SEO Specialist | Full-Time/Remote

SEO Specialist | Part-Time Contract to Hire Full-time/Remote

Our company is growing and we are looking for a part-time contract to hire full-time SEO specialist for a remote work position. The ideal candidate would have a passion for digital marketing, specifically, Search Engine Marketing which has a passion for on-page, off-page, and local SEO strategies. This role needs someone detail-oriented and a perfectionist at performance metrics and overall quality of work. Having experience in on-page best practices, local SEO marketing, data analysis, and overall lead generation or business-to-consumer strategies are also a bonus for this position. This position manages a portfolio of Search Engine Optimization (SEO) accounts, monitors and communicates campaign progress back to leadership, optimizes on-page SEO, assigns SEO content requests, collaborates with the team on market strategies, and is responsible for remaining current on new strategies, techniques, and processes that can improve company SEO campaigns.

Our Core Values: 

• Focus on People: Our culture enables open and honest interactions internally and with our clients. We want everyone to feel supported as humans first, and also as business leaders second.

• Love What We Do: We believe the work we do is more than a list of responsibilities, deadlines to meet, and daily to-do’s. Every single one of us absolutely loves what we do and it truly shows to each and every one of our clients.

• Work Smarter AND Harder: There is nothing that takes the place of working harder than the next person. Sometimes we find it challenging and often time-consuming, but we never look for shortcuts to take.

SEO Specialist Responsibilities:

• Assign SEO content
• Conducting on-page optimization implementation 
• Conducting off-page optimization implementation 
• Optimize crawl ability, architecture, and site content
• Optimizing Content, Meta Data, and Link Structure
• Conduct Page Experience reports, Keyword Research, and Backlink Analysis 
• Perform keyword research based on client goals and campaign focus
• Review and analyze clients' sites for areas of improvement
• Implement campaign SEO optimizations
• Strategize ways to improve and track site performance
• Consult with Paid Ads Specialist  to synchronize efforts
• Coordinate fulfillment of campaign requirements with other respective departments
• Stay current on the latest local SEO and algorithm updates
• Assist in Running Performance Reports and Sending Optimization Ideas to the Team

Qualifications: 

• 2+ years in SEO
• Previous agency experience
• Knowledge of Google Analytics  (G4 & Legacy) 
• Knowledge in Google Search Console & Google Tag Manager
• Experience working with Third-Party Crawling Tools and Conducting Website Audits
• WordPress and Moderate HTML Experience
• Highly Organized & Strong Communication and Time Management Skills 

Qualities 

• Committed to delivering high-quality and defect-free projects 
• Takes direction well, but is also able to make decisions and take initiative 
•  Energized about web information architecture and user experience design 
•  Customer service focused 
•  Strong communication skills
• Excellent grammar and editing skills

• Up-to-date on the latest web technologies and trends 
• Professional, dependable, solid work ethic, detail-oriented, self-motivated 
• An eye for detail and a dedication to quality 

•  Problem solver 
• Self-starter and able to manage their workflow independently

What will make you stand out

• Worked in a digital agency before
• Experience in 3rd-party search marketing tools to help manage campaigns
• Experience working with HVAC, plumbing, or other home service companies
• Expert Excel skills

The Benefits

• Medical, dental, and vision insurance options
• Paid Life Insurance & A D & D Insurance
• Work from home
• Flexible work schedule
• Quarterly whole-office team-building events
• Top-of-the-line technology to get work done
• Paid Vacations and 17 Paid Holidays
• Paid Birthday Off
• ½ day Fridays giving you a long weekend
• Commission opportunity for all employees
• Annual education budget
• Quarterly paid volunteer days
• Monthly health and wellness benefit
• Christmas Bonus

Optic’s hiring process

At Optic Marketing Group, we focus on providing an inclusive screening and interview process that allows us to assess the people we hire based on skill set and potential. We value hiring people whose personal values align with our company values, while also adding something unique to our teams.

The process can sometimes seem a little cumbersome and even lengthy because that’s how much we care about ourselves and you, as a potential fit. But if you do get the job, we’ll do our best to make sure it’s one you’ll never want to leave.

Here is our Mission Statement

At Optic Marketing Group, we understand it can be frustrating for companies to grow their business and find the right agency to deliver results that they can trust. We remove the guesswork