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Brand Protection Manager Jobs (NOW HIRING)

JCPenney

Asset Protection Manager

Jersey City, NJ · On-site

$57K - $81K/yr

Overview Asset Protection Manager (APM) Lead Asset Protection activities for assigned unit in ... Brand, and Nautica. Established in 2025, when JCPenney and the former SPARC Group combined ...

JCPenney

Asset Protection Manager

Jersey City, NJ · On-site

$57K/yr

Overview Asset Protection Manager (APM) Lead Asset Protection activities for assigned unit in ... Brand, and Nautica. Established in 2025, when JCPenney and the former SPARC Group combined ...

Home Depot

DC Asset Protection Manager

Savannah, GA · On-site

Escalates to Sr. Asset Protection Manager as necessary to protect the company brand, liability and maintain a productive work environment for all associates; Attains performance metrics related to ...

Burlington

District Asset Protection Manager

Webster, SD · On-site

$81K - $100K/yr

This role is ideal for an experienced Asset Protection Manager who possesses strong leadership and ... We are a rapidly growing brand and provide a variety of training and development opportunities so ...

Burlington

District Asset Protection Manager

Fiskdale, MA · On-site

$81K - $100K/yr

This role is ideal for an experienced Asset Protection Manager who possesses strong leadership and ... We are a rapidly growing brand and provide a variety of training and development opportunities so ...

Burlington

District Asset Protection Manager

Atlanta, GA · On-site

$70K - $90K/yr

This role is ideal for an experienced Asset Protection Manager who possesses strong leadership and ... We are a rapidly growing brand and provide a variety of training and development opportunities so ...

Saks OFF 5TH

Area Asset Protection Manager

Boston, MA

$70K - $75K/yr

... brand access and seamless connection between ecommerce and stores. What This Position Is All About ... The Area Asset Protection Manager will be working collaboratively with Customer and Associate ...

Essilor

Regional Asset Protection Manager

Manhattan, NY · On-site

$130K/yr

GENERAL FUNCTION The Regional Manager of Asset Protection drives Asset Protection programs and ... Brand Enforcement support * Fraud prevention programs * Assumes lead investigative role for all ...

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Brand Protection Manager information

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How much do brand protection manager jobs pay per year?

As of Sep 12, 2026, the average yearly pay for brand protection manager in the United States is $49,999.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,000.00 and $55,000.00 per year, depending on experience, location, and employer.

What does a brand protection manager do?

A Brand Protection Manager is responsible for safeguarding a company's brand from infringement, counterfeiting, and unauthorized use. They develop and implement strategies to monitor, detect, and address intellectual property violations across various channels, including online marketplaces and physical markets. Their duties often involve working closely with legal teams, conducting investigations, and educating internal teams about brand protection. The goal is to maintain the integrity and reputation of the brand while minimizing financial and reputational risks.

How to become a brand protection manager?

The qualifications that you need to become a brand protection manager include a degree and knowledge of trademarks and intellectual property laws. You can start this career by earning a bachelor’s degree in legal studies or a similar field. If you have specialized duties and responsibilities, you may need to obtain additional credentials. Some employers prefer to hire a brand protection manager with a master’s degree relevant to the industry in which they work. Other companies seek candidates who have a law degree (JD) and skills and experience with copyright or trademark law.

What are the key skills and qualifications needed to thrive as a brand protection manager, and why are they important?

To thrive as a Brand Protection Manager, you need expertise in intellectual property law, risk assessment, and investigative research, often supported by a degree in law, business, or a related field. Familiarity with online monitoring tools, anti-counterfeiting technologies, and legal enforcement platforms is typically required. Exceptional analytical thinking, communication, and negotiation skills help you collaborate with stakeholders and respond to infringement effectively. These skills are crucial to safeguard a company's brand reputation, minimize legal risk, and protect revenue streams.

What are some common challenges a brand protection manager faces when combating counterfeit products online?

Brand Protection Managers often encounter the challenge of identifying and removing counterfeit listings across various e-commerce platforms, social media, and third-party websites. Staying ahead of counterfeiters requires continuous monitoring, analysis of new sales channels, and collaboration with legal teams to enforce intellectual property rights. Additionally, the constantly evolving tactics of infringers and the global nature of online marketplaces mean that Brand Protection Managers must adapt quickly and work closely with cross-functional teams to ensure the integrity of the brand.

What is the difference between Brand Protection Manager vs Trademark Specialist?

