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Channel Marketing Manager Jobs (NOW HIRING)

Wellhub

Channel Marketing Manager

$96K - $106K/yr

This Channel Marketing Manager role is a critical part of our Revenue Marketing Team. We are looking for a highly capable marketing manager to define and execute the strategy that fuels our growth ...

Wellhub

Channel Marketing Manager

OR · Remote

$96K - $106K/yr

This Channel Marketing Manager role is a critical part of our Revenue Marketing Team. We are looking for a highly capable marketing manager to define and execute the strategy that fuels our growth ...

Victory Capitel

Channel Marketing Manager

San Antonio, TX · On-site

$96K - $110K/yr

Channel Marketing Manager San Antonio, TX | Boston, MA About Victory Capital: Victory Capital (NASDAQ: VCTR) is a diversified global asset management firm. We serve institutional, intermediary, and ...

Resideo

Channel Marketing Manager

Aurora, IL · On-site

The Channel Marketing Manager will lead the development of all aspects of marketing connected with retail business, focusing on driving sales growth and margin enhancement. This role works ...

BMD

Channel Marketing Manager

Galt, CA · Remote

Channel Marketing Manager - Drive Growth Across Distribution & Manufacturing Building Material Distributors (BMD) is seeking a Channel Marketing Manager to help shape how we grow, engage, and win ...

Veracode

Channel Marketing Manager

Burlington, MA

CA|Veracode is currently looking for a highly organized and creative channel marketing professional with a passion for building programs and managing processes that enable our worldwide channel ...

BMD

Channel Marketing Manager

Galt, CA · On-site

Channel Marketing Manager - Drive Growth Across Distribution & Manufacturing Building Material Distributors (BMD) is seeking a Channel Marketing Manager to help shape how we grow, engage, and win ...

Resideo

Channel Marketing Manager

Aurora, IL · Hybrid

The Channel Marketing Manager will lead the development of all aspects of marketing connected with retail business, focusing on driving sales growth and margin enhancement. This role works ...

Netrio

Channel Marketing Manager

About the Role We are a growing Managed Services Provider (MSP) seeking a driven Channel Marketing Manager or Director to own and accelerate our partner ecosystem marketing engine. In this high ...

Assa Abloy

Channel Marketing Manager

Lake Forest, CA · On-site

The Channel Marketing Manager owns the strategy, development, and execution of Baldwin's showroom channel, a critical driver of brand experience and high-value customer engagement. This role is ...

ASSA ABLOY

Channel Marketing Manager

Lake Forest, CA · On-site

The Channel Marketing Manager owns the strategy, development, and execution of Baldwin's showroom channel, a critical driver of brand experience and high-value customer engagement. This role is ...

Veracode

Channel Marketing Manager

Burlington, MA · On-site

CA|Veracode is currently looking for a highly organized and creative channel marketing professional with a passion for building programs and managing processes that enable our worldwide channel ...

Victory Capital

Channel Marketing Manager

Boston, MA

$96K - $110K/yr

Channel Marketing ManagerSan Antonio, TX | Boston, MAAbout Victory Capital: Victory Capital (NASDAQ: VCTR) is a diversified global asset management firm. We serve institutional, intermediary, and ...

Absolute Software

Channel Marketing Manager

Description We are seeking a Channel Marketing Manager to drive partner marketing initiatives across our ecosystem of value-added resellers (VARs), distributors, OEM partners, and strategic alliances.

Helpside

Channel Marketing Manager

Lindon, UT · On-site

We're looking for a Channel Marketing Manager to support the execution of our broker channel growth strategy. This person will be the day-to-day engine behind the content, campaigns, and marketing ...

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All JobsChannel Marketing JobsChannel Marketing Manager Jobs

Channel Marketing Manager information

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$19K

$108.9K

$162K

How much do channel marketing manager jobs pay per year?

As of Jul 11, 2026, the average yearly pay for channel marketing manager in the United States is $108,912.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,500.00 and $140,000.00 per year, depending on experience, location, and employer.

How does a Channel Marketing Manager typically collaborate with sales and partner teams to drive results?

Channel Marketing Managers work closely with both internal sales teams and external partners to develop co-marketing initiatives, align messaging, and ensure effective execution of campaigns. They regularly coordinate joint planning sessions, share insights on market trends, and monitor program performance to optimize strategies. This collaborative approach is essential for driving partner engagement and achieving sales targets. Strong communication and relationship-building skills are key to success in this role.

What are the key skills and qualifications needed to thrive as a Channel Marketing Manager, and why are they important?

