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Web Strategy Jobs (NOW HIRING)

Ensure web strategy accounts for organic growth across both traditional SEO and emerging AI-driven discovery channels (AI Overviews, LLM citations, conversational search). Web Enablement You build ...

Web Strategist

San Diego, CA · On-site

$70K - $90K/yr

... their web presence can help them get there. You have deep experience with websites and digital ... Own project strategy for assigned clients, ensuring strategic alignment with client goals and ...

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Web Strategy information

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$39K

$80.9K

$144K

How much do web strategy jobs pay per year?

As of Aug 6, 2026, the average yearly pay for web strategy in the United States is $80,851.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $94,500.00 per year, depending on experience, location, and employer.

What is a web strategy?

A Web Strategy job involves planning, developing, and optimizing an organization's online presence to achieve business goals. This role focuses on website performance, user experience, content strategy, and digital marketing tactics. Web strategists analyze data, align web efforts with business objectives, and collaborate with designers, developers, and marketers. Their goal is to enhance visibility, engagement, and conversions through a well-structured digital approach.

What are the key skills and qualifications needed to thrive in web strategy, and why are they important?

To thrive in Web Strategy roles, you need a deep understanding of website analytics, digital marketing, and user experience design, often complemented by a degree in marketing, communications, or a related field. Familiarity with tools such as Google Analytics, SEO platforms, content management systems, and relevant certifications like Google Analytics Individual Qualification (GAIQ) are common requirements. Strong communication, analytical thinking, and project management skills set top candidates apart. Mastery of these skills ensures effective planning, execution, and optimization of web initiatives to align with business objectives.

What are some typical challenges faced in a web strategy role?

In a Web Strategy position, one of the main challenges is aligning multiple teams—such as marketing, design, and IT—to execute cohesive web initiatives that support overall business goals. You may also encounter rapidly evolving technologies and digital trends, requiring you to stay up-to-date and adapt strategies accordingly. Balancing the needs of various stakeholders while ensuring an optimal user experience can be demanding but is key to creating impactful websites. Successfully navigating these challenges can make your contributions highly visible and position you for future leadership opportunities in digital strategy.

More about Web Strategy jobs
What cities are hiring for Web Strategy jobs? Cities with the most Web Strategy job openings:
What are the most commonly searched types of Web Strategy jobs? The most popular types of Web Strategy jobs are:
What states have the most Web Strategy jobs? States with the most job openings for Web Strategy jobs include:
Infographic showing various Web Strategy job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 91% Full Time, 5% Part Time, and 3% Contract. Highlights an 81% Physical, 5% Hybrid, and 14% Remote job distribution, with an average salary of $80,851 per year, or $38.9 per hour.

Part-Time Web Coordinator

Indiana University

Bloomington, IN • On-site

$15/hr

Part-time

Medical, Dental, Life, Retirement, PTO

Posted 20 days ago


Job description

University Communications and Marketing (UCM) provides strategic leadership to protect, advance, and elevate Indiana University's brand and reputation by supporting communications and marketing efforts across IU campuses, schools, departments, and centers.
Indiana University Communications and Marketing has Web Coordinators to support the university's web presence through content updates, website maintenance, and collaboration with campus partners. The Web Coordinator is a member of the Web Strategy Team, which is part of IU's Web and Digital Strategy team within UCM. The team helps ensure IU websites are accurate, user-friendly, and aligned with university standards.
The team directly manages key university websites, including:
  • iu.edu
  • bloomington.iu.edu
  • indianapolis.iu.edu
  • online.iu.edu
The team also collaborates with IU units on websites supporting communications, marketing, and special projects.
Job Summary
Department-Specific Responsibilities
  • Works with the Web Strategy Team, the Web Coordinator will help maintain and improve IU websites while gaining hands-on experience in web content management, user experience, and website governance at scale.
  • Supports work to enhance website content, structure, and usability to support clear and user-friendly experience of the websites in the team's purview.
  • Creates, edits, and publishes website content within the university's content management systems.
  • Assists with routine website maintenance, audits, and quality assurance reviews.
  • Supports updates to navigation, page structure, and information architecture as directed by team members.
  • Uses Figma, Helio, ServiceNow, Cascade CMS, ClickUp, Siteimprove, and Google Analytics, among other tools.
  • Responds to website-related questions and requests from campus partners.
  • Helps ensure websites follow established university web standards and best practices.
  • Reviews website experience for accuracy, consistency, accessibility, and usability.
  • Assists with collecting and sharing basic website analytics and performance information.
  • Collaborates with writers, designers, developers, and other stakeholders on website updates and projects.
  • Participates in team meetings and contributes to ongoing web initiatives.
Qualifications
EDUCATION
Required
  • General knowledge at the high school level
Preferred
  • High school diploma or equivalent (such as HSED or GED)
WORK EXPERIENCE
Preferred
  • Background in user experience, marketing, content strategy or web.
SKILLS
Required
  • Proficient in English with written and verbal communication skills.
  • Maintains a high degree of professionalism.
Advertised Salary
$15.00 per hour.
Work Hours
20 hours a week
Benefits Overview
For full-time staff employees, Indiana University offers a wide array of benefits including:
  • Comprehensive medical and dental insurance
  • Health savings account with generous IU contributions
  • Healthcare and dependent care flexible spending accounts
  • Basic group life insurance paid by IU
  • Voluntary supplemental life, long-term disability, critical illness, and supplemental accidental death & dismemberment insurance
  • Base retirement plan with generous IU contributions, subject to vesting
  • Voluntary supplemental retirement plan options
  • Tuition subsidy for employees and family members taking IU courses
  • 10 paid holidays plus a paid winter break each year
  • Generous paid time off plans
  • Paid leave for new parents and IU-sponsored volunteer events
  • Employee assistance program (EAP)
Learn more about our benefits by reviewing the IU Benefit Programs Brochure .
Job Classification
Career Level: Part Time Employee
FLSA: Nonexempt
Job Function: Part Time Employee
Job Family: Part Time Employee
Click here to learn more about Indiana University's Job Framework.
Posting Disclaimer
This posting is scheduled to close at 11:59 pm EST on the advertised Close Date. This posting may be closed at any time at the discretion of the University, but will remain open for a minimum of 5 business days. To guarantee full consideration, please submit your application within 5 business days of the Posted Date.
If you wish to include a cover letter, you may include it with your resume when uploading attachments.
Equal Employment Opportunity
Indiana University is an equal opportunity employer and provider of ADA services and prohibits discrimination in hiring. See Indiana University Notice of Non-Discrimination here which includes contact information .
Campus Safety and Security
The Annual Security and Fire Safety Report, containing policy statements, crime and fire statistics for all Indiana University campuses, is available online . You may also request a physical copy by emailing IU Public Safety at iups@iu.edu or by visiting IUPD.
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