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Channel Marketing Coordinator Jobs (NOW HIRING)

Key Responsibilities Channel Marketing Strategy * Develop annual marketing plans and promotional ... Lead annual catalogue development, coordinating product info, photography, pricing and layout ...

Channel Marketing Specialist

Irvine, CA · On-site

$70K - $85K/yr

  • Medical

  • Retirement

  • PTO

Channel Marketing Specialist Hansung Beauty Group We are seeking a highly organized and performance ... Manage promotional calendars and ensure timely execution * Assist in retail media coordination ...

Channel Marketing Manager Rubrik is seeking a Channel Marketing rockstar to champion marketing ... Drive cross-functional coordination * Fearless creation and execution of unique marketing plans and ...

Channel Marketing Specialist

Houston, TX · On-site +1

$62K - $76K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

About the Role PAC is seeking a Channel Marketing Specialist to support distributor channel ... Support coordination of partnerfocused events, including partner webinars, channel trainings, and ...

Marketing Coordinator

Carrollton, TX · On-site

$41K - $56K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Support the development and execution of marketing plans for affiliate dental offices within your assigned territory. * Assist with creating and coordinating multi-channel marketing campaigns ...

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Channel Marketing Coordinator information

What are the key skills and qualifications needed to thrive as a channel marketing coordinator, and why are they important?

To thrive as a Channel Marketing Coordinator, you need a solid understanding of marketing principles, partner relationship management, and a bachelor's degree in marketing or a related field. Familiarity with CRM systems, marketing automation platforms, and analytics tools is typically required, along with experience managing co-marketing campaigns. Strong project management, communication, and collaboration skills set outstanding candidates apart in this role. These abilities are essential for successfully executing channel strategies, fostering partner engagement, and driving revenue growth through coordinated marketing efforts.

What is a channel marketing coordinator?

Channel Marketing Coordinators are professionals who manage and support marketing activities between a company and its distribution partners, such as retailers, wholesalers, or resellers. Their main responsibilities include developing promotional materials, coordinating campaigns, and ensuring that marketing strategies align with both the company’s and the partners’ goals. They often analyze sales data, monitor the effectiveness of marketing initiatives, and provide regular reports to stakeholders. Effective Channel Marketing Coordinators help maximize product visibility and drive sales through partner networks.

How much does a channel marketing coordinator earn?

A channel marketing coordinator typically earns between $50,000 and $70,000 annually, depending on experience, location, and company size. Entry-level roles may start lower, while experienced coordinators with certifications or specialized skills can earn higher salaries.

How does a channel marketing coordinator typically collaborate with sales and product teams to ensure campaign success?

A Channel Marketing Coordinator works closely with both sales and product teams to align marketing campaigns with business objectives and product launches. This collaboration often involves regular meetings to share market insights, coordinate promotional calendars, and tailor marketing materials to specific channel partners. By facilitating open communication and incorporating feedback from these teams, Channel Marketing Coordinators help ensure that campaigns are relevant, timely, and effectively drive channel partner engagement and sales performance.

What is the difference between Channel Marketing Coordinator vs Marketing Specialist?

AspectChannel Marketing CoordinatorMarketing Specialist
CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, business, or related field
Work EnvironmentCollaborates with sales teams, channel partners, and marketing teamsWorks across various marketing channels, including digital, print, and events
Industry UsageCommon in retail, tech, and consumer goods industriesUsed across multiple industries for diverse marketing roles
Search & Comparison IntentOften compared for roles focusing on channel-specific marketingBroader marketing roles, less focused on channels

The main difference is that a Channel Marketing Coordinator specializes in developing and managing marketing strategies for specific sales channels, working closely with channel partners. A Marketing Specialist has a broader focus, handling various marketing activities across multiple channels. Both roles require similar educational backgrounds but differ in scope and focus within the marketing field.

What cities are hiring for Channel Marketing Coordinator jobs? Cities with the most Channel Marketing Coordinator job openings:
What are the most commonly searched types of Channel Marketing jobs? The most popular types of Channel Marketing jobs are:
What states have the most Channel Marketing Coordinator jobs? States with the most job openings for Channel Marketing Coordinator jobs include:
Infographic showing various Channel Marketing Coordinator job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution.

Channel Marketing Coordinator

Goodai Global USA, Inc.

Irvine, CA • On-site

Full-time

Medical, Retirement, PTO

Re-posted yesterday


Job description

Salary: $25 - $30/hour DOE

Channel Marketing Coordinator

Hansung Beauty Group


We are seeking a highly organized and performance-driven Channel Marketing Coordinator to support retail and distribution channel growth across North America. This role will focus on assisting with channel-specific marketing programs that drive sell-through, retail visibility, and promotional performance. The ideal candidate will assist in translating brand strategy into retail activation and measurable results.


Key Responsibilities


1. Retail Channel Execution


  • Support marketing initiatives across key retail partners (e.g., Ulta, Target, Costco, specialty beauty, grocery)
  • Coordinate in-store promotions, endcaps, and secondary placements
  • Assist in promotional calendars and ensure timely execution
  • Assist in retail media coordination (Ulta Media, Target Roundel, Amazon Ads, etc.)


2. Trade Marketing & Promotion Support


  • Assist in tracking and managing TPDs, markdown programs, and co-op initiatives
  • Support retailer line reviews with marketing decks and performance insights
  • Coordinate promotional forecasting with Sales and Operations teams
  • Assist in monitoring trade spend ROI and effectiveness


3. Campaign & Content Coordination


  • Assist in aligning digital campaigns with retail launch timelines
  • Coordinate with creative teams for channel-specific assets
  • Assist in assuring brand consistency across all retail touchpoints
  • Support influencer or paid media activations tied to retail events


4. Reporting & Analytics


  • Track sell-through lift during promotional periods
  • Prepare weekly/monthly channel performance reports
  • Analyze campaign performance and provide optimization recommendations
  • Support executive-level reporting for key accounts


5. Cross-Functional Collaboration


  • Work closely with Sales, Operations, and Finance to ensure smooth execution
  • Coordinate with brand partners for product updates and marketing alignment
  • Assist in inventory planning alignment for major campaigns


Qualifications


  • Bachelors degree in Marketing, Business, or related field
  • 1-3 years experience in channel marketing, trade marketing, or retail marketing
  • Experience in Beauty, Skincare, or CPG preferred
  • Strong Excel and reporting skills
  • Experience with retail promotional programs
  • Highly organized with strong project management ability
  • Strong communication and collaboration skills


Preferred Experience


  • Experience working with national retail chains
  • Knowledge of sell-in vs. sell-through dynamics
  • Experience with retail media platforms
  • Familiarity with trade spend management


Benefits:


  • 401(K)
  • Group health insurance
  • Paid time off
  • Annual incentive bonus based on performance
  • Employee discount
  • This position may also be eligible for performance-based bonus compensation. Actual compensation will be determined based on experience, qualifications, and internal equity.


    Work Location: In person (Irvine, CA)