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Brand Development Manager Jobs (NOW HIRING)

Collaborate cross-functionally with sales, marketing, editorial, brand, digital strategy, finance ... Manage partner access and permissions across platforms such as Meta Business Suite, including ...

Collaborate cross-functionally with sales, marketing, editorial, brand, digital strategy, finance ... Manage partner access and permissions across platforms such as Meta Business Suite, including ...

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Brand Development & Product Marketing Manager Full-Time | Exempt About Quality Choice | CDMA Quality Choice | CDMA is a privately held wholesaler headquartered in Novi, Michigan, offering more than 1 ...

Brand Development Coordinator

Atlanta, GA · On-site

$41K - $56K/yr

Build, manage, and grow a portfolio of programs for shoes, uniforms, apparel, and championship ... Collaborate with the Brand, Marketing, and Events teams to deliver a seamless, world-class customer ...

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Brand Development Manager information

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$11K

$60K

$112.5K

How much do brand development manager jobs pay per year?

As of Jul 21, 2026, the average yearly pay for brand development manager in the United States is $60,000.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $74,500.00 per year, depending on experience, location, and employer.

What Does a Brand Development Manager Do?

A brand development manager monitors trends in the market and among customers, and oversees marketing or advertising projects to make campaign messaging fits within the company’s brand. Your job duties include developing marketing strategies to target customers, predicting customer behavior, and conducting surveys or trial studies to research new messaging strategies. To pursue a career as a brand development manager, you should first have experience working in marketing and leadership roles. Most employers prefer candidates with several years of prior experience, and at least a bachelor’s degree in marketing, business, or a related field.

What is the difference between Brand Development Manager vs Brand Manager?

AspectBrand Development ManagerBrand Manager
Primary FocusCreating and expanding brand identity and market presenceManaging and maintaining existing brand image and campaigns
ResponsibilitiesMarket research, brand positioning, new brand initiativesAdvertising campaigns, product branding, brand consistency
Skills & CredentialsMarketing, branding, communication skills, often a bachelor’s degreeMarketing, branding, project management, often a bachelor’s degree

While both roles involve branding, the Brand Development Manager focuses on building and expanding the brand's presence, whereas the Brand Manager concentrates on managing and maintaining the existing brand image. Understanding these differences helps in selecting the right career path or job role in marketing and branding fields.

What are some common challenges a Brand Development Manager faces when launching a new brand initiative, and how can they overcome them?

Brand Development Managers often encounter challenges such as aligning cross-functional teams, differentiating the brand in a crowded market, and ensuring consistent messaging across channels. To overcome these hurdles, it's important to foster strong collaboration between marketing, sales, and product teams, conduct thorough market research to identify unique value propositions, and implement clear brand guidelines. Regular communication and feedback loops can also help keep everyone aligned and adaptable throughout the launch process.

What does a Brand Development Manager do?

A Brand Development Manager is responsible for building and strengthening a company's brand identity, presence, and perception in the market. They develop and implement strategies to increase brand awareness, manage brand messaging, and ensure consistency across all marketing channels. Their role often involves market research, collaboration with design and marketing teams, and monitoring brand performance to make data-driven decisions. Ultimately, they help position the brand to attract and retain customers, driving business growth.

What are the key skills and qualifications needed to thrive as a Brand Development Manager, and why are they important?

To excel as a Brand Development Manager, you typically need expertise in brand strategy, marketing, and consumer behavior, often supported by a degree in marketing, business, or a related field. Familiarity with digital marketing platforms, analytics tools (like Google Analytics), and CRM systems, as well as certifications such as CIM or AMA, are highly beneficial. Strong communication, creativity, and project management skills make candidates stand out by enabling them to craft compelling brand stories and lead cross-functional teams. These competencies are crucial for building brand value, driving market growth, and maintaining a competitive edge.
What cities are hiring for Brand Development Manager jobs? Cities with the most Brand Development Manager job openings:
What are the most commonly searched types of Brand Development jobs? The most popular types of Brand Development jobs are:
Who are the top companies hiring for Brand Development Manager jobs? The top employers for Brand Development Manager jobs are:
What states have the most Brand Development Manager jobs? States with the most job openings for Brand Development Manager jobs include:
Infographic showing various Brand Development Manager job openings in the United States as of July 2026, with employment types broken down into 72% Full Time, 27% Part Time, and 1% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $60,000 per year, or $28.8 per hour.
Global Brand Development Manager

Global Brand Development Manager

Hearst Television

Manhattan, NY • Hybrid

$80K - $83K/yr

Full-time

Medical, Dental, Vision, Retirement

Re-posted 23 days ago


Job description

Be Part of What's Next

Help shape the future of iconic global brands by building meaningful partnerships that drive growth across markets. This role puts you at the center of Hearst's international expansion, connecting people, ideas, and opportunities worldwide.

About Hearst Magazines (Why Us?)

Hearst Magazines is one of the world's largest publishers of premium content, with a portfolio of more than 30 iconic brands including CosmopolitanELLEEsquire, and Harper's BAZAAR. We reach audiences in over 150 countries through print, digital, video, and social platforms, delivering trusted content that informs, inspires, and entertains. Our global network of teams and partners fuels innovation and growth across every market we serve.

Key Responsibilities (What You Are Doing)

  • Build and maintain strong, trust-based relationships with international publishing partners to support long-term growth
  • Develop a deep understanding of licensees' businesses to identify opportunities for expansion and performance improvement
  • Analyze and review partner financial performance, sharing insights internally and with licensees to inform strategy
  • Connect partners across markets to encourage knowledge sharing, collaboration, and cross-border opportunities
  • Collaborate cross-functionally with sales, marketing, editorial, brand, digital strategy, finance, and legal teams to support global licensing initiatives
  • Lead onboarding of new licensees from contract execution through launch, ensuring seamless cross-functional coordination
  • Oversee trademark and domain management, ensuring compliance with Hearst standards and legal requirements
  • Manage partner access and permissions across platforms such as Meta Business Suite, including troubleshooting and support

Qualifications (What We're Looking For)

  • 3+ years of experience in client service, account management, or a related field, ideally in an international environment
  • Strong ability to manage multiple priorities and navigate a fast-paced, deadline-driven environment
  • Proven experience leading complex projects and working with cross-functional stakeholders
  • Excellent written and verbal communication skills, with the ability to influence and build relationships across all levels
  • Proficiency in presentation tools such as PowerPoint, Keynote, or Google Slides
  • Familiarity with Meta Business Suite and social media account management tools
  • A collaborative, adaptable, and solutions-oriented mindset
  • Bachelor's degree or equivalent experience preferred
  • This role is based in our New York City office with a hybrid schedule of 4 days per week in-office

Benefits (What We Offer)

  • Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.

  • Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.

  • Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.

  • Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.

  • Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.

  • Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.

The base salary for this role is between $80,000 and $83,000. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs, and market demands. The base pay range is subject to change and may be modified in the future.

Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.