To thrive as a Channel Marketing Manager, you need expertise in marketing strategy, partner relationship management, and a solid understanding of sales channels, often supported by a degree in marketing or business. Familiarity with CRM systems, marketing automation platforms, and data analytics tools is typically required. Outstanding communication, negotiation, and project management skills help you build strong partnerships and drive cross-functional initiatives. These abilities are crucial for maximizing partner performance, increasing market reach, and ensuring cohesive go-to-market strategies.

What are Channel Marketing Managers?

Channel Marketing Managers are professionals responsible for developing and executing marketing strategies that promote a company's products or services through various distribution channels, such as retailers, resellers, or partners. They work closely with sales teams and external partners to create campaigns, provide marketing materials, and ensure consistent branding across channels. Their goal is to drive sales growth, improve partner relationships, and maximize the reach and effectiveness of the company's offerings within each channel.

What Is a Channel Marketing Manager?

A channel marketing manager oversees the development and implementation of a manufacturer’s channel marketing strategy. In marketing, a “channel” is a route through which a manufacturer sells their product. As a channel marketing manager, your job is to establish new channel partnerships to help maximize sales, and therefore profit. Your responsibilities include fostering strong relationships with each channel partner, such as wholesalers and retailers, and seizing each opportunity to develop a new profitable partnership. You must also work with other departments to establish guidelines for channel partnerships that best suit the company. You need at least a bachelor’s degree in marketing for this career.

What is the difference between Channel Marketing Manager vs Product Marketing Manager?

AspectChannel Marketing ManagerProduct Marketing Manager
Primary FocusDeveloping marketing strategies for distribution channelsPositioning and promoting specific products
Work EnvironmentCollaborates with sales, distribution partners, and marketing teamsWorks closely with product development, sales, and customer support
Required SkillsChannel strategy, partner management, marketing campaignsProduct knowledge, messaging, market research
Industry UsageCommon in tech, consumer goods, and retail sectorsPrevalent across various industries including tech and manufacturing

While both roles involve marketing expertise, the Channel Marketing Manager focuses on building relationships and strategies with distribution channels, whereas the Product Marketing Manager concentrates on promoting and positioning specific products. Understanding these differences helps organizations assign the right responsibilities and candidates for each role.

More about Channel Marketing Manager jobs
What cities are hiring for Channel Marketing Manager jobs? Cities with the most Channel Marketing Manager job openings:
What are the most commonly searched types of Channel Marketing jobs? The most popular types of Channel Marketing jobs are:
Who are the top companies hiring for Channel Marketing Manager jobs? The top employers for Channel Marketing Manager jobs are:
What states have the most Channel Marketing Manager jobs? States with the most job openings for Channel Marketing Manager jobs include:
What job categories do people searching Channel Marketing Manager jobs look for? The top searched job categories for Channel Marketing Manager jobs are:
Channel Marketing Manager jobs near you
Infographic showing various Channel Marketing Manager job openings in the United States as of July 2026, with employment types broken down into 74% Full Time, 24% Part Time, and 2% Contract. Highlights an 87% Physical, 2% Hybrid, and 11% Remote job distribution, with an average salary of $108,912 per year, or $52.4 per hour.
Channel Marketing Manager

Channel Marketing Manager

Building Material Distributors, Inc.

Galt, CA • Remote

Full-time

Re-posted 16 days ago

Job description

Channel Marketing Manager – Drive Growth Across Distribution & Manufacturing

Building Material Distributors (BMD) is seeking a Channel Marketing Manager to help shape how we grow, engage, and win across our dealer network and manufacturing brands.

This is a unique opportunity to join an employee-owned, values-driven organization where your work directly impacts both business performance and long-term company success.

Why This Role Matters

You’ll sit at the center of sales, marketing, and product, translating strategy into execution—driving demand, enabling sales teams, and elevating the customer experience.

This role offers strong visibility and the chance to influence growth across both distribution and manufacturing channels.

What You’ll Own

  • Channel marketing strategy across 1 Step and manufacturing brands
  • Integrated campaigns that drive demand generation and engagement
  • Dealer programs that support acquisition, retention, and growth
  • Sales enablement tools that improve effectiveness and conversion
  • Customer events that build relationships and brand loyalty
  • Go-to-market execution for new product launches

What You Bring

  • Experience in B2B channel or partner marketing
  • Understanding of dealer/distribution environments
  • Ability to balance strategy and execution
  • Strong cross-functional collaboration skills
  • Data-driven mindset with a focus on measurable outcomes

What You’ll Gain

  • Ownership mindset as part of an ESOP company—your contributions directly tie to company success
  • A values-driven culture that prioritizes integrity, collaboration, and long-term relationships
  • Career growth opportunities across a growing organization with multiple brands and business lines
  • Exposure to senior leadership and cross-functional teams
  • A role with clear impact on revenue, customer experience, and brand growth

Location & Travel

  • Remote (Midwest preferred)
  • Travel as needed

Apply