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Web Strategy Jobs (NOW HIRING)

Harness

Web Strategy, SEO & AI Lead

This role sits at the intersection of web strategy, SEO/AEO, content architecture, and growth and is responsible for ensuring Harness is discoverable across traditional search engines and AI-driven ...

onX

Senior Web Platform Manager

Austin, TX · On-site

Ensure web strategy accounts for organic growth across both traditional SEO and emerging AI-driven discovery channels (AI Overviews, LLM citations, conversational search). Web Enablement You build ...

Nuphoriq

Director of Web Strategy & Design

Chicago, IL · On-site +1

You may be a senior web designer, creative lead, or web strategist who already takes responsibility for websites you make. Either way, you're probably ready for more. In this role, you'll have ...

Forcepoint

AI Web Optimization Specialist

Austin, TX · On-site

$600 - $900/hr

Working across Web Strategy, Product Marketing, Demand Generation, Marketing Operations, UX and Development, this role will help us transform Forcepoint.com to a more intelligent, adaptive and ...

The Chronicle Of Higher Education, Inc.

Web

San Marcos, TX · On-site

$65 - $82/hr

San Marcos, TX Texas State University Web & Mobile Strategy Manager Location: San Marcos Department: University Marketing Recruitment Type: Open Recruiting Job Type: Full-Time Monthly Salary: $6,833 ...

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How much do web strategy jobs pay per year?

As of Sep 3, 2026, the average yearly pay for web strategy in the United States is $80,851.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $94,500.00 per year, depending on experience, location, and employer.

What is a web strategy?

A Web Strategy job involves planning, developing, and optimizing an organization's online presence to achieve business goals. This role focuses on website performance, user experience, content strategy, and digital marketing tactics. Web strategists analyze data, align web efforts with business objectives, and collaborate with designers, developers, and marketers. Their goal is to enhance visibility, engagement, and conversions through a well-structured digital approach.

What are the key skills and qualifications needed to thrive in web strategy, and why are they important?

To thrive in Web Strategy roles, you need a deep understanding of website analytics, digital marketing, and user experience design, often complemented by a degree in marketing, communications, or a related field. Familiarity with tools such as Google Analytics, SEO platforms, content management systems, and relevant certifications like Google Analytics Individual Qualification (GAIQ) are common requirements. Strong communication, analytical thinking, and project management skills set top candidates apart. Mastery of these skills ensures effective planning, execution, and optimization of web initiatives to align with business objectives.

What are some typical challenges faced in a web strategy role?

In a Web Strategy position, one of the main challenges is aligning multiple teams—such as marketing, design, and IT—to execute cohesive web initiatives that support overall business goals. You may also encounter rapidly evolving technologies and digital trends, requiring you to stay up-to-date and adapt strategies accordingly. Balancing the needs of various stakeholders while ensuring an optimal user experience can be demanding but is key to creating impactful websites. Successfully navigating these challenges can make your contributions highly visible and position you for future leadership opportunities in digital strategy.

What does a web strategy do?

A web strategist develops plans to improve a website's performance, user experience, and online presence. They analyze data, set goals, and coordinate with designers and developers to implement effective digital marketing and content strategies. Skills in analytics tools and SEO are often essential for this role.
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Web Strategy jobs near you
Infographic showing various Web Strategy job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 91% Full Time, 6% Part Time, and 2% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $80,851 per year, or $38.9 per hour.

Sr. Director of Web Strategy & Experience

Gong.io

San Francisco, CA • On-site, Remote

$217K - $290K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 8 days ago

Job description

We are seeking a vision-driven, data-led Sr. Director of Web Strategy & Experience to own the strategy, design, and performance of our flagship corporate website (gong.io). You will sit at the intersection of brand narrative, product marketing, conversion rate optimization, and web engineering. Your goal is to deliver a world-class digital storefront that reflects our brand leadership, drives a qualified pipeline, and provides an unmatched user experience. You will also build and develop the team that makes this possible, including hiring, coaching, and raising the bar for web talent at Gong. 

RESPONSIBILITIES
  • Vision & Strategy: Define and execute the roadmap for gong.io, ensuring seamless alignment with corporate messaging, brand identity, and GTM strategy.
  • Cross-Functional Execution: Orchestrate content, brand design, web engineering, and AEO to operate in lockstep, shipping high-impact updates with high velocity.
  • Conversion & Performance: Drive CRO programs, continuous A/B testing, personalization, and web analytics to optimize funnel conversion and pipeline generation.
  • UX & Design Excellence: Maintain world-class design fidelity, site responsiveness, accessibility, and micro-interactions across desktop and mobile.
  • Technical Infrastructure: Partner with web development and IT to ensure optimal CMS architecture, page load speed, AEO technical health, and security standards.
  • Team Leadership & Development: Hire, develop, and retain a high-performing pod of designers, developers, and content producers. Build bench strength for future growth and establish a culture of craft, ownership, and accountability within the team.
  • Lead Through Ambiguity: Navigate competing priorities across brand, growth, and engineering stakeholders, maintaining team clarity and momentum even when direction is still being shaped upstream.
QUALIFICATIONS 
  • 12+ years leading high-growth enterprise B2B website strategy, digital marketing, or web product management, including 5-8+ years directly managing designers, developers, or content teams
  • Proven track record managing modern WebOps stacks (CMS architectures, personalization tools, and analytics).
  • Deep understanding of high-converting B2B SaaS web journeys, positioning, and CRO.
  • Demonstrated ability to manage a cross-functional pod of designers, developers, and copywriters, with a track record of developing team members into stronger individual contributors or future leaders 
  • Experience building or scaling a web/digital team from the ground up, including defining roles, workflows, and hiring plans
PERKS & BENEFITS 
  • We offer Gongsters a variety of medical, dental, and vision plans, designed to fit you and your family's needs.
  • Wellbeing Fund - flexible wellness stipend to support a healthy lifestyle.
  • Mental Health benefits with covered therapy and coaching.
  • 401(k) program to help you invest in your future.
  • Education & learning stipend for personal growth and development.
  • Flexible vacation time to promote a healthy work-life blend.
  • Paid parental leave to support you and your family.
  • Company-wide recharge days each quarter.
  • Work from home stipend to help you succeed in a remote environment.

The annual salary hiring range for this position is $217,000 - $290,000 USD. 

Compensation is based on factors unique to each candidate, including, but not limited to, job-related skills, qualification, education, experience, and location. At Gong, we have a location-based compensation structure, which means there may be a different range for candidates in other locations. The total compensation package for this position, in addition to base compensation, may include incentive compensation, bonus, equity, and benefits. Some of our sales compensation programs also offer the potential to achieve above targeted earnings for those who exceed their sales targets. 

We are always looking for outstanding Gongsters! So if this sounds like something that interests you regardless of compensation, please reach out. We may have more roles for you to consider and would love to connect.

We have noticed a rise in recruiting impersonations across the industry, where scammers attempt to access candidates' personal and financial information through fake interviews and offers. All Gong recruiting email communications will always come from the @gong.io domain. Any outreach claiming to be from Gong via other sources should be ignored.

Gong is an equal-opportunity employer. We believe that diversity is integral to our success, and do not discriminate based on race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, military status, genetic information, or any other basis protected by applicable law.

To review Gong's privacy policy, visit https://www.gong.io/gong-io-job-candidates-privacy-notice/ for more details.

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