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Automotive General Sales Manager Jobs in Raleigh, NC

Classic Ford

General Sales Manager

Smithfield, NC · On-site

General Sales Manager - Classic Ford of Smithfield Classic Ford of Smithfield | Mills Automotive Group Drive the Future with One of America's Fastest-Growing Automotive Groups Classic Ford of ...

MAG

General Sales Manager

Smithfield, NC · On-site

$80 - $120/hr

General Sales Manager - Classic Ford of Smithfield Classic Ford of Smithfield | Mills Automotive Group Drive the Future with One of America's Fastest-Growing Automotive Groups Classic Ford of ...

Holman Enterprises

General Manager - Leith Nissan

Cary, NC · On-site

$300 - $350/hr

... automotive sales as one of the largest privately owned dealership groups in the United States.**Leith Nissan has an outstanding opportunity for a General Manager to join their team and the Holman ...

Holman Auto Group

General Manager - Leith Nissan

Cary, NC · On-site

$300K - $350K/yr

... automotive sales as one of the largest privately owned dealership groups in the United States. Leith Nissan has an outstanding opportunity for a General Manager to join their team and the Holman ...

Holman, Inc.

General Manager - Leith Nissan

Cary, NC · On-site

$300K - $350K/yr

... automotive sales as one of the largest privately owned dealership groups in the United States. Leith Nissan has an outstanding opportunity for a General Manager to join their team and the Holman ...

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All JobsAutomotive General Sales JobsAutomotive General Sales Manager JobsAutomotive General Sales Manager Jobs in Raleigh, NC

Automotive General Sales Manager information

See Raleigh, NC salary details

$26.7K

$125.6K

$241.6K

How much do automotive general sales manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for automotive general sales manager in Raleigh, NC is $125,568.00, according to ZipRecruiter salary data. Most workers in this role earn between $97,700.00 and $138,000.00 per year, depending on experience, location, and employer.

What does an automotive general sales manager do?

An Automotive General Sales Manager oversees the sales operations at a car dealership, managing both the sales team and the overall sales process. Their responsibilities include hiring and training sales staff, setting sales goals, developing marketing strategies, and ensuring customer satisfaction. They also analyze sales data to identify trends and opportunities for improvement. This role requires strong leadership skills, a deep understanding of the automotive market, and the ability to motivate a team to meet and exceed targets.

What does an automotive general sales manager do?

The responsibilities of an automotive general sales manager are to lead the sales team or department at a car dealership. Their duties include assessing team performance, developing estimates for future vehicle sales, setting clear goals for the department, and collaborating with other departments, such as marketing. An automotive general sales manager may have additional duties, such as hiring and training new team members, approving budgets, and helping negotiate with each customer.

What are the key skills and qualifications needed to thrive as an automotive general sales manager, and why are they important?

To thrive as an Automotive General Sales Manager, you need strong sales leadership abilities, in-depth knowledge of automotive sales processes, and experience in team management, often supported by a bachelor’s degree in business or a related field. Familiarity with dealership management systems (DMS), CRM software, and industry-specific reporting tools is typically required. Exceptional communication, negotiation, and motivational skills help you drive team performance and maintain customer satisfaction. These skills and qualities are essential for achieving sales targets, fostering a productive sales environment, and ensuring long-term dealership success.

How does an automotive general sales manager typically collaborate with their sales team to achieve dealership goals?

An Automotive General Sales Manager works closely with sales consultants, finance managers, and other dealership staff to set and monitor sales targets, provide coaching, and implement effective sales strategies. They regularly hold meetings to review performance metrics, discuss challenges, and motivate the team. By fostering a collaborative environment, they ensure that everyone is aligned with dealership objectives, which often leads to improved customer satisfaction and increased sales. This role also involves coordinating with other departments, such as service and marketing, to ensure a seamless customer experience.

What is the difference between Automotive General Sales Manager vs Automotive Sales Manager?

AspectAutomotive General Sales ManagerAutomotive Sales Manager
ResponsibilitiesOversees entire sales department, sets sales strategies, manages sales teamManages sales team, handles customer interactions, achieves sales targets
Required CredentialsExperience in automotive sales, leadership skills, sometimes a dealership management certificationAutomotive sales experience, strong communication skills, sales certifications often preferred
Work EnvironmentDealership management, strategic planning, team leadershipFrontline sales floor, customer interactions, sales negotiations

The Automotive General Sales Manager focuses on overseeing the entire sales department and strategic planning, while the Automotive Sales Manager handles daily sales operations and customer interactions. Both roles require automotive sales experience, but the General Sales Manager has broader managerial responsibilities.

More about Automotive General Sales Manager jobs

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For Automotive General Sales Manager jobs in Raleigh, NC, the most frequently searched job titles are:

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The top searched job categories for Automotive General Sales Manager jobs in Raleigh, NC are:

What cities near Raleigh, NC are hiring for Automotive General Sales Manager jobs?

Cities near Raleigh, NC with the most Automotive General Sales Manager job openings:

Automotive General Sales Manager jobs near you
Infographic showing various Automotive General Sales Manager job openings in Raleigh, NC as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $125,568 per year, or $60.4 per hour.

Automotive General Sales Manager

Burlington Kia

Durham, NC

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago

Job description

At Burlington Kia we strive to make every customer a customer for life. Happy employees make happy customers, and we reward individuals who are ready to work hard and stay motivated. Every employee at Burlington Kia is absolutely critical to its success. Our promise is to keep delivering the same award-winning service and value that our community has come to expect from our dealership through the years. We are currently seeking an Automotive General Sales Manager to join our growing team.

What We Offer

  • 401(K)
  • Paid Holidays
  • Paid Vacation
  • Health, Dental and Vision insurance at group rates
  • Basic Life Insurance
  • Accident and Critical Illness insurance
  • Growth opportunities
  • Competitive pay plans

Responsibilities

  • Coach sales team on proper closing techniques through training and active participation, and lead profitability of your teams.
  • Lead all showroom activities and maintain an experienced level of product knowledge.
  • Ensure high Customer Satisfaction scores and analyze these metrics to isolate areas for improvement.
  • Hire, motivate, and monitor the performance of New and Used team, Internet Sales, Finance Managers and Service Drive Sales.
  • Conduct daily and weekly sales training meetings for Sales and Product Specialists.
  • Mentor new and experienced sales reps on standard methodologies for improving performance.
  • Ensure proper follow up of all prospective buyers by developing, implementing, and monitoring a CRM system.
  • Establish delivery procedures and monitor performance and execution.
  • Guarantee delivery includes an introduction to the service department and scheduling of the first service appointment.
  • Achieve forecasted goals and objectives for dealership and OEM sales, gross, and key expenses on a monthly and annual basis.

Qualifications

  • Minimum five years of GSM experience with responsibility for the entire variable operation of a successful dealership
  • Possess successful history of building and training a sales team, strong CSI scores and above average gross and net departmental profits
  • Strong background in building showroom and internet traffic, SEO and SEM, direct mail and other traditional media
  • Extensive background in leading a BDC department
  • Solid working knowledge of computers and systems. Dealertrack, vAuto, AutoMate, Elead knowledge preferred.
  • Some experience in Used Vehicle purchasing, merchandising and marketing
  • Successful background in financial/budgeting role.
  • Expertise in supervising the everyday efforts of desk managers and improving F/I income through mentorship and training
  • Possess an acceptable driving record and a valid driver’s license.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.