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Channel Marketing Program Manager Jobs (NOW HIRING)

Jobtailor

NY · On-site

$80 - $100/hr

Manage the channel marketing and demand generation activities * Support the creation of marketing materials * Manage parts of the Allegion Channel Growth Program * Assist with the planning and ...

Wellhub

Channel Marketing Manager

OR · On-site +1

$96K - $106K/yr

Architect and launch the foundational Channel Marketing program at Wellhub, defining the core ... Create, manage, and scale a comprehensive library of partner-facing marketing assets, collaborating ...

Wellhub

Channel Marketing Manager

$96K - $106K/yr

Architect and launch the foundational Channel Marketing program at Wellhub, defining the core ... Create, manage, and scale a comprehensive library of partner-facing marketing assets, collaborating ...

Netrio

Channel Marketing Manager

... programs, manage market development funds (MDF), and drive demand generation through our partner ... What You'll Do • Develop and execute a comprehensive channel marketing strategy aligned with ...

Veracode

Channel Marketing Manager

Burlington, MA

CA|Veracode is currently looking for a highly organized and creative channel marketing professional with a passion for building programs and managing processes that enable our worldwide channel ...

Absolute Software

Channel Marketing Manager

Description We are seeking a Channel Marketing Manager to drive partner marketing initiatives ... Develop and execute integrated marketing programs with VARs, distributors, OEMs, and strategic ...

Veracode

Channel Marketing Manager

Burlington, MA · On-site

... channel marketing professional with a passion for building programs and managing processes that ... Implement tools, programs and processes to effectively drive channel behavior and to enable channel ...

Horizon3.ai

Senior Channel Field Marketing Manager

You will own the co-marketing motion end to end - from joint program design and MDF management through execution, follow-up, and pipeline attribution. This role exists because channel is a critical ...

ASUS

Channel Marketing Specialist

Fremont, CA

$70K - $90K/yr

The Channel Marketing Specialist role drives winning marketing programs to increase ASUS' market ... Strong negotiation and relationship management skills. * Strong organizational and priority-setting ...

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Channel Marketing Program Manager information

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$53K

$88.5K

$127.5K

How much do channel marketing program manager jobs pay per year?

As of Aug 22, 2026, the average yearly pay for channel marketing program manager in the United States is $88,500.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,000.00 and $120,000.00 per year, depending on experience, location, and employer.

What does a channel marketing program manager do?

A Channel Marketing Program Manager is responsible for developing and executing marketing programs that support a company's sales through third-party partners, such as distributors, resellers, or retailers. They collaborate with both internal teams and external channel partners to drive campaigns, increase product awareness, and boost sales performance. Their role often includes planning promotional activities, managing budgets, analyzing program effectiveness, and ensuring that marketing strategies align with overall business goals.

What are the key skills and qualifications needed to thrive as a channel marketing program manager?

To thrive as a Channel Marketing Program Manager, you need expertise in marketing strategy, partner relationship management, and project coordination, often supported by a degree in marketing or business. Familiarity with CRM systems, marketing automation platforms, and analytics tools is essential, alongside knowledge of channel sales processes. Strong communication, negotiation, and problem-solving skills help build successful partnerships and drive program adoption. These competencies are vital for effectively executing campaigns, optimizing partner engagement, and achieving business growth through indirect sales channels.

How does a channel marketing program manager typically collaborate with sales and partner teams to drive results?

As a Channel Marketing Program Manager, you’ll work closely with both internal sales teams and external channel partners to develop and execute joint marketing initiatives. This involves regular coordination meetings to align on goals, sharing insights about partner needs, and adapting campaigns to specific regions or partner segments. You’ll also support enablement by providing partners with marketing materials, training, and performance analytics. Effective communication and relationship-building skills are essential, as you'll be the bridge ensuring that marketing strategies translate into measurable sales outcomes.

What cities are hiring for Channel Marketing Program Manager jobs?

Cities with the most Channel Marketing Program Manager job openings:

Who are the top companies hiring for Channel Marketing Program Manager jobs?

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What states have the most Channel Marketing Program Manager jobs?

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Channel Marketing Program Manager jobs near you

Channel Marketing Program Manager

Jobtailor

NY • On-site

$80 - $100/hr

Other

Posted 4 days ago

Job description

Responsibilities
  • Manage the channel marketing and demand generation activities
  • Support the creation of marketing materials
  • Manage parts of the Allegion Channel Growth Program
  • Assist with the planning and execution of marketing events
  • Participate in commercialization activities
Requirements
  • High School Diploma Required, Bachelor’s Degree preferred
  • 5-7 years of channel marketing experience preferred
  • Excellent written and verbal communication skills
  • Ability to manage multiple tasks, track deadlines, and stay organized
  • Ability to analyze data, identify trends, and interpret results
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint)
  • Experience with Dynamics and Adobe Marketo a plus
  • 25% travel
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