AspectBrand Protection ManagerTrademark Specialist
CredentialsBachelor's degree, experience in brand management or legal complianceBachelor's degree, legal background, certification in trademarks or IP law
Work EnvironmentCorporate, retail, or online brand management teamsLegal departments, IP firms, or corporate legal teams
Industry UsageUsed across consumer goods, retail, and online sectorsPrimarily in legal, IP, and trademark-focused roles
Search & Comparison IntentUnderstanding roles in brand protection and managementClarifying legal and trademark responsibilities

The Brand Protection Manager focuses on safeguarding brand reputation, monitoring infringement, and coordinating with marketing and legal teams. The Trademark Specialist concentrates on trademark registration, legal enforcement, and IP rights management. While both roles involve brand and legal aspects, the Brand Protection Manager has a broader scope in brand strategy, whereas the Trademark Specialist specializes in trademark law and registration processes.

How much does a brand protection manager make?

A brand protection manager's salary typically ranges from $70,000 to $130,000 annually, depending on experience, location, and company size. They often require skills in intellectual property, digital monitoring tools, and sometimes certifications in brand or legal management.
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Brand Protection Manager jobs near you
Infographic showing various Brand Protection Manager job openings in the United States as of September 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $49,999 per year, or $24 per hour.

Asset Protection Manager

Jersey City, NJ • On-site

JCPenney
Apparel Manufacturing • 10K+ employees
Learn more about JCPenneyexternal

$57K - $81K/yr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago

JCPenney rating

5.6

Company rating: 5.6 out of 10

Based on 689 frontline employees who took The Breakroom Quiz

Job description

Overview

Asset Protection Manager (APM)

Lead Asset Protection activities for assigned unit in accordance with company policies and procedures, in order to drive sales and profits.

Primary Responsibilities: Team Development
  • Frequently conducts developmental conversations with direct reports and maintains notes / observations of strengths and opportunities
  • Interviews, hires and trains Asset Protection talent for the store and ensures Asset Protection team is following Asset Protection Directives, policies and procedures
  • Actively walks the floor and coaches in the moment to enhance each associate’s ability to develop and advises Store/District Leadership Teams when opportunities are noted
Internal & External Investigations
  • Proactively identifies potential acts of theft and fraud by observing associate and customer activity, reviewing exception reports and investigation referrals
  • Interviews associates suspected of theft or fraud in accordance with company policies and properly documents all stages
  • Reviews and ensures all Asset Protection documentation is complete, accurate and is maintained per Company policy and procedure
  • Communicates external theft trends to associates and will partner with other locations/retailers to identify Organized Retail Crime (ORC) groups and patterns. Takes direction from DAPM and or Field Investigations to gather evidence on ORC and external fraud
  • Attends hearings as required and updates appropriate files with court‑related outcomes
  • Creates and maintains relationship with local law enforcement and mall security partners
  • Reviews the reports of external apprehensions, internal investigations, incident reports, PCI, PII and Sales Audit documentation.
Shrink and Safety
  • Tailors company Asset Protection direction to their particular stores and creates new ways to educate and motivate store teams to focus on shrinkage reduction and safety
  • Coaches store associates on keeping work areas and sales floor free of hazards to protect customers and associates from accidents, along with maintaining inventory maintenance process.
  • Periodically audits departments for merchandise protection standard adherence
  • Identifies merchandise protection opportunities that deviate from company standards
What you get:
  • Eligible for bonus under the Management Incentive Plan.
  • We offer a competitive benefits package including medical/dental/vision, term life insurance, paid vacation/holidays*, and 401(k) with Company match.
  • All associates are eligible for an associate discount on merchandise at all Catalyst Brands.
  • For paid holidays, associates who are eligible for paid vacation (MTO) are also eligible for eight paid holidays during the calendar year.
  • All store hourly associates scheduled to work on a designated holiday will receive additional compensation.
  • For paid vacation days, as well as eligibility requirements for other benefits, please visit www.catalystbrandsbenefits.com.
ABOUT CATALYST BRANDS

Catalyst Brands ignites America’s most beloved retail brands to make fashion accessible to all. Our portfolio features legendary department store JCPenney, as well as iconic specialty retail brands Aéropostale, Brooks Brothers, Lucky Brand, and Nautica.

Established in 2025, when JCPenney and the former SPARC Group combined, Catalyst Brands today operates 1,800 retail stores, shop‑in‑shops, and eCommerce platforms throughout the U.S. and Canada. It also serves leading wholesale accounts in North America and beyond.

For more information, visit catalystbrands.com

Pay Range
  • USD $57,120.00 - USD $81,600.00 /Yr.
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