channel-owned co-marketing initiatives.
    • Collaborate closely with Finance to build and maintain reporting frameworks and dashboards that guide data-driven decision-making and optimize channel partner performance.

    Partner Onboarding & Offboarding

    • Develop and manage an integrated sales and marketing onboarding process for new channel partners and key team members within channel partner organizations, ensuring alignment on brand standards, program expectations, platform access, and marketing resources from day one.
    • Maintain an offboarding process that ensures clean transitions, continuity of communication, and proper access when partners or key team members exit.

    Reporting & Operations

    • Track partner activity, program usage, and campaign performance using Excel and internal systems.
    • Drive partner compliance with reporting requirements, including timely submission of campaign performance data and marketing metrics aligned to shared program goals.
    • Maintain accurate documentation of communications, promotions, and partner status.
    • Support international distributor needs, including timezone coordination and regional nuances.

    What You Bring

    Education

    • Bachelorโ€™s degree in Marketing, Business, Communications, or related field.
    • Masterโ€™s degree (MBA or similar) is a plus.

    Experience

    • 5โ€“7 years in marketing, channel marketing, partner marketing, or B2B marketing.
    • 2โ€“3 years working directly with channel distributors, resellers, or partner ecosystems preferred.
    • Experience supporting international partners or global programs is highly desirable.

    Required Skills

    • Strong written and verbal communication skills.
    • Experience in channel or partner marketing.
    • High proficiency in Excel for tracking, reporting, and analysis.

    Preferred Skills

    • Experience managing formal partner programs or tiered partner models.
    • Familiarity with CRM, HubSpot or partner management tools.
    • Ability to balance structure with flexibility in a fastpaced environment.
    • Experience working with international distributors or channel partners.

    Travel

    10โ€“15% domestic and international travel.

    Who You Are

    • Proactive, organized, and partnercentric.
    • Comfortable serving as the โ€œfront doorโ€ for marketing with external partners.
    • A clear communicator who follows through and closes loops.
    • Dataliterate, detailoriented, and executionfocused.

    What We Offer

    • Competitive base salary
    • 401(k) with immediate 100% vesting on company match
    • Health, vision, and dental insurance
    • Health Savings Accounts (HSA)
    • Employee Assistance Program (EAP)
    • Educational reimbursement
    • Competitive paid time off program

    Join PAC and be part of a team that values innovation, technical excellence, and customer success. If youโ€™re ready to make an impact, weโ€™d love to hear from you.

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    PAC is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.