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Channel Marketing Program Manager Jobs in Wethersfield, CT

Prepare gate reviews in collaboration with marketing or business development. * Manage projects and programs. This includes: * Leading and documenting cross-functional team activities from planning ...

Prepare gate reviews in collaboration with marketing or business development. * Manage projects and programs. This includes: * Leading and documenting cross-functional team activities from planning ...

... Marketing, Supply Chain, and Finance to bring our retail vision to life. Responsibilities Channel ... Negotiate shelf placement, promotional programs, and trade terms to maximize ROI. * Manage broker ...

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Channel Marketing Program Manager information

See Wethersfield, CT salary details

$53K

$88.5K

$127.5K

How much do channel marketing program manager jobs pay per year?

As of Aug 8, 2026, the average yearly pay for channel marketing program manager in Wethersfield, CT is $88,481.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,000.00 and $120,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a channel marketing program manager?

To thrive as a Channel Marketing Program Manager, you need expertise in marketing strategy, partner relationship management, and project coordination, often supported by a degree in marketing or business. Familiarity with CRM systems, marketing automation platforms, and analytics tools is essential, alongside knowledge of channel sales processes. Strong communication, negotiation, and problem-solving skills help build successful partnerships and drive program adoption. These competencies are vital for effectively executing campaigns, optimizing partner engagement, and achieving business growth through indirect sales channels.

How does a channel marketing program manager typically collaborate with sales and partner teams to drive results?

As a Channel Marketing Program Manager, you’ll work closely with both internal sales teams and external channel partners to develop and execute joint marketing initiatives. This involves regular coordination meetings to align on goals, sharing insights about partner needs, and adapting campaigns to specific regions or partner segments. You’ll also support enablement by providing partners with marketing materials, training, and performance analytics. Effective communication and relationship-building skills are essential, as you'll be the bridge ensuring that marketing strategies translate into measurable sales outcomes.

What does a channel marketing program manager do?

A Channel Marketing Program Manager is responsible for developing and executing marketing programs that support a company's sales through third-party partners, such as distributors, resellers, or retailers. They collaborate with both internal teams and external channel partners to drive campaigns, increase product awareness, and boost sales performance. Their role often includes planning promotional activities, managing budgets, analyzing program effectiveness, and ensuring that marketing strategies align with overall business goals.

Marketing Management Training Program

NY Marketing Firm

Hartford, CT • On-site

Full-time

Re-posted 24 days ago


Job description

Company Description

POWERED BY PEOPLE

Job Description

MARKETING - MANAGEMENT TRAINING PROGRAM

What Matters Most To You In Your Next Position?
- Opportunity for Advancement?
- Continual Growth and Development?
- Comprehensive Training and Mentors?
NY Marketing Firm is looking for Competitive Individuals with a "winning mind-set" and "entrepreneur spirit" to fill Entry Level positions in marketing, advertising, public relations and management for our expanding firm. The right individual will thrive in a fast paced professional environment and find motivation and fulfillment in the exciting challenges of a growing company.
Currently, we are interviewing for ENTRY-LEVEL MARKETING ASSOCIATE positions that have the opportunity for advancement into marketing management through our Management-Training Program. The perfect candidate must possess enthusiasm, strong work ethic, and willingness to learn. We also value Great people skills, ambition, and integrity.
Our goal is to promote and maintain a positive, fun and professional atmosphere while developing the leadership qualities in our marketing managers.
Our plan is to double in size by the end of 2013. We need goal oriented team members who have the entrepreneurial mind set to contribute to our growth. 
APPLY NOW

[email protected]

646.512.5754