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Ad Quality Rater Jobs (NOW HIRING)

Locality

Ad Ops Strategist- NYC or ATL

Manhattan, NY · On-site

$75K - $85K/yr

Set up, QA, and launch campaigns across multiple ad servers and DSPs (e.g., FreeWheel, CM360, Trade ... Conversion Rate, Viewability, etc.). * Manage pacing and budget allocation across multiple ...

Locality

Ad Ops Strategist- NYC or ATL

Atlanta, GA · On-site

$75 - $85/hr

Set up, QA, and launch campaigns across multiple ad servers and DSPs (e.g., FreeWheel, CM360, Trade ... Conversion Rate, Viewability, etc.). * Manage pacing and budget allocation across multiple ...

FullSteam

Quality Control

East Rutherford, NJ · On-site

$17 - $18/hr

East Rutherford, NJ Pay Rate: $17-18/hour Shift: 3rd Shift Schedule: Must be open to working any ... AD&D Apply today to be considered for this opportunity! #IND-M

Fox

Manager, Ad Sales Finance

New York, NY · On-site

$110K - $121K/yr

Exceptional attention to detail, ability to produce high quality deliverables * Comfort working ... Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with ...

VOLT

Quality Engineer

San Diego, CA · On-site

$38 - $42/hr

Monitor and report on supplier defect rates; guide suppliers in corrective actions. * Support ... AD&D, 401(k), Sick time, and other types of paid leaves (as required by law), Employee Assistance ...

Tekni-Plex

Quality Manager

Clayton, NC

$110K - $138K/yr

Basic Term Life/AD&D Insurance * Voluntary Life/AD&D Insurance * Short Term Disability (STD ... Ability to compute rate, ratio, and percent. Ability to apply concepts of basic algebra, geometry ...

Tekni-Plex, Inc.

Quality Manager

Clayton, NC · On-site

$110 - $138/hr

Basic Term Life/AD&D Insurance * Voluntary Life/AD&D Insurance * Short Term Disability (STD ... Ability to compute rate, ratio, and percent. Ability to apply concepts of basic algebra, geometry ...

Tekni-Plex, Inc.

$110 - $138/hr

Basic Term Life/AD&D Insurance * Voluntary Life/AD&D Insurance * Short Term Disability (STD ... Ability to compute rate, ratio, and percent. Ability to apply concepts of basic algebra, geometry ...

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Ad Quality Rater information

See salary details

$41K

$89.4K

$131K

How much do ad quality rater jobs pay per year?

As of Sep 6, 2026, the average yearly pay for ad quality rater in the United States is $89,385.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,500.00 and $105,000.00 per year, depending on experience, location, and employer.

What is an ad quality rater?

Ad Quality Raters are individuals hired, often as contractors, by companies like Google to evaluate the quality and relevance of online advertisements. They review ads and related content to ensure they meet specific guidelines for user experience, accuracy, and relevance to search queries. Their feedback helps improve ad algorithms and ensures that users are shown high-quality, useful ads. Ad Quality Raters typically work remotely and follow detailed instructions to assess ads objectively.

What skills and qualifications are needed to be an ad quality rater?

To thrive as an Ad Quality Rater, strong analytical skills, attention to detail, and fluency in the relevant language are essential, often requiring at least a high school diploma or equivalent. Familiarity with internet search engines, web browsers, and online research tools is typically required, along with training provided by the employer on proprietary evaluation systems. Excellent time management, critical thinking, and effective written communication help individuals excel in evaluating and providing feedback on ad content. These skills are crucial for ensuring accurate, unbiased ad assessments that contribute to improved online advertising quality and user experience.

What challenges do ad quality raters face and how can they be managed?

Ad Quality Raters often encounter challenges such as interpreting ambiguous guidelines, maintaining objectivity, and adapting to frequent updates in evaluation criteria. Managing these challenges involves staying updated with training materials, participating in team discussions or forums to clarify uncertainties, and practicing consistent self-review to minimize personal bias. Additionally, effective time management is crucial, as the role requires evaluating a high volume of ads while maintaining accuracy and attention to detail.

What is the difference between Ad Quality Rater vs Search Engine Evaluator?

AspectAd Quality RaterSearch Engine Evaluator
Primary RoleAssess and rate the relevance and quality of online adsEvaluate search engine results for relevance and accuracy
Work EnvironmentRemote, flexible hours, primarily onlineRemote, flexible hours, primarily online
Required CredentialsHigh school diploma or equivalent; some roles prefer familiarity with digital marketingHigh school diploma or equivalent; familiarity with search engines
Industry UsageAdvertising, digital marketingSearch engines, tech companies

The main difference is that Ad Quality Raters focus on evaluating the relevance and quality of online advertisements, while Search Engine Evaluators assess the relevance of search engine results. Both roles are remote, require similar credentials, and are used in digital marketing and search engine industries.

Can you get paid to review ads?

Ad Quality Raters are paid to review and evaluate online ads for accuracy, relevance, and quality. They typically work remotely, follow specific guidelines, and may need to complete training or certification to perform their tasks effectively.

How do I become an Ad Quality Rater?

To become an Ad Quality Rater, candidates typically need a high school diploma or equivalent, strong analytical skills, and familiarity with online advertising and search engines. The role often involves completing training and assessments to evaluate ad relevance and quality, usually performed remotely with flexible hours.
More about Ad Quality Rater jobs

What cities are hiring for Ad Quality Rater jobs?

Cities with the most Ad Quality Rater job openings:

What states have the most Ad Quality Rater jobs?

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What job categories do people searching Ad Quality Rater jobs look for?

The top searched job categories for Ad Quality Rater jobs are:

Ad Quality Rater jobs near you
Infographic showing various Ad Quality Rater job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 13% Part Time, 4% Contract, and 1% Nights. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $89,385 per year, or $43 per hour.

Ad Ops Strategist- NYC or ATL

Locality

Manhattan, NY • On-site

$75K - $85K/yr

Full-time

Medical, Retirement, PTO

Re-posted 16 days ago

Key responsibilities

  • Set up, QA, and launch digital media campaigns across multiple ad servers and DSPs.

  • Monitor campaign performance, pacing, and delivery, and troubleshoot issues as they arise.

  • Analyze campaign data to identify optimization opportunities and deliver post-campaign reports with insights and recommendations.

Job description

We’re looking for an Ad Ops Strategist to join our growing Ad Operations team. This person will be responsible for the end-to-end execution of digital media campaigns across multiple platforms  from trafficking and activation, through optimization and post-campaign analysis.

  • Set up, QA, and launch campaigns across multiple ad servers and DSPs (e.g., FreeWheel, CM360, Trade Desk, Amazon DSP, Beeswax, etc.).
  • Manage creative assets, tracking tags, and targeting parameters to ensure flawless execution.
  • Implement and validate pixels, macros, and 3rd-party tracking integrations.
  • Conduct pre- and post-launch QA to confirm campaign accuracy and proper tracking.
  • Monitor pacing, delivery, and performance throughout campaign lifecycle.
  • Identify and resolve trafficking, delivery, or discrepancy issues with internal teams, publishers, and vendors.
  • Analyze campaign data to identify optimization opportunities and implement changes to improve KPIs (Reach and Frequency, VCR, Conversion Rate, Viewability, etc.).
  • Manage pacing and budget allocation across multiple platforms, ensuring timely and accurate delivery.
  • Deliver post-campaign reporting with clear insights, trends, and recommendations for improvement.
  • Partner closely with Sales, Account Management, and Client Services teams to ensure campaigns align with client goals.
  • Communicate campaign performance updates, issues, and optimizations clearly and proactively.
  • Coordinate with 3rd-party vendors, DSPs, and ad tech partners to maintain performance and compliance standards.
  • Contribute to the development of scalable campaign processes, QA checklists, and operational workflows.
  • 2–5 years of experience in digital ad operations, campaign management, or programmatic activation.
  • Bachelor’s degree in Marketing, Advertising, Communications, or related field preferred.
  • Hands-on experience with ad servers such as FreeWheel and Campaign Manager 360 (CM360).
  • Trading experience within with DSPs such as The Trade Desk, DV360, Beeswax, Amazon DSP, or other programmatic buying platforms.
  • Strong working knowledge of trafficking, pixels/tags, VAST/VPAID creatives, and reporting metrics.
  • Advanced Excel/Google Sheets skills for data analysis and reporting.
  • Excellent troubleshooting and problem-solving skills with keen attention to detail.
  • Able to translate technical details into clear client-facing updates.
  • Experience with video or CTV campaign management.
  • Familiarity with analytics tools (e.g., Google Analytics, Looker Studio).
  • Knowledge of industry standards (IAB specs, ad verification, viewability, brand safety).
  • Experienced working with an offshore team, delegating work and monitoring deliverables.

Compensation for the role includes a competitive salary of $75,000-$85,000 (dependent on years of experience, level of education obtained, as well as applicable skillset) and an excellent benefits package (including but not limited to health care benefits, retirement benefits and paid days off).   

At Locality, we believe our biggest asset is our people. We are proud to be an equal-opportunity employer, hiring and developing individuals from diverse backgrounds and experiences to add to our collaborative culture. Locality values and solicits applications from all qualified candidates without regard to actual or perceived race, creed, color, religion, sex, gender, age, physical or mental disability, medical condition, sexual orientation, gender identity and/or expression, alienage or national origin, ancestry, citizenship status, marital status, military or veteran status, genetic information, or any other basis protected by federal, state or local law. 